Radisson Hotel Group is on the path to redefine hospitality in the Middle East and Africa with ambitious expansion plans for 2024. Following a successful 2023, where the group added over 30,000 keys globally and celebrated significant growth, the focus is now on enhancing their presence in these dynamic regions.

In 2023, Radisson Hotel Group cemented its position in the Middle East and Africa by signing 22 hotels, resorts, and serviced apartments, adding over 3,800 rooms to its regional portfolio. This marked a milestone in the group's transformation journey, with nearly 50% business growth since the launch of its strategic plan in 2018.

Looking ahead to 2024, Radisson Hotel Group is gearing up for a landmark year with 14 new hotel openings across various countries in the Middle East and Africa. This expansion reflects the group's commitment to providing exceptional hospitality experiences while meeting the growing demand for premium accommodation in these regions.

In Africa, the momentum continues with eight hotel signings in 2023, adding over 1,600 rooms to the robust African portfolio. With plans to reach 150 hotels in Africa over the next five years, the group is expanding into new markets such as Gambia and Nigeria. Strategic signings in Nigeria, including Radisson Collection Hotel & Conference Center, Abuja, and Radisson RED Lagos VI, further strengthen the group's position as a market leader in the region.

Morocco and South Africa are also key focus areas for Radisson Hotel Group's expansion in Africa. The highly anticipated opening of Radisson Hotel Casablanca Gauthier marks the debut of the Radisson brand in Morocco, while in South Africa, the group is set to open its 12th hotel with Radisson Hotel Middelburg.

Additionally, Radisson Hotel Group is proactively pursuing East Africa, with Kenya and Tanzania identified as market priorities. The group's successful resort expansion in Africa, including recent openings in Livingstone and Reunion Island, underscores its commitment to providing diverse hospitality experiences across the continent.

In the Middle East, Radisson Hotel Group is on track to open over 1,000 keys in 2024, with a focus on strategic markets such as Oman, Jordan, and Saudi Arabia. The group aims to have 150 properties operational or under development in the region by 2030, emphasizing its commitment to long-term growth and sustainability.

As Radisson Hotel Group continues its expansion journey, it remains dedicated to providing exceptional hospitality experiences and driving sustainable tourism practices. With a strategic focus on the Middle East and Africa, the group is poised to reshape the hospitality landscape in these dynamic regions, offering travelers unparalleled options for their stays.