Sarovar Hotels Sets Ambitious Expansion Goals with Plans for 150 Hotels by 2025

Sarovar Hotels Sets Ambitious Expansion Goals with Plans for 150 Hotels by 2025

By Nishang Narayan

Published on November 2, 2024

Sarovar Hotels Pvt Ltd is gearing up for significant expansion, with plans to operate 150 hotels across more than 90 destinations by the end of 2025. With a robust portfolio of 125 hotels in 80 destinations throughout India and beyond, the company is thriving in the hospitality sector, which is witnessing a surge in demand.

Jatin Khanna, CEO of Sarovar Hotels, noted that the company has experienced strong double-digit growth in the last couple of years, with a remarkable 15% increase. He explained that while initial growth was driven primarily by occupancy and rates, recent momentum is attributed to improvements in Average Daily Rate (ADR) and the strategic expansion into new properties and destinations. "Our excellence in management within the mid-market segment and focus on building long-term relationships with hotel owners have contributed to this sustained growth," Khanna remarked.

Future Plans and Growth Strategy
Currently, Sarovar Hotels operates 125 properties, but by 2025, the goal is to expand this number to 150. The company is focusing particularly on leisure and pilgrimage segments in India, with international ventures in Africa and Nepal. The majority of Sarovar's portfolio comprises management contracts, with only two owned properties. The third owned hotel is set to open in Sriperumbudur, near Chennai. Khanna highlighted a keen focus on expanding the Sarovar Portico brand in the 3- to 4-star category while exploring growth opportunities for the Tulip brand.

Adapting to Tier II and III Markets

Sarovar Hotels has made inroads into several Tier II and III cities, which present both challenges and opportunities. Khanna noted that while increasing ADR in these markets can be challenging, the potential for growth is significant, particularly in the wedding segment, which tends to be larger in size in these areas. "To succeed in these markets, we adapt our services to local needs while maintaining high standards," he said, emphasizing the importance of building community relationships and delivering personalized experiences to compete effectively with larger, international brands.

Demand Trends and Geographic Spread
Key source markets for Sarovar Hotels currently include NCR, Mumbai, Gujarat, and Bangalore, with Surat emerging as a high-growth area. As domestic tourism continues to rise, more demand is expected from Tier II and III markets. Khanna explained, "Economic growth and a shift toward exploring lesser-known destinations are driving interest in quality hospitality in these regions," aligning with Sarovar's strategy to enhance its presence in high-potential areas.

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With over 30 years of experience, Sarovar Hotels leverages its deep understanding of the Indian market, particularly in Tier II and III cities. Khanna emphasized that the company's first-mover advantage allows it to forge strong local connections and operational efficiency. "We offer authentic, localized experiences that reflect the cultural ethos of Indian hospitality, from regional cuisine to customized packages for pilgrimage and local tours," he explained.

Current Challenges and the Future Landscape

Despite the positive outlook, the hospitality sector faces challenges, including talent acquisition and the need to enhance technology infrastructure. "The shortage of skilled professionals in the hospitality sector remains a pressing concern," Khanna acknowledged. The company is tackling these issues by investing in training initiatives and enhancing tech capabilities to streamline operations and improve efficiency.

As the travel industry evolves, Sarovar Hotels is positioning itself to meet changing traveler demands, focusing on unique, localized experiences and sustainability. "Our initiatives in energy efficiency and community support are integrated across our properties," Khanna stated. With strong representation in business, leisure, and pilgrimage tourism, Sarovar is poised to continue delivering exceptional service in the dynamic hospitality landscape.


WGH Hotels & Resorts Unveils Kochi Flagship to Kerala Industries Minister

WGH Hotels & Resorts Unveils Kochi Flagship to Kerala Industries Minister

By Nishang Narayan

Published on May 31, 2025

WGH Hotels & Resorts Pvt. Ltd., the hospitality wing of the diversified World Group, recently hosted Hon. Minister for Industries, Government of Kerala, P. Rajeev at the site of its upcoming flagship project in Kochi. The high-profile visit underlines the significance of this luxury development, which was also featured at the Kerala Global Investment Meet, reinforcing the state's push for sustainable and experiential tourism.

With a legacy that began in 2012 through the acquisition of World Backwaters Alleppey, WGH now boasts a strong presence in Kerala with operating properties in Alleppey, Munnar, and Thekkady. The group is now expanding ambitiously with new developments in Kochi, Varkala, Trivandrum, and Ashtamudi, including a signature wellness resort—all designed to meet international standards while staying true to Kerala’s heritage.

During the ministerial visit, WGH presented the master plan and design vision for its Kochi project, set for launch on January 1, 2028. The development aims to redefine luxury tourism in Kerala by fusing modern architecture with authentic, culturally immersive experiences.

