Rohit Sharma Teams Up with Booking.com to Elevate Your ICC World Cup 2023 Experience

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Rohit Sharma Teams Up with Booking.com to Elevate Your ICC World Cup 2023 Experience

By Author

Published on September 18, 2023

In an exciting collaboration, Booking.com, one of the world's premier online travel brands, has joined forces with cricket star Rohit Sharma to enhance the experience of cricket enthusiasts gearing up for the ICC Men's Cricket World Cup 2023. Alongside Rohit Sharma, the campaign features dynamic international players Jos Buttler from England and Glenn Maxwell from Australia. Booking.com, known for its vast network of accommodations worldwide, including every city hosting ICC matches in India, is poised to empower cricket fans and travelers alike with seamless booking options. This partnership aims to fuse the excitement of cricket with the joy of travel, creating unforgettable memories for fans and families alike.

Booking.com's mission is to make global exploration accessible to everyone. With over 28 million listings across more than 220 countries and territories, including all the cities hosting ICC cricket matches in India, Booking.com offers a diverse range of accommodation options. Whether you prefer hotels, vacation homes, or city apartments, Booking.com ensures you find the perfect place to stay during the tournament.

As the captain of the Indian cricket team and an avid traveler, Rohit Sharma expresses his excitement about this collaboration. He shares that he loves both cricket and travel, making this partnership a perfect blend of his passions. Booking a trip, according to Rohit, is an integral part of the travel experience, and he understands the value of a hassle-free process that encompasses accommodation, transportation, and attractions – something Booking.com excels at. He believes that this partnership will not only add to the thrill of top-notch cricket but also elevate the fun of traveling, creating truly memorable moments for millions of cricket fans.

Santosh Kumar, Country Head for India, Sri Lanka, Maldives, and Indonesia at Booking.com, highlights the significance of this collaboration in a cricket-loving nation like India. Combining the excitement of cricket with the adventure of travel, this partnership promises unforgettable experiences. As the Official Accommodation Partner for ICC, Booking.com aims to simplify the booking process for fans, making it easier for them to secure their stays through the website or user-friendly app. Santosh Kumar is confident that this collaboration will turn cricket-inspired travel dreams into reality.

The Booking.com integrated campaign featuring Rohit Sharma will be prominently visible in India during the tournament, spanning from October 5 to November 19, 2023. You can catch glimpses of this exciting campaign across digital platforms, in PR materials, on TV, and even in-stadium during the ICC Men's Cricket World Cup 2023 matches.

Booking.com's partnership with Rohit Sharma promises to elevate the ICC Men's Cricket World Cup 2023 experience for fans. With seamless accommodation booking and a fusion of cricket and travel, this collaboration creates the perfect synergy for unforgettable memories. So, gear up for an extraordinary journey of cricket and travel, and stay tuned for more updates as the tournament kicks off.

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Etihad and Vietnam Airlines Announce New Codeshare and Loyalty Partnership

By Manu Vardhan Kannan

Published on November 23, 2025

Etihad Airways and Vietnam Airlines have taken their partnership forward with the launch of a new codeshare agreement. This move builds on Etihad’s recently introduced Abu Dhabi–Hanoi service, creating smoother travel options between the UAE and Vietnam.

With this partnership, Etihad guests can now book onward journeys to major domestic destinations in Vietnam as well as popular cities across Asia, all on a single ticket. Travellers also benefit from one check-in and automatic baggage transfer, making Abu Dhabi an easy connection point to the Middle East, Europe, and Africa.

Arik De, Chief Revenue and Commercial Officer, Etihad Airways, said: "This partnership with Vietnam Airlines delivers significant value to our guests by unlocking access to some of Asia's most dynamic and popular destinations. Our new Abu Dhabi-Hanoi service has been warmly received, and this codeshare agreement transforms it into a gateway to Vietnam's most exciting cities. Combined with our frequent flyer partnership, which enables loyalty members of both airlines to earn and redeem miles across our combined global networks, this collaboration underscores our commitment to providing our guests with greater flexibility, broader reach, and superior travel experiences."

From Vietnam Airlines’ perspective, this collaboration builds on the Memorandum of Understanding signed earlier. Nguyen Quang Trung, Director of Corporate Planning and Development, Vietnam Airlines, said: “Vietnam Airlines is pleased to advance our partnership with Etihad Airways through this new codeshare agreement, following the Memorandum of Understanding signed in 2024. The collaboration offers seamless access to Etihad’s network across the Middle East, Europe, and Africa, while allowing more travellers to experience Vietnam Airlines’ signature warmth and hospitality. Together with our expanded frequent-flyer partnership, this agreement enhances convenience, broadens destination choices, and strengthens tourism and economic ties between Vietnam and the UAE.”

The rollout of the codeshare will take place in phases. As it expands, passengers of Vietnam Airlines will gain access to six destinations beyond Abu Dhabi, Athens, Addis Ababa, Bahrain, Muscat, Cairo, and Istanbul, opening up a wider network across the Middle East, Europe, and Africa through Etihad’s strong connectivity.

Etihad and Vietnam Airlines already have a frequent flyer partnership in place. Launched in July 2025, it allows Etihad Guest and Lotus Miles members to earn and redeem miles across both airlines’ networks. This loyalty integration adds more value to the newly announced codeshare, giving travellers broader options and smoother travel experiences.