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By Nishang Narayan
Published on October 5, 2024
A toast to luxury and heritage! Radico Khaitan Limited, one of India’s largest IMFL companies, has unveiled its latest brand campaign for the premium Royal Ranthambore Heritage Collection Whisky, starring none other than Saif Ali Khan. The campaign, which blends opulence with the raw, untamed spirit of the wild, marks a new era of luxury in Indian whisky, titled Best World Whisky. It was a match made in luxury heaven as Saif Ali Khan, a symbol of royal sophistication, perfectly embodies the brand’s essence of strength, elegance, and tradition.
The Nawab of Pataudi himself graces the new TVC, bringing his effortless charm and nobility to life. Saif seamlessly captures the essence of the Royal Ranthambore Whisky—bold, smooth, and unapologetically royal. His presence exudes charisma, delivering a luxurious message to the audience: this is not just whisky; it’s an experience steeped in heritage and modern flair.
Abhishek Khaitan, Managing Director of Radico Khaitan Ltd., expressed the company’s excitement about the campaign: “The Royal Ranthambore Heritage Collection Whisky is our pride, and we wanted to create something that reflects its regal essence. Saif Ali Khan’s Nawabi heritage, combined with his modern-day elegance, makes him the perfect ambassador for our brand. This isn’t just another whisky campaign; it’s a celebration of royalty, sophistication, and craftsmanship.”
Amar Sinha, COO of Radico Khaitan Ltd., added: “This partnership with Saif is more than just a collaboration. It’s like hosting a royal feast, where every detail is meticulously crafted. Saif is the perfect finishing touch on a finely aged whisky—his presence amplifies the luxury and tradition we aim to deliver with every sip of Royal Ranthambore.”
In the campaign, Saif Ali Khan radiates luxury, standing tall beside the iconic Ranthambore tiger, symbolizing the perfect blend of royalty and untamed elegance. His suave style, combined with the whisky’s full-bodied flavor, creates a stunning visual narrative. “The strength and smoothness of this whisky are perfectly aligned with my own journey,” said Saif Ali Khan. “It has character, depth, and an unmistakable royal touch. I’m honored to represent a brand that embodies both tradition and contemporary flair.”
The campaign is a masterclass in luxury marketing, capturing Saif’s larger-than-life presence and aligning it with the whisky’s bold, smooth profile. Every element of the production was carefully designed to resonate with those who appreciate living life king-size.
The creation of the Royal Ranthambore campaign was nothing short of a royal spectacle. Late-night brainstorming sessions and meticulous attention to detail ensured that every frame captured Saif’s undeniable panache alongside the whisky’s rich profile. The energy on set was palpable as the team worked to bring this vision to life, celebrating the harmony between Saif’s on-screen charisma and the bold sophistication of Royal Ranthambore Whisky.
The campaign goes beyond a mere endorsement—it’s a dazzling celebration of two icons: Saif Ali Khan and Royal Ranthambore Whisky. Together, they redefine luxury, sophistication, and tradition, inviting viewers to indulge in a world where every sip is a royal experience.
Catch the new campaign on all major TV networks, outdoor media, and digital platforms, and raise a glass to Royal Ranthambore Whisky—the drink of choice for those who live life king-size!
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By Manu Vardhan Kannan
Published on May 31, 2025
The Glenwalk, a premium blended Scotch whisky brand co-founded by Bollywood actor Sanjay Dutt and Cartel Bros, has bagged the 'Most Disruptive Brand of the Year' title at the 8th Talent Track Awards 2025, held recently in Mumbai. Known for recognising excellence in digital content, branding, and marketing, the Talent Track Awards celebrated Glenwalk's innovative approach in a competitive spirits market.
This award adds to a long list of prestigious honours the brand has earned in a short span of time. These include a Bronze Medal at the London Spirits Awards 2025, Gold Medal at ProWine 2023, Silver Medal at ProWine 2024, Silver Medal at the London Spirits Competition 2024, Silver Award at IWSC 2024, and Gold at Spiritz Achiever 2024, among others. These accolades reflect the brand’s unwavering focus on quality and innovation, led by co-founders Mokksh Sani, Jitin Merani, Rohan Nihalani, Manish Sani, and Chief Business Officer Neeraj Singh.
“Winning the 'Most Disruptive Brand of the Year' title is both an honour and a responsibility. We have always believed in pushing boundaries, and this recognition reaffirms that our bold choices and fearless brand narrative are not only resonating but also setting new benchmarks,” said Mokksh Sani, Co-founder of Cartel Bros and Founder of Living Liquidz and Mansionz.
Since its launch, The Glenwalk has gained attention for its edgy brand storytelling and premium quality. By blending heritage craftsmanship with a bold, modern identity, it has carved a strong position in the Indian spirits market. The brand closed FY 2024–25 with 1.4 million bottles sold and has ambitious plans to triple this number to 4.2 million bottles in India, travel retail, and global markets.
