Riyadh Air's Game-Changing Partnership with Accenture for a Digital Future

Riyadh Air's Game-Changing Partnership with Accenture for a Digital Future

By Author

Published on December 23, 2023

Riyadh Air, the emerging airline, is set to revolutionize the aviation industry through a significant three-year partnership with global professional services company, Accenture. This collaboration is a strategic move to establish Riyadh Air as the first digitally-driven airline worldwide, in line with the Kingdom's vision for 2030.

Innovative Transformation:

Cloud-Centric Approach: Accenture will lead the creation of a cloud-based infrastructure for Riyadh Air, ensuring a smooth and efficient digital operation.

Enhanced Cybersecurity: A key focus will be on bolstering cybersecurity measures to safeguard the airline's operations.

Operational Excellence: The partnership aims to streamline services and manage operations effectively.

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A New Era in Aviation:

Digital-Centric Services: Riyadh Air is poised to lead a new era in aviation, distinguished by its commitment to digital-first solutions.

State-of-the-Art Tech: Utilizing advanced technologies like cloud computing and AI, Riyadh Air aims to deliver a seamless travel experience for passengers and employees alike.

Ambitious Expansion Plans: With plans to serve over 100 destinations by 2030, the airline is gearing up for a significant scale-up in operations.

Expert Comments:

Adam Boukadida, CFO, Riyadh Air: "Riyadh Air will be a digitally native airline, focused on delivering world-class service. Accenture’s partnership is crucial for our cloud-first strategy, ensuring our technology is future-proof and legacy-free."

Emily Weiss, Senior Managing Director, Accenture: "The launch of Riyadh Air marks a landmark moment in aviation. Our collaboration aims to create hyper-connected experiences for today’s and future travelers."

India's Aviation Landscape:

Akasa Air’s Perspective: During a fireside chat at the ET Travel & Tourism Conclave, Akasa Air's CCO & Co-Founder, Praveen Iyer, highlighted India's untapped aviation potential and the need for leveraging advanced technologies and infrastructure.

Riyadh Air’s Vision:

The airline is not just an addition to the aviation sector but a key player in achieving Saudi Arabia's 2030 vision, aiming to put Riyadh on the global map as a key destination and gateway. Supporting the Saudi Aviation Strategy and National Tourism Strategy, Riyadh Air is set to unlock Saudi Arabia’s cultural and natural attractions to the world while creating new job opportunities.


Novotel Hyderabad Airport Appoints Jitendra Singh as Director of Food & Beverage

Novotel Hyderabad Airport Appoints Jitendra Singh as Director of Food & Beverage

By Hariharan U

Published on August 5, 2026

Novotel Hyderabad Airport has announced the appointment of Jitendra Singh as Director of Food & Beverage, strengthening its leadership team as the hotel continues to enhance its culinary offerings and destination dining experiences.

In his new role, Singh will oversee the hotel’s food and beverage operations across its signature restaurants, bar, in-room dining, and banqueting services. His focus will include elevating guest experiences, introducing innovative culinary concepts, improving commercial performance, and developing high-performing teams.

With over 18 years of experience in the hospitality industry, Jitendra Singh brings extensive expertise in food and beverage operations, revenue optimisation, guest experience enhancement, and business growth initiatives. He has held leadership positions with renowned hospitality brands including Marriott International, The Corinthians Resort & Club, Golden Tulip, and Holiday Inn.

Prior to joining Novotel Hyderabad Airport, Singh served as Assistant Director of Food & Beverage at Renaissance Ahmedabad, where he managed multi-outlet operations, large-scale banqueting, and revenue-driven F&B strategies. Throughout his career, he has contributed to operational excellence, successful pre-openings, and strengthening guest satisfaction across hospitality properties.

Commenting on the appointment, Sukhbir Singh, General Manager, Novotel Hyderabad Airport, said that Jitendra’s experience across high-volume and multi-outlet F&B operations makes him a valuable addition to the leadership team. He added that Singh’s expertise will support the hotel’s efforts to strengthen culinary offerings and create memorable dining experiences.

Speaking about his new role, Jitendra Singh said he looks forward to building on Novotel Hyderabad Airport’s strong food and beverage foundation by introducing fresh culinary perspectives, thoughtfully curated menus, and innovative concepts that combine creativity, quality, and warm hospitality.

With signature dining venues including Food Exchange, Gourmet Bar, and its popular Sunday brunch experiences, Novotel Hyderabad Airport continues to focus on creating engaging culinary offerings through seasonal menus, curated concepts, and innovative beverage programmes for both hotel guests and Hyderabad’s food enthusiasts.

