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By Nishang Narayan
Published on November 2, 2024
Sarovar Hotels Pvt Ltd is gearing up for significant expansion, with plans to operate 150 hotels across more than 90 destinations by the end of 2025. With a robust portfolio of 125 hotels in 80 destinations throughout India and beyond, the company is thriving in the hospitality sector, which is witnessing a surge in demand.
Jatin Khanna, CEO of Sarovar Hotels, noted that the company has experienced strong double-digit growth in the last couple of years, with a remarkable 15% increase. He explained that while initial growth was driven primarily by occupancy and rates, recent momentum is attributed to improvements in Average Daily Rate (ADR) and the strategic expansion into new properties and destinations. "Our excellence in management within the mid-market segment and focus on building long-term relationships with hotel owners have contributed to this sustained growth," Khanna remarked.
Future Plans and Growth StrategyCurrently, Sarovar Hotels operates 125 properties, but by 2025, the goal is to expand this number to 150. The company is focusing particularly on leisure and pilgrimage segments in India, with international ventures in Africa and Nepal. The majority of Sarovar's portfolio comprises management contracts, with only two owned properties. The third owned hotel is set to open in Sriperumbudur, near Chennai. Khanna highlighted a keen focus on expanding the Sarovar Portico brand in the 3- to 4-star category while exploring growth opportunities for the Tulip brand.
Adapting to Tier II and III Markets
Sarovar Hotels has made inroads into several Tier II and III cities, which present both challenges and opportunities. Khanna noted that while increasing ADR in these markets can be challenging, the potential for growth is significant, particularly in the wedding segment, which tends to be larger in size in these areas. "To succeed in these markets, we adapt our services to local needs while maintaining high standards," he said, emphasizing the importance of building community relationships and delivering personalized experiences to compete effectively with larger, international brands.
Demand Trends and Geographic SpreadKey source markets for Sarovar Hotels currently include NCR, Mumbai, Gujarat, and Bangalore, with Surat emerging as a high-growth area. As domestic tourism continues to rise, more demand is expected from Tier II and III markets. Khanna explained, "Economic growth and a shift toward exploring lesser-known destinations are driving interest in quality hospitality in these regions," aligning with Sarovar's strategy to enhance its presence in high-potential areas.
With over 30 years of experience, Sarovar Hotels leverages its deep understanding of the Indian market, particularly in Tier II and III cities. Khanna emphasized that the company's first-mover advantage allows it to forge strong local connections and operational efficiency. "We offer authentic, localized experiences that reflect the cultural ethos of Indian hospitality, from regional cuisine to customized packages for pilgrimage and local tours," he explained.
Current Challenges and the Future Landscape
Despite the positive outlook, the hospitality sector faces challenges, including talent acquisition and the need to enhance technology infrastructure. "The shortage of skilled professionals in the hospitality sector remains a pressing concern," Khanna acknowledged. The company is tackling these issues by investing in training initiatives and enhancing tech capabilities to streamline operations and improve efficiency.
As the travel industry evolves, Sarovar Hotels is positioning itself to meet changing traveler demands, focusing on unique, localized experiences and sustainability. "Our initiatives in energy efficiency and community support are integrated across our properties," Khanna stated. With strong representation in business, leisure, and pilgrimage tourism, Sarovar is poised to continue delivering exceptional service in the dynamic hospitality landscape.
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By Manu Vardhan Kannan
Published on December 23, 2025
Novotel Vijayawada Varun ushers in the festive season with a thoughtfully curated line-up of Christmas and New Year’s Eve celebrations, offering guests indulgent dining experiences, elegant festivities, and premium gifting options. Designed for families, friends, and festive revellers, the hotel promises a warm and memorable close to the year.
Adding to the festive cheer, Cake Factory at Novotel Vijayawada Varun presents a selection of beautifully curated Christmas hampers and classic plum cakes, ideal for festive gifting. Designed around thematic collections featuring gourmet treats, these hampers combine premium selections with elegant packaging.The hampers and plum cakes are available at Cake Factory from 11:00 AM to 8:00 PM until 31st December 2025.
On 24th December 2025, guests can celebrate the season with a Christmas Eve Dinner at Food Exchange, the hotel’s all-day dining restaurant. Set amidst elegant festive décor, the dinner features a lavish multi-course spread curated by the Head Chef, making it an ideal choice for a cosy family gathering or a celebratory evening with loved ones. The dinner will be served from 7:00 PM to 11:00 PM.
Continuing the celebrations, Food Exchange hosts a festive Christmas Day Brunch on 25th December 2025, from 12:30 PM to 4:00 PM. The brunch includes a specially curated menu, live cooking stations, and live music, offering guests a vibrant and relaxed Christmas afternoon experience.
The festivities culminate with A Golden Gala – New Year’s Eve Celebrations on 31st December 2025, hosted across Food Exchange, Gourmet Bar, SkyDeck, Red Bowl, and V-Convention. Each venue offers a unique celebratory experience, ranging from gala dinners and curated menus to high-energy entertainment and open-air celebrations. Guests can enjoy specially crafted menus by the Head Chef, along with live singers, Bollywood DJs, and a live band, creating a lively atmosphere as the city counts down to 2026.
Guests dining in or staying at the hotel can avail an exclusive 20% early-bird discount on New Year’s Eve celebrations when booked on 30th December 2025. Additionally, diners at Red Bowl will receive one complimentary portion of dim sums with their food or beverage order.
With its elegant settings, curated menus, and immersive festive experiences, Novotel Vijayawada Varun sets the stage for a truly elevated Christmas and New Year celebration in the city.
By Hariharan U
Published on December 22, 2025
Wyndham Hotels & Resorts has announced the opening of Wyndham Corfu Acharavi, a new beachfront resort located in the charming coastal village of Acharavi on the northern coast of Corfu. The opening marks Wyndham’s first namesake hotel on the island, one of Greece’s most sought-after year-round destinations. The property has been developed in collaboration with Mercan Group, one of Europe’s leading hotel developers.
Set along a picturesque seven-kilometre-long sandy beach, Wyndham Corfu Acharavi offers uninterrupted views of the Ionian Sea, framed by lush greenery and dramatic sunsets. Its location combines peaceful seafront living with easy access to the village centre, allowing guests to enjoy both tranquillity and authentic local experiences.
“The Emerald Isle of Corfu stands among the Mediterranean’s most exceptional destinations,” said Vassilis Themelidis, Regional Director, South & East Europe, Wyndham Hotels & Resorts. “Situated on one of the island’s longest beaches, Wyndham Corfu Acharavi marks an exciting milestone as our first namesake hotel in Corfu. As our portfolio grows to 15 hotels across Greece and Cyprus, our partnership with Mercan Group strengthens our presence in a market with strong long-term potential.”
The resort features 163 thoughtfully designed rooms, suites and apartments, with plans to add over 100 additional premium rooms in the coming months. Select accommodations include private plunge pools, offering enhanced privacy and comfort for leisure travellers.
Dining at the resort is designed to cater to diverse tastes, with Theos Main Restaurant offering live-cooking stations and buffet dining, while Olive Specialty Restaurant presents a contemporary take on the traditional Greek taverna. Additional cafés and snack bars serve both poolside and beachfront areas, ensuring guests enjoy all-day dining options.
Wellness and recreation are central to the guest experience. Facilities include a full-service spa with sauna and treatment rooms, a fully equipped gym, two outdoor swimming pools, a children’s pool, a tennis court and a dedicated children’s playground. The resort also offers private parking, a mini market featuring local products, and access to nearby activities such as cycling routes, sea excursions and scenic hiking trails.
With excellent air and sea connectivity to mainland Greece and neighbouring islands, Corfu serves both as a standalone destination and a gateway to the wider Ionian region.
Speaking on the collaboration, a Mercan Group representative noted that the opening of Wyndham Corfu Acharavi marks the beginning of a long-term partnership with Wyndham Hotels & Resorts, with plans to further enhance the property and meet growing demand as travel seasons continue to extend across the Mediterranean.
With its beachfront setting, family-friendly facilities and strong sense of place, Wyndham Corfu Acharavi is positioned as an inviting choice for travellers seeking a relaxed Greek island escape throughout the year.
Published on December 21, 2025
Courtyard by Marriott Pune Chakan is set to ring in the New Year in style with Glitz and Glam 2026, an exclusive New Year Party and Stay Package. Designed for couples, families, and festive seekers, the package promises a luxurious start to 2026 with elegance, entertainment, and indulgence.
The package includes a stay for two, a welcome drink on arrival, and a poolside hi-tea to kickstart the celebrations. Guests gain access to three immersive themed party zones:
Starry Soiree: Open-air lawns with live food counters
The Spin Kitchen: Vibrant DJ tracks paired with an elaborate culinary spread
Break the Beat: Club-style, high-energy ambiance for guests to dance into the New Year
Families are catered to with Junior Junction, a kids’ corner featuring engaging activities and a curated children’s buffet. Guests can also enjoy a lavish gourmet buffet, premium beverages, and world cuisine delights.
The festivities continue into the New Year with Breakfast & Brunch at MoMo Café, along with perks such as late checkout, spa discounts, extended stay offers, and a lucky draw featuring complimentary weekend stays.
With its dazzling combination of celebration, comfort, and luxury, Glitz and Glam 2026 offers the perfect way to welcome 2026 in style at Courtyard by Marriott Pune Chakan.
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