RCI, a leading provider of vacation exchange services, commemorates its 50th anniversary with the debut of its inaugural Cruise Exchange Program in India. This innovative offering allows members to utilise their timeshare ownership to access exclusive discounts on cruise bookings worldwide, enriching their travel experiences and rewards.

As RCI marks its milestone anniversary, the company continues to broaden its portfolio of holiday booking experiences for its members. In addition to flight bookings, property accommodations, and other travel arrangements, RCI now introduces a new vacation exchange service tailored for its Indian members.

The Cruise Exchange Program offers members flexibility in selecting from a diverse range of cruise options, including various destinations, cruise durations, and cabin categories. Members can avail special discounts on cabin bookings, with a maximum of eight cabins for standard members and unlimited cabins for RCI Plus members.

To qualify for the program, members must maintain an active membership status and possess at least one week deposited in their account with 7 Trading Power points. Discount offerings vary depending on the cruise liner and the season of sailing, providing members with enhanced affordability and flexibility in their travel plans.

William Hall, Vice President of Marketing and Digital for RCI EMEA, APAC & India, expressed his enthusiasm about the launch of the cruise exchange program, stating, "We are thrilled to introduce the cruise exchange program to our RCI family. We are confident that our members will relish the opportunity to embark on unforgettable vacations, exploring multiple destinations while enjoying the comforts and amenities of a floating resort. With this initiative, RCI reaffirms its commitment to evolving from a timeshare exchange company to a comprehensive travel membership platform that caters to the evolving needs and preferences of modern travellers."