“From day one, we set out to challenge the status quo and create something that would stand apart, not just in taste, but in approach,” said Sanjay Dutt, The Glenwalk’s brand ambassador and co-founder. “This award is a testament to the vision, the bold risks we took, and the incredible team behind the brand.”
This recognition as the 'Most Disruptive Brand of the Year' marks a major milestone for The Glenwalk. With a clear commitment to innovation and quality, the brand continues to reshape the premium whisky space in India and beyond.
Feathers Hotel’s Sangamithirai restaurant invites you to embark on a unique culinary voyage with AYALAGAM – A Thamizh Food Festival. Running from 30th May to 8th June, this week-long celebration brings the authentic flavours of Thamizh cuisine as lovingly preserved in Singapore and Malaysia, curated by the internationally acclaimed Chef Devagi Sanmugam — famously known as the “Spice Queen of Singapore.”
AYALAGAM is more than just a food festival. It’s a heartfelt journey into the soul of Thamizh cooking, reflecting the rich traditions and vibrant flavours that have travelled across oceans. Each day features a special curated set menu named after the iconic rivers of Tamil Nadu — Bhavani, Vaigai, Amaravathi, Thamirabharani, and Siruvani — capturing the diverse tastes and textures unique to different regions.
Prepare your palate for a spectacular range of dishes blending tradition with innovation, including:
Peerkangai Kaintha Eral Soo Hoon Soup
Kozhi Sambal
Mutta Briyani
Palakkai Murungakai Kurma
Tauhu Urulai Kizhangu Sambal
Inippu Urappu Tamarai Thandu
Kadalai Paruppu Aatu Kothu Erachi Pirathal
Karuvepillai Meen
Vazhai Elai Kathirikai Chops
Nandu Parcel Soup
Sura Puttu Urundai
Palakai Biryani
Pudina Rasam
Masala Kalan Kutti Uttapam
Masala Sweet Potato Paniyaram
Maravalli Kizhangu Halwa
Pandan Idiappam with Vazhai Pazham Sauce
Chendol
Javarisi Elai Kozhukattai
Parangikkai Payasam
Each dish tells a story of tradition, spice, and home—elevated by Chef Devagi’s global expertise.
Chef Devagi Sanmugam’s culinary journey spans over four decades, with 22 cookbooks and a global reputation as a culinary educator and consultant. Her passion for spices and Asian flavours shines through in this festival, bringing generations of recipes and memories to the table.
Feathers Executive Chef Murthi shared, “AYALAGAM is close to our hearts — it's about sharing the rich, soulful flavours of Thamizh cuisine from beyond our borders. Every dish brings a bit of home, with a twist.”
Chef Devagi adds, “Cooking for AYALAGAM feels like bringing my roots back to where it all began. These dishes are full of memories, spice, and love — just the way our grandmothers made them.”
Event Details:Date: 30th May to 8th June 2025Time: Lunch & DinnerVenue: Sangamithirai, Feathers Hotel
Reservations: +91 78239 77825 | +91 73580 18812
Join AYALAGAM to taste the timeless culinary treasures of the Thamizh diaspora, celebrated with love and flair under one roof.
Bengaluru and breakfast are a love story for the ages—and Four Seasons Hotel Bengaluru just added the perfect new chapter. Say hello to “Saturdays, All Day Breakfast”, curated by CUR8, the hotel’s popular all-day dining restaurant. Designed for anyone who believes breakfast is a state of mind, this weekend special runs from 10:30 AM to 3:00 PM, making it your newest Saturday ritual.
Start your day with early breakfast classics and watch the spread evolve into a hearty mid-day selection as the hours roll on. Think live stations, warm mains, compound salads, and a smoothie and mocktail bar ready to refresh your palate. Whether you’re a dosa die-hard or a global breakfast adventurer, CUR8 has your cravings covered.
From 12:30 PM to 2:30 PM, enjoy live music that adds rhythm to your meal and transforms CUR8 into a weekend hotspot. And if you’re into art, you’re in luck—CUR8 is also showcasing rotating art exhibitions from local talent, turning your meal into a cultural journey.
For something extra special, join hands-on cooking demos and classes led by the Four Seasons’ expert chefs. From decorating cupcakes to flipping perfect dosas, it’s an experience families and foodies will love. Plus, take home a personalized apron, signed chef’s cap, and recipe cards to recreate the magic.
Whether you’re brunching with friends, hanging with the fam, or just chasing the perfect smoothie bowl—Saturday at Four Seasons is where breakfast never ends.
Venue: CUR8, Four Seasons Hotel BengaluruReservations: +91 76191 46004
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