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By Nishang Narayan
Published on June 25, 2025
Red Rhino, one of India’s standout names in craft brewing, is now pouring at over 20 high-footfall venues across Bengaluru, with a bold roadmap to expand to more than 50 locations by August. The brand’s long-term vision includes scaling up to 100+ locations by the end of this year, signaling a significant shift in the city’s craft beer landscape.
Currently, Red Rhino beers are available at popular outlets like Kaavu, Cahoots, Dave & Buster’s, Downtown Pub, Doff, Gatsby, Jook Taproom, Whisper, The Bench, and all Bira 91 Taprooms, with Hard Rock Café among upcoming partners. The brewery is executing a carefully paced expansion strategy that hinges on product quality, reliable logistics, and a partner-first approach.
“Red Rhino’s entry into the on-tap segment has been met with a strong market response. Partner outlets have reported little to no wastage and consistent off-take,” said Ashwin Nawani, Head of Business, Red Rhino. “Our focus was to get the fundamentals right—quality beer, dependable logistics, and operational efficiency. That’s helped us build real traction in a short span.”
The initial portfolio includes:
Golden Harvest Lager
Soul Surfer Hefeweizen
Bangalore Daze IPA
All three have received positive feedback and are showing steady demand growth month-on-month.
To accelerate reach, Red Rhino first targeted outlets with existing draft infrastructure, while also enabling new partners by supplying dispensing equipment to those without prior capabilities.
Next in the pipeline is Hyderabad, where Red Rhino is preparing for launch, along with the introduction of its bottled beer range in early August. The pricing strategy is equally consumer- and partner-friendly, focused on honest pricing with no inflated MRP, allowing better partner margins while keeping the product premium and accessible.
Founded in 2016 by Kishore and Rachana Pallamreddy, Red Rhino continues to champion sustainable brewing, innovative techniques, and craft beer experiences that scale without compromising on quality.
As the Indian craft beer scene continues to mature, Red Rhino’s momentum marks a fresh, scalable model for how brewers can combine growth with great taste and operational excellence.
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