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Mr. J. Jayakrishnan, Director of World Group and WGH Hotels & Resorts, thanked the government for its proactive support, stating:

“Kerala’s infrastructure development and progressive tourism policies are perfectly aligned with our vision. Our projects aim to promote responsible and sustainable tourism while gifting guests an immersive experience of Kerala’s unique lifestyle and traditions.”

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The World Group, with nearly four decades of business leadership across mining, logistics, agriculture, DRI, and consulting, has already invested INR 250 crores in Kerala's hospitality sector over the past two years. An additional INR 500 crores has been earmarked for future ventures—including the flagship resorts, a hospitality college in Kochi, and a chain of vegetarian restaurants throughout the state.

The proposed hospitality college is envisioned to train 200 professionals annually, building a strong local talent pool to meet global industry standards. Meanwhile, the Varkala and Ashtamudi resorts are scheduled to open by 2027, further anchoring WGH’s role in shaping Kerala’s tourism future.

WGH Hotels & Resorts remains deeply committed to supporting Kerala's growth as a world-class tourism hub, guided by principles of sustainability, cultural authenticity, and community development.


Clarks Exotica Champions Purpose-Driven Culture at Work

Clarks Exotica Champions Purpose-Driven Culture at Work

By Nishang Narayan

Published on May 30, 2025

In the world of luxury hospitality, where lavish experiences often steal the spotlight, Clarks Exotica Convention Resort & Spa stands out by leading with a deeper mission — purpose. For Clarks, hospitality is not just about the scenic views and impeccable service; it’s about building a culture rooted in values, unity, and community responsibility.

At the core of Clarks' success is a people-first philosophy — a belief that genuine service begins with a strong, supported team. Under the leadership of Nilisha Ghuliani, Vice President, the resort has cultivated a workplace that feels less like a job and more like a purpose-driven family.

Honouring National Pride: #OperationSindoor

One of Clarks’ standout initiatives this year was #OperationSindoor, a heartfelt tribute to the Indian Armed Forces. Employees dressed in red and pink — symbols of strength, unity, and gratitude — and came together to honour those who serve the nation.

This was more than just a ceremony. It was a collective expression of patriotism, creating a sense of purpose and solidarity among team members. “At Clarks, patriotism is not a moment — it’s a mindset,” shares Nilisha Ghuliani.

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Nurturing the Earth: Earth Day Tree Planting

Sustainability isn’t just a policy at Clarks — it’s a practice. On Earth Day, employees participated in a tree-planting initiative at the Clubhouse Lawn, reflecting the resort’s long-standing commitment to the environment.

From water conservation to green operations, Clarks has consistently invested in planet-positive action, ensuring that everyday efforts contribute to long-term impact.

Empowering People: Culture of Care

Employee wellbeing and growth are central to the Clarks ethos. Through training programs, internal recognition, and continuous engagement, the resort empowers its team to lead, grow, and evolve. Whether it's supporting career advancement or celebrating small wins, Clarks ensures that its people feel seen, heard, and valued.

"Every initiative — whether for the nation, the environment, or our people — is designed to deepen connection and build meaning," Nilisha explains.

Clarks Exotica is proving that a great workplace isn't just built with policies — it's built with heart. Here, service excellence begins within, and each action is a step toward a more unified, compassionate, and conscious world.


Cocoon at The Machan Lonavala: A Luxurious Monsoon Escape in the Sky

Cocoon at The Machan Lonavala: A Luxurious Monsoon Escape in the Sky

By Nishang Narayan

Published on May 30, 2025

Elevate your monsoon experience at The Machan Lonavala with The Cocoon, a stunning 2,500+ sq. ft. villa nestled high among the treetops. Crafted as a dome-shaped sanctuary, this is the brand's most luxurious and architecturally distinct offering — designed for those who seek the perfect blend of indulgence and nature.

Timed perfectly for the rains, The Cocoon immerses guests in forest serenity with panoramic views from a soaring foot ceiling and a sprawling private deck. Whether you’re enjoying the misty monsoon air or stargazing at night, the elevated setting delivers tranquility at every turn.

The villa offers four unique sleeping zones: a cozy loft, a main-level space, and two suspended bedrooms on the lower floor. From elegant copper bathtubs to an open-to-sky His & Hers shower, and a modern multi-tiered bath, the bathing options alone are an experience in themselves.

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Step onto the private deck to discover a heated plunge pool, sunken seating, and an alfresco dining spot — all overlooking the lush, green canopy of Lonavala.

Sustainability lies at the heart of The Cocoon. Powered entirely by solar energy and constructed using eco-sensitive materials, this retreat reflects The Machan’s commitment to luxurious yet conscious living.

Perfect for romantic getaways, family vacations, or friends' reunions, The Cocoon is more than just a villa — it’s a retreat where skies meet serenity.

Bookings are now open on www.themachan.com.

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