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By Author
Published on July 13, 2023
Roostels India, in partnership with Viacom18 Consumer Products, has launched an extraordinary holiday staycation experience in India. Roadies Rostel, located in Ahmedabad and developed in collaboration with Leisure ARC, is the first franchise under the 'Roadies Rostel brand. This significant milestone marks the company's plan to expand its presence to 15 more locations across the country.
Roadies Rostel in partnership with Leisure ARC offers guests an immersive experience and unmatched hospitality, along with various sports and leisure activities. The resort in Ahmedabad features 17 Roadies-themed rooms designed with the needs of today's travellers in mind.
The launch event in Ahmedabad was graced by Sonu Sood, a renowned Indian actor, film producer, humanitarian, and philanthropist, along with Roadies personalities and Colors Gujarati artists.
Aditya Kushwaha, Chairman and Founder of Roostels India, expressed excitement about offering a unique holiday experience through Roadies Rostel. The creatively designed resorts, including the one in Ahmedabad, cater to the thrill-seeking millennial traveller, providing adventure and excitement. Viacom18 Consumer Products' partnership further enhances the commitment to delivering exceptional experiences to guests.
Sachin Puntambekar, Business Head of Consumer Products at Viacom18, highlighted the launch of Roadies Rostel in Ahmedabad as a significant step towards redefining the boundaries of hospitality and bringing the spirit of Roadies to the realm of travel and backpacking.
Amit Shah, Managing Director of Leisure ARC, expressed delight in being a franchise partner of Roadies Rostel. The property has been designed to cater to the needs of adventure enthusiasts, providing comfortable accommodations, delicious local cuisine, and a vibrant community of like-minded travellers. Roadies Rostel Leisure ARC offers a unique experience that will attract both locals and backpackers from across the country.
Roadies Rostel sets itself apart as an experiential holiday brand, allowing guests to live the Roadies experience and connect with like-minded individuals. The franchisee properties will feature adrenaline-pumping challenges inspired by the iconic Roadies show. With this launch in Ahmedabad, Roostels India aims to open similar staycations in Bengaluru, Shimla, Manali, Kasauli, and Goa.
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By Hariharan U
Published on March 25, 2026
Brigade Hotel Ventures (BHVL), the hospitality division of the Brigade Group, is planning to expand its presence beyond South India, with a focus on spiritual and leisure destinations in the north and west.
The company is currently exploring new locations including Goa and Mumbai in the west, along with Varanasi, Rishikesh, and Ayodhya in the north. These destinations are being considered as part of the company’s strategy to tap into growing demand for spiritual tourism and leisure travel.
"We are looking at Goa and Mumbai in the western region. In north India, we are looking at Varanasi and Rishikesh. Of course, Ayodhya as well in the long term," said Vineet Verma. He added that the upcoming properties will vary between four-star and five-star formats, depending on the location.
Along with new developments, BHVL is also considering acquisitions to speed up its growth. The company is open to taking over operational hotels and upgrading them, allowing for quicker entry into new markets compared to building properties from scratch.
At present, BHVL operates nine hotels across key cities such as Bengaluru, Chennai, Kochi, Mysuru, and GIFT City, with a total inventory of over 1,600 keys.
The company also has a strong pipeline in the south, with nine new properties planned across locations including ECR and OMR in Chennai, Hyderabad, and Thiruvananthapuram. These developments are expected to add around 1,700 keys over the next few years.
BHVL is investing over Rs 3,000 crore into its expansion plans and aims to significantly scale up its portfolio. Having built over 1,600 keys over the past several years, the company now plans to double that number within a shorter timeframe as it accelerates growth across new and existing markets.
Kota is better known for its coaching institutes and industrial output than its hospitality scene, but Wyndham Hotels is clearly looking at the city with a longer lens. The brand has signed the Ramada Resort by Wyndham Talera Kota with promoter Lalit Singh Muktawat, marking a meaningful addition to Rajasthan's hospitality map and a deliberate step into India's tier-2 growth markets.
The 200-room resort is scheduled to open in March 2029 and will be strategically located along the riverfront in Kota, catering to corporate, leisure, and group demand from a city that is increasingly attracting both. Kota's identity as one of India's leading educational hubs brings a steady stream of students, parents, and educators through the city year-round. Its industrial base, spanning chemical, cement, engineering, and power sectors, adds a strong corporate travel dimension. Together, these drivers create a more compelling demand picture than the city's relatively underdeveloped hospitality infrastructure currently reflects.
The property's location also benefits from improving connectivity. Kota is situated approximately 10 kilometres from the proposed Kota Airport, which is expected to link the city to major domestic and international destinations and significantly boost both business and leisure arrivals once operational.
Beyond business, Kota has a cultural heritage worth noting. Medieval forts, palaces, havelis, and stepwells draw visitors from across the country, positioning the city as more than just a transit or study destination.
When complete, the resort will offer 200 guest rooms including villas, an all-day dining restaurant, bar, extensive meeting and event facilities, large banqueting spaces, a fitness centre, swimming pool, spa, and dedicated recreational areas. It's a well-rounded offering that covers the full range of demand segments the city attracts.
Lalit Singh Muktawat, promoter of the project, spoke about what the partnership means for the region. "We are proud to partner with Wyndham Hotels and Resorts to introduce the globally recognised Ramada Resort brand to Kota. As the city continues to expand economically and attract increasing numbers of visitors, we believe this development will elevate the hospitality offering in the region and contribute meaningfully to its long-term tourism and infrastructure growth."
Rahool Macarius, Market Managing Director, Eurasia at Wyndham Hotels and Resorts, added context on the strategic thinking. "With Kota emerging as a prominent commercial and educational center in Rajasthan, we are pleased to strengthen our presence in the region with a globally recognised and trusted brand. By focusing on tier-2 and tier-3 cities, we aim to tap into new growth opportunities and cater to the evolving preferences of guests across India's rapidly expanding markets."
For Wyndham, the Kota signing is part of a broader and consistent strategy of identifying Indian cities where demand is growing faster than quality supply, and planting a flag early. Kota fits that profile well.
Indian Hotels Company (IHCL), one of India’s leading hospitality groups, continues to strengthen its focus on sustainability and community impact through Paathya, its ESG+ framework.
Marking four years of this initiative, IHCL hosted the Bharat EkSaath Walkathon – Tamil Nadu edition, a 3-km walk that brought together associates, their families, partners, vendors, and members of the local community. The event was part of a larger global effort, held across multiple countries and locations at the same time, highlighting a shared commitment to responsible tourism.
The walkathon also contributed to a larger cause, with funds raised going towards the Taj Public Service Welfare Trust, further strengthening IHCL’s ongoing social impact efforts.
Teams from several IHCL properties across Tamil Nadu participated in the initiative, including Taj Coromandel, Taj Connemara, Taj Club House, Taj Fisherman’s Cove Resort & Spa Chennai, Taj Wellington Mews Chennai, Vivanta Chennai IT Expressway, Ginger Chennai (OMR, Vadapalani, IITM), TajSATS, Vivanta Coimbatore, Savoy Ooty – IHCL SeleQtions, Gateway Madurai, and Gateway Coonoor.
The walkathon began at the University of Madras and was flagged off by Dr. S. Armstrong, Vice-Chancellor Convener Committee, and Megalina Iden, DC Traffic - East. Participants followed a scenic route along Madras Beach Road before returning to the university campus.
The event wrapped up on a cheerful note with a breakfast gathering, followed by the distribution of medals and certificates, celebrating participation and the spirit of togetherness.
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