Loading...
You have Successfully logged In !
Already have an account? Login
By clicking Register you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Don't have an account?Register
Enter your E-mail address below, We will send the verification code
Please enter the code send to
Didn't receive the email?Click to resend
Your password has been successfully reset!.
Please login again to access your account.
An OTP has been sent to
Enter the 4-digit code
By Manu Vardhan Kannan
Published on March 6, 2025
Saudi Tourism Authority (STA) is deepening its engagement with the Indian travel trade, kicking off the year with a strong presence at SATTE 2025 in New Delhi. As one of the world’s fastest-growing tourism destinations, Saudi showcased its diverse offerings—from cultural heritage and scenic landscapes to luxury experiences—reinforcing its appeal to Indian travelers.
Strengthening Travel Trade Partnerships
To build stronger ties with the Indian travel sector, Saudi organized strategic networking events in Bengaluru and Mumbai, engaging with over 200 travel professionals, online travel agencies (OTAs), and trade associations. These gatherings offered insights into Saudi’s tourism landscape and explored avenues for mutual growth in the region.
Expanding Offerings for Indian Travelers
Saudi has introduced key initiatives across MICE (Meetings, Incentives, Conferences, and Exhibitions), Destination Weddings, and Group Inclusive Tours (GIT), positioning itself as a preferred choice for corporate retreats, grand celebrations, and large-scale events. A recent familiarization trip allowed top Indian travel professionals to experience Saudi’s rich culture and hospitality firsthand, further solidifying its place in the Indian market.
With luxurious accommodations, top-tier venues, and bespoke services, Saudi offers an ideal setting for Indian weddings, corporate gatherings, and group tours.
A Rising Hub for Global Sporting Events
Beyond leisure tourism, Saudi has emerged as a key destination for major international sporting events. Since 2018, the country has hosted over 100 high-profile tournaments, including Formula 1 and world-class boxing matches. Looking ahead, Saudi is set to host the World Rally Championship, the FIBA Basketball Asia Cup, the Esports World Cup, and FIFA World Cup 2034. These events provide an exciting opportunity for Indian sports enthusiasts to witness top-tier competitions in a dynamic new destination.
Enhanced Connectivity & Simplified Access
Saudi’s increasing popularity as a global tourism and sports hub is backed by its growing air connectivity. As of February 2025, weekly inbound flights from India have risen by 13.4% to 314, with further expansion expected. Flights now connect 33 key gateways, including Delhi, Mumbai, Bengaluru, and Hyderabad, making travel more accessible than ever.
Currently, seven airlines operate between India and Saudi, including Saudia, Flynas, IndiGo, Air India, Air India Express, SpiceJet, and Akasa Air. Additionally, Indian travelers holding valid Schengen, UK, or US visas can now enjoy simplified visa procedures through 11 Tasheer Centers across India, enhancing convenience for visitors.
Vision 2030: A Future of Possibilities
At the core of Saudi’s tourism strategy is its Vision 2030 initiative, which aims to transform the nation into a global travel hotspot. With a strong emphasis on hospitality, safety, and diverse travel experiences, Saudi continues to welcome visitors seeking adventure, luxury, or cultural immersion. As a key source market, India plays an integral role in Saudi’s tourism expansion and long-term vision.
About Saudi Tourism Authority
Established in June 2020, the Saudi Tourism Authority (STA) is dedicated to promoting Saudi as a top global destination. It develops tourism programs, supports businesses, and showcases the country’s diverse offerings through industry events and marketing campaigns. STA operates 16 global offices serving 38 countries, working to enhance Saudi’s tourism brand worldwide.
For more details, visit www.VisitSaudi.com
Christmas Must-Try Menus and Festive Events to Explore in Mu...
Mumbai’s festive season dining gets a vibrant lift this Chri...
Delhi–NCR Malls Light Up Christmas with Festive Installation...
In Delhi–NCR, the festive season is in full swing as malls a...
Lodha Group Makes Delhi NCR Debut with MRG Group Partnership
Lodha Group has officially made its debut in the Delhi NCR r...
Ambience Mall Gurugram Elevates Luxury Home Décor with OMA’s...
Ambience Mall Gurugram has elevated its luxury home décor of...
