Sam & Andy Conceptualizes ‘The Talking Spoons’—A New-Age Brand by Raksha Hospitality

Sam & Andy Conceptualizes ‘The Talking Spoons’—A New-Age Brand by Raksha Hospitality

By Nishang Narayan

Published on February 26, 2025

Mumbai-based strategy firm Sam & Andy has successfully conceptualized ‘The Talking Spoons’, a premium catering brand under Raksha Hospitality. With a legacy spanning over 35 years, Raksha Hospitality is one of Mumbai’s top 10 vegetarian wedding hospitality companies, known for delivering excellence in wedding and event catering.

Recognizing the changing dynamics of celebrations, ‘The Talking Spoons’ was introduced as a sophisticated extension of Raksha Hospitality to cater to modern-day events, luxury house parties, and evolving wedding trends. The brand balances heritage with innovation, offering a refined experience while retaining the technical finesse of its parent company.

A Strategic Approach to Modern Hospitality

Sam & Andy took a market-driven approach, analyzing consumer behavior, industry trends, and revenue challenges before launching the brand. This strategic foundation ensured business traction and differentiation in a competitive space.

"Taking a walk down memory lane, it is nothing short of awe-inspiring to recall the entire journey right from planning to the launch of The Talking Spoons. The passion, research orientation, and dedication displayed by Sam & Andy are commendable. Here’s to scaling new heights in the times to follow,” said Avani Sanghvi, Director - Raksha Hospitality & CEO - The Talking Spoons.

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Building a New-Age Brand

From developing the brand identity and designing the menu to creating a cloud kitchen concept, Sam & Andy played a pivotal role in shaping The Talking Spoons into a distinctive brand.

"Our vision was to craft a modernized extension of Raksha Hospitality that meets evolving customer expectations while maintaining the technical finesse of the parent company," shared Anindya Ghosh, Founding Partner, Sam & Andy.

Adding to the insights, Sameer Joshi, Founding Partner, Sam & Andy, said, “The key challenge was addressing a category issue impacting revenue. By proposing a solution aligned with industry trends, we created a long-term fix that not only solved the business problem but also strengthened the brand’s presence.”

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About Sam & Andy

Sam & Andy is a Mumbai-based strategy-first firm, focusing on brand-driven revenue growth for mid-sized businesses. Founded in 2018 by Sameer Joshi and Anindya Ghosh, the company specializes in brand strategy, digital solutions, business transformation, and mainline advertising.

With clients across India, the Middle East, and South Asia, Sam & Andy continues to unlock growth potential for brands through a strategic lens.


Zega at Sheraton Hyderabad Unveils Mizuwari Series Inspired by Samurai Virtues

Zega at Sheraton Hyderabad Unveils Mizuwari Series Inspired by Samurai Virtues

By Hariharan U

Published on August 25, 2026

Zega at Sheraton Hyderabad Hotel has unveiled the Mizuwari Series, a new collection of seven signature cocktails inspired by the Japanese tradition of Mizuwari, meaning “cut with water,” and the seven virtues of the Samurai.

Rooted in the principles of balance, restraint and refinement, the new beverage concept combines bold flavours, subtle dilution and considered craftsmanship. Each cocktail is designed around a distinct virtue, translating elements of Japanese philosophy into a contemporary drinking experience.

The collection features Makoto, Chu, Ikigai, Rei, Jin, Yu and Meiyo, with each creation offering its own flavour profile and personality.

The journey begins with Makoto – Honesty & Sincerity, combining vodka, Aperol, yuzu lime and fizz. Chu – Duty & Loyalty brings together bourbon whisky, lime, sesame and Angostura bitters in a characterful highball.

Ikigai – The Secret to a Long & Happy Life combines gin, cherry cordial, hibiscus and sparkling elements, while Rei – Beauty in Imperfection takes a more unexpected approach with vodka, pickled ginger, kaffir lime, cucumber and watermelon.

The collection continues with Jin – Compassion, a blush-pink highball featuring gin, passion, strawberry sweet vermouth, citrus and fizz. Yu – Heroic Courage combines gin, cherry wine, Campari, lime and fizz, while Meiyo – Honour brings together white rum, pineapple, Campari and lime for a more layered profile.

Together, the seven cocktails create a beverage experience that goes beyond individual flavour combinations, inviting guests to explore the stories and virtues represented by each creation.

Through the Mizuwari Series, Zega continues to explore contemporary Japanese-inspired beverage experiences, bringing together traditional philosophy, modern mixology and thoughtful presentation. From refreshing and delicate profiles to richer and more complex combinations, the collection encourages guests to pause, discover and savour each cocktail.


The Orchid Chandigarh Celebrates Rakshabandhan with South Indian Festive Feast

The Orchid Chandigarh Celebrates Rakshabandhan with South Indian Festive Feast

By Hariharan U

Published on August 23, 2026

The Orchid Chandigarh is inviting guests to celebrate Rakshabandhan with an authentic South Indian festive dining experience at South of Vindhyas on August 28, bringing together regional flavours, family traditions and warm hospitality.

The specially curated experience is designed for families looking to mark the occasion over a festive meal, with a menu inspired by the rich culinary traditions of South India.

Guests can choose between thoughtfully curated vegetarian and non-vegetarian meals, featuring classic South Indian delicacies prepared using authentic recipes and time-honoured cooking techniques. The menus are designed to offer a wholesome dining experience while showcasing the distinctive flavours of the region.

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Whether celebrating the bond between siblings, gathering with family or simply enjoying a festive meal, the Rakshabandhan offering at South of Vindhyas provides an opportunity to mark the occasion through food and togetherness.

The experience reflects the restaurant’s focus on bringing authentic regional cuisine to Chandigarh while creating memorable occasions for guests. With traditional flavours and the hospitality associated with The Orchid Chandigarh, the festive meal aims to make Rakshabandhan a special culinary celebration.

Event Details:

What: Rakshabandhan Festive Meal
Venue: South of Vindhyas, The Orchid Chandigarh
Date: August 28, 2026
Contact: +91 9056784618 / +91 9056784619 / +91 9056784617


Opus at Four Seasons Hotel Mumbai Brings Chinese Hot-Pot Experience This August

Opus at Four Seasons Hotel Mumbai Brings Chinese Hot-Pot Experience This August

By Hariharan U

Published on August 22, 2026

This August, Opus at Four Seasons Hotel Mumbai is bringing a warm and comforting Chinese dining experience to the city with Hot-Pot: The Comfort of Togetherness, running from 17–30 August.

The experience offers guests a choice of three broths, Sichuan, Asian Mushroom and Tomato Stock. These can be paired with a selection of vegetables, meats, seafood and noodles, giving diners the option to build a hot-pot meal to their liking.

Designed for sharing, the experience is well suited for Mumbai's monsoon season and offers a relaxed way to enjoy a meal with family and friends.

With its focus on warm broths, fresh ingredients and a shared dining format, Hot-Pot: The Comfort of Togetherness adds a seasonal option to Mumbai's August dining scene

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