About Novotel

Novotel Hotels, Suites & Resorts offers high-quality hotels designed as comfortable and energising spaces where guests can achieve balance while travelling for work, leisure, or a combination of both. The brand operates over 590 locations across more than 60 countries and is part of Accor, a leading hospitality group with over 5,700 properties worldwide. Novotel is also part of ALL – Accor Live Limitless, Accor’s lifestyle loyalty programme.


Brigade Hospitality Rebrands MLR Convention Centre Whitefield as MLR Cultural Centre

Brigade Hospitality Rebrands MLR Convention Centre Whitefield as MLR Cultural Centre

By Hariharan U

Published on August 5, 2026

Brigade Hospitality has announced the rebranding of its MLR Convention Centre Whitefield as MLR Cultural Centre, marking the venue’s transformation into an emerging destination for arts, culture, and creative expression in Bengaluru.

The rebranding includes a refreshed logo and updated visual identity, reflecting the venue’s evolving role as a platform for cultural engagement. Over recent years, MLR Cultural Centre has expanded beyond traditional conferences and corporate events to host a diverse range of artistic experiences, including music, theatre, dance, literature, and performing arts.

The new identity recognises this journey and reinforces the venue’s commitment to creating meaningful cultural experiences by bringing together artists, audiences, and creative communities.

The nomenclature and visual identity of Brigade Hospitality’s MLR Convention Centre in JP Nagar will remain unchanged.

Commenting on the rebranding, Gurmeet Singh, Assistant Vice President, Brigade Hospitality, said that the identity change reflects the transition the venue has undergone, with cultural activities becoming a stronger focus while continuing to accommodate conferences and corporate events.

He added that the vision is to establish MLR Cultural Centre as a space where artists, audiences, and ideas come together to celebrate India’s vibrant cultural fabric and create memorable experiences.

The rebranding marks a new chapter for MLR Cultural Centre as it strengthens its position as a leading destination for art, music, and cultural performances in Bengaluru and beyond.


Air India Partners with Azerbaijan Airlines in New Codeshare Agreement

Air India Partners with Azerbaijan Airlines in New Codeshare Agreement

By Manu Vardhan Kannan

Published on August 5, 2026

Air India has announced a new codeshare partnership with Azerbaijan Airlines, expanding its international network and offering passengers more convenient travel options between India and Baku. The agreement is expected to strengthen business, tourism and cultural ties between the two countries while improving connectivity across both airlines' networks.

As part of the partnership, Air India will place its 'AI' designator code on Azerbaijan Airlines-operated flights between Delhi and Baku and Mumbai and Baku. The arrangement introduces Baku as a new destination for Air India customers, a route that is not currently served by the airline's own aircraft.

Passengers travelling from Delhi, Mumbai and other Indian cities can now book their journey to Baku on a single Air India ticket, with the flight carrying an Air India flight number while being operated by Azerbaijan Airlines.

The codeshare builds on the existing interline agreement between the two carriers, enabling travellers to book seamless journeys on a single itinerary across both airline networks. For example, a passenger travelling from Bangkok can fly with Air India to Delhi and then connect to Baku on an Azerbaijan Airlines flight under one booking.

Commenting on the partnership, Nipun Aggarwal, Chief Commercial Officer, Air India, said:

"At Air India, we believe every corner of the world should be within reach of our customers. Partnerships like this one with Azerbaijan Airlines are central to that vision; they allow us to extend our network beyond the destinations we fly to ourselves. Through this codeshare, our customers travelling to Baku will enjoy convenience and reliability from booking their ticket to check-in and touchdown. This is part of a broader effort to keep strengthening connectivity between India and the rest of the world."

Jamil Manizade, Chief Commercial Officer, Azerbaijan Airlines, added:

"India is one of the world's fastest-growing aviation markets and an increasingly important destination for both business and leisure travel. Our partnership with Air India is an important step in expanding Azerbaijan Airlines' international connectivity through strategic partnerships. By bringing together the strengths of our networks, we are offering passengers greater choice, enhanced connectivity and a more seamless travel experience between Azerbaijan, India and beyond."

Since its privatisation in 2022, Air India has significantly expanded its global partnership network. The airline now has 26 codeshare partnerships and more than 120 interline agreements with leading global carriers, providing customers with seamless access to over 1,000 destinations worldwide.

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