Published on December 23, 2025
Ras Al Khaimah has announced the return of the HIGHLANDER long-distance hiking challenge, marking five years since the Middle East’s premier endurance hiking event first arrived in the Emirate. The fifth anniversary edition will take place from 6 to 8 February 2026 on Jebel Jais, the UAE’s highest peak, once again inviting adventure enthusiasts from around the world to explore the rugged beauty and cultural depth of the destination.
Organised by HIGHLANDER Adventure, the world’s largest international hiking series, and supported by the Ras Al Khaimah Tourism Development Authority (RAKTDA), the event continues to strengthen Ras Al Khaimah’s positioning as a key adventure tourism hub. Participants will journey across the Emirate’s most extensively developed hiking network, covering trails that span the dramatic Hajar Mountains.
With global demand for experience-led and adventure travel on the rise, hosting a mass-participation long-distance hiking event further reinforces Ras Al Khaimah’s commitment to immersive tourism. The challenge blends endurance hiking with sustainability, cultural discovery and community engagement, offering participants a deeper connection with the destination.
Along carefully curated mountain trails, hikers will pass through historic settlements that reflect the traditions, resilience and daily life of mountain tribes that once thrived in the region. These encounters offer an authentic insight into Ras Al Khaimah’s cultural heritage. Beyond the trail, HIGHLANDER’s signature camp programmes will feature live cooking stations showcasing local cuisine, allowing direct interaction with mountain communities. Wildlife sessions led by renowned wildlife photographer Bachar Bouka will also introduce participants to the diverse species found in the Hajar Mountains.
Commenting on the milestone, Phillipa Harrison, CEO of Ras Al Khaimah Tourism Development Authority, said, “Hosting HIGHLANDER for the fifth consecutive year underlines our commitment to promoting wellness, experiential travel and connection with nature. The event perfectly aligns with our vision for engaging the local community and positioning Ras Al Khaimah as a must-visit destination for outdoor enthusiasts.”
Fadi Hachicho, Managing Director of HIGHLANDER Adventure UAE and Founder of Adventurati Outdoor, added, “With more than 250 participants, last year’s edition successfully positioned Ras Al Khaimah on the global adventure tourism stage, attracting hikers from 35 countries who travelled from around the world to take part in this adventure of a lifetime. We remain committed to showcasing the rich heritage and culture of Ras Al Khaimah through every event we organize, while continuously enhancing our camp experiences with more entertainment and wellness initiatives.”
The 2026 edition will offer three distinct challenge formats designed to suit varying fitness levels. The HIGHLANDER Pegasus, a three-day challenge covering 37 kilometres, will run from 6 to 8 February 2026. The HIGHLANDER Orion, a two-day backpacking format covering 25 kilometres, will take place from 7 to 8 February 2026, while the HIGHLANDER Lyra, a one-day format covering 13 kilometres, will be held on 8 February 2026, offering a more accessible introduction for first-time participants.
Aligned with Ras Al Khaimah’s sustainable tourism vision, the event actively promotes “Leave No Trace” principles through on-ground activations and participant communication. By encouraging responsible travel and environmental stewardship, HIGHLANDER highlights the importance of preserving the Emirate’s natural landscapes and cultural heritage.
Participants who successfully complete their chosen trail will receive official finisher recognition and take part in a shared celebration, marking the culmination of an adventure rooted in endurance, discovery and connection with nature.
By Hariharan U
Published on December 21, 2025
As Asia prepares to welcome 2026, hotels and resorts across the region are curating immersive New Year celebrations that blend music, food, culture and memorable experiences. From tropical beaches and mountain-view rooftops to heritage hotels and wellness retreats, travellers have no shortage of ways to ring in the New Year.
On Vietnam’s Cam Ranh Peninsula, Alma Resort ushers in 2026 with its vibrant Sparkling Soirée, featuring live entertainment, DJ sets and a Champagne countdown. Guests can enjoy Italian fine dining, festive buffets, cultural shows celebrating Vietnamese heritage, and family-friendly activities including a kids’ corner and magic show.
In Chiang Mai, Thailand, Meliá Chiang Mai hosts celebrations at the city’s tallest rooftop bar. The evening begins with a lavish international buffet before moving sky-high to MAI The Sky Bar, where live music, DJs and panoramic mountain and river views create a dramatic midnight moment.
For those drawn to the sea, Banyan Tree Krabi offers a barefoot beach celebration with live entertainment, an expansive international buffet and fireworks lighting up the shoreline. Meanwhile, Banyan Tree Samui delivers a fairytale finale with gala dinners, fine Thai dining and a beachfront countdown party complete with Champagne and fireworks.
