Sarovar Hotels Sets Ambitious Expansion Goals with Plans for 150 Hotels by 2025

Sarovar Hotels Sets Ambitious Expansion Goals with Plans for 150 Hotels by 2025

By Nishang Narayan

Published on November 2, 2024

Sarovar Hotels Pvt Ltd is gearing up for significant expansion, with plans to operate 150 hotels across more than 90 destinations by the end of 2025. With a robust portfolio of 125 hotels in 80 destinations throughout India and beyond, the company is thriving in the hospitality sector, which is witnessing a surge in demand.

Jatin Khanna, CEO of Sarovar Hotels, noted that the company has experienced strong double-digit growth in the last couple of years, with a remarkable 15% increase. He explained that while initial growth was driven primarily by occupancy and rates, recent momentum is attributed to improvements in Average Daily Rate (ADR) and the strategic expansion into new properties and destinations. "Our excellence in management within the mid-market segment and focus on building long-term relationships with hotel owners have contributed to this sustained growth," Khanna remarked.

Future Plans and Growth Strategy
Currently, Sarovar Hotels operates 125 properties, but by 2025, the goal is to expand this number to 150. The company is focusing particularly on leisure and pilgrimage segments in India, with international ventures in Africa and Nepal. The majority of Sarovar's portfolio comprises management contracts, with only two owned properties. The third owned hotel is set to open in Sriperumbudur, near Chennai. Khanna highlighted a keen focus on expanding the Sarovar Portico brand in the 3- to 4-star category while exploring growth opportunities for the Tulip brand.

Adapting to Tier II and III Markets

Sarovar Hotels has made inroads into several Tier II and III cities, which present both challenges and opportunities. Khanna noted that while increasing ADR in these markets can be challenging, the potential for growth is significant, particularly in the wedding segment, which tends to be larger in size in these areas. "To succeed in these markets, we adapt our services to local needs while maintaining high standards," he said, emphasizing the importance of building community relationships and delivering personalized experiences to compete effectively with larger, international brands.

Demand Trends and Geographic Spread
Key source markets for Sarovar Hotels currently include NCR, Mumbai, Gujarat, and Bangalore, with Surat emerging as a high-growth area. As domestic tourism continues to rise, more demand is expected from Tier II and III markets. Khanna explained, "Economic growth and a shift toward exploring lesser-known destinations are driving interest in quality hospitality in these regions," aligning with Sarovar's strategy to enhance its presence in high-potential areas.

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With over 30 years of experience, Sarovar Hotels leverages its deep understanding of the Indian market, particularly in Tier II and III cities. Khanna emphasized that the company's first-mover advantage allows it to forge strong local connections and operational efficiency. "We offer authentic, localized experiences that reflect the cultural ethos of Indian hospitality, from regional cuisine to customized packages for pilgrimage and local tours," he explained.

Current Challenges and the Future Landscape

Despite the positive outlook, the hospitality sector faces challenges, including talent acquisition and the need to enhance technology infrastructure. "The shortage of skilled professionals in the hospitality sector remains a pressing concern," Khanna acknowledged. The company is tackling these issues by investing in training initiatives and enhancing tech capabilities to streamline operations and improve efficiency.

As the travel industry evolves, Sarovar Hotels is positioning itself to meet changing traveler demands, focusing on unique, localized experiences and sustainability. "Our initiatives in energy efficiency and community support are integrated across our properties," Khanna stated. With strong representation in business, leisure, and pilgrimage tourism, Sarovar is poised to continue delivering exceptional service in the dynamic hospitality landscape.


Clarion Hotel Khayal Kochi Wins Indian Hotel of the Year Award

Clarion Hotel Khayal Kochi Wins Indian Hotel of the Year Award

By Hariharan U

Published on May 14, 2026

Clarion Hotel Khayal Kochi has earned a major international recognition after being awarded the Indian Hotel of the Year by Choice Hotels. The honour was presented during an event held in Las Vegas on 6 May 2026.

The achievement marks an important milestone for the property as well as the SUBA Group of Hotels, under which the hotel operates. The recognition highlights the hotel’s consistent focus on guest experience, hospitality standards, and operational excellence.

Presented under the “Best of Choice” platform, the award celebrates standout properties within the Choice Hotels network that have demonstrated exceptional performance and service quality.

The recognition places Clarion Hotel Khayal Kochi among the top-performing hospitality destinations representing India on a global stage, further strengthening its presence within the international hospitality industry.


Eight Continents Hotels & Resorts Expands Himachal Presence with RoyalPine Kasauli Launch

Eight Continents Hotels & Resorts Expands Himachal Presence with RoyalPine Kasauli Launch

By Hariharan U

Published on May 14, 2026

Eight Continents Hotels & Resorts has announced the launch of Treetop by Eight Continents - RoyalPine Kasauli, marking a significant expansion of the group’s presence in Himachal Pradesh and strengthening its portfolio of design-led experiential hospitality destinations in India.

The UK-based luxury hospitality and hotel management group, known for its focus on emotique hotels, continues its strategy of developing immersive, culturally rooted, and experience-driven stays across high-potential leisure markets.

Nestled amidst the hills of Kasauli, the 44-key property has been designed to offer uninterrupted valley views and sunset-facing experiences, with architecture that blends contemporary aesthetics with natural materials. Built along a natural gradient, every room has been positioned to maximise scenic vistas and create a strong connection with the surrounding landscape.

A key design highlight of the property is the use of knotless pine wood sourced from Finland, bringing warmth and a nature-inspired character to the overall guest experience.

The property features a range of lifestyle and wellness offerings including 8 Cafe and a restaurant and microbrewery concept, along with a sunset deck, dedicated gathering spaces, a spa, steam and sauna facilities, an infinity pool, and a 10-seater jacuzzi. The development reflects the growing consumer demand for boutique hospitality experiences that combine wellness, design, and destination-driven travel.

Speaking on the launch, Richa Adhia, Managing Director of Eight Continents Hotels & Resorts, said the addition of RoyalPine Kasauli aligns with the group’s broader strategy of building experience-led destinations in key leisure markets. She noted that Kasauli’s natural beauty and heritage charm make it an ideal setting for immersive hospitality experiences tailored to modern travellers seeking meaningful and design-focused stays.

Founded in 2020 by Haninder Sachdeva, Eight Continents Hotels & Resorts operates across India, the UK, and East Africa. Its hospitality portfolio includes brands such as Ocho Homes, Hanric, Treetop, and Stamps, all centred around boutique luxury, local storytelling, and experiential travel.

The launch of RoyalPine Kasauli comes at a time when India’s boutique hospitality segment continues to witness strong momentum, particularly in leisure and mountain destinations where travellers are increasingly prioritising personalised experiences, wellness, and destination authenticity over traditional hotel formats.

For more information, visit Eight Continents Hotels & Resorts


The Westin Pushkar Resort & Spa Redefines Luxury Destination Weddings in Rajasthan

The Westin Pushkar Resort & Spa Redefines Luxury Destination Weddings in Rajasthan

By Manu Vardhan Kannan

Published on May 12, 2026

The Westin Pushkar Resort & Spa is emerging as a sought-after destination for luxury weddings in Rajasthan, bringing together scenic landscapes, elegant venues, curated experiences, and premium hospitality under one roof.

Located amidst the peaceful surroundings of Pushkar and close to the town’s spiritual landmarks, the resort offers panoramic 360-degree views of the Aravalli Hills along with stunning sunset backdrops, creating a memorable setting for wedding celebrations.

The property features four outdoor and two indoor venues designed to host multi-day wedding festivities with ease. One of the standout spaces at the resort is its dome-shaped venue inspired by the Shiv Ling, offering a unique setting for sacred pheras. The expansive lawns and smooth baraat processions within the property further add to the grand wedding experience while ensuring convenience for guests.

The resort houses more than 98 rooms and private villas, including pool villas and plunge pool villas, making it ideal for exclusive wedding buyouts. The spacious accommodation setup allows families and guests to celebrate together in privacy and comfort throughout the festivities.

Adding to the experience are the resort’s wellness and leisure offerings, including its premium spa, multiple swimming pools, and the Westin WORKOUT Fitness Studio. Guests can also enjoy a range of indoor and outdoor recreational activities designed for all age groups.

On the culinary front, the resort offers diverse dining experiences ranging from global cuisine at Seasonal Tastes to rooftop dining with panoramic views at Panorama. The hotel also provides customised wedding menus curated to match the style and preferences of each celebration.

Speaking about the wedding experience at the resort, Vijay Chandran, General Manager, said, “Weddings today are about creating immersive, meaningful experiences, and at The Westin Pushkar Resort & Spa, we bring together nature, luxury, and thoughtful service to make every celebration truly personal and memorable. Our aim is to offer couples and their families a seamless, all-in-one destination where every detail is taken care of.”

Combining luxury accommodation, elegant venues, wellness experiences, and personalised hospitality, The Westin Pushkar Resort & Spa continues to position itself as a refined destination for unforgettable weddings in Rajasthan.

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