In Hong Kong, The Hari welcomes 2026 with an energetic rooftop countdown party in Wan Chai, paired with stay packages that include dining credits, Champagne toasts and access to festive menus across the hotel’s restaurants.
Vietnam continues to shine with beachside celebrations at The Anam Cam Ranh and The Anam Mui Ne, featuring seafood feasts, live music, fire shows and oceanfront countdowns. In Bangkok, INNSiDE by Meliá Bangkok Sukhumvit blends Spanish flavours, international buffets and a rooftop DJ-led countdown overlooking the city skyline.
For a quieter, reflective welcome to the New Year, TIA Wellness Resort in Vietnam offers mindful experiences including fire ceremonies, vision-setting workshops and sunrise yoga on the beach, allowing guests to begin 2026 with clarity and calm.
Grand celebrations also unfold in Pattaya, Hanoi, Hue, Ke Ga Bay, and across Cambodia, where luxury hotels host gala dinners, fireworks, cultural performances and poolside soirées. Wellness-focused brands like Fusion Resorts round out the season with yoga, sound healing, festive dining and star-lit countdowns by the sea.
Together, these celebrations highlight Asia’s diverse hospitality landscape, offering travellers unforgettable ways to welcome 2026, whether through high-energy parties, cultural immersion, beachside fireworks or wellness-led renewal.
Germany continues to witness strong momentum from the Indian outbound travel market, driven by rising travel intent, improved air connectivity and a growing preference for immersive and experience-focused journeys. Over the past few years, interest from Indian travellers has steadily increased, reinforcing Germany’s position as a preferred long-haul destination.
This positive growth is reflected in recent travel performance indicators. Indian travellers recorded over 104,066 overnight stays in Germany during October 2025, highlighting consistent demand across both leisure and business travel segments. Overnight stays from India in October 2025 were also 16.5 percent higher than pre-pandemic 2019 levels, indicating sustained growth rather than a short-term rebound. According to data from the German National Tourist Board (GNTB), India recorded a total of 775,294 overnight stays from January to October 2025.
Air connectivity continues to play a crucial role in supporting this momentum. GNTB Dashboard data shows that approximately 296 flights are currently operating between India and Germany, improving access to multiple German cities and enabling more flexible, multi-city itineraries. Seat availability between the two countries stands at around 93,447 seats, further supporting steady travel volumes.
Indian travellers are also choosing to spend more time exploring the destination. The average length of stay has now crossed nine nights, reflecting a shift towards deeper exploration, slower travel and extended itineraries. This trend aligns with evolving traveller preferences for meaningful experiences over quick sightseeing trips.
Against this backdrop, the German National Tourist Office hosted a press event to outline Germany’s tourism priorities for the Indian market in 2025. The destination’s refreshed narrative focuses on culture-driven travel, romantic experiences, seasonal journeys and region-led exploration. These curated travel propositions are designed to match the changing expectations of Indian travellers.
Commenting on the initiative, Romit Theophilus, Director – Marketing & Sales Office, India, GNTO, said, “Indian outbound travel is evolving rapidly, with travellers today placing greater value on depth, relevance and personal connection rather than conventional sightseeing alone. We are seeing a clear preference for journeys that are immersive, thoughtfully paced and shaped around individual interests. Germany’s strength lies in its culturally rich regions, diverse landscapes and year-round experiences, which together allow travellers to curate journeys that are distinctive, meaningful and aligned with their evolving travel expectations.”
Germany’s rich cultural landscape continues to be a major draw for Indian travellers. Through the Cultureland Germany initiative, visitors can explore historic town centres, world-renowned museums, architectural landmarks and a vibrant contemporary arts scene. Germany has been recognised as Europe’s leading cultural travel destination for ten consecutive years, highlighting the depth and diversity of its cultural offerings.
In addition to culture-led travel, Germany is enhancing its appeal as a year-round romantic and honeymoon destination. Tailored experiences across seasons, from spring and summer countryside retreats to autumn landscapes and festive winter settings, are drawing increased interest. The Seasons Greetings programme further strengthens this appeal by showcasing Germany’s Christmas traditions, festive markets and seasonal celebrations, offering unique winter travel experiences for Indian visitors.
As Indian outbound travel continues to mature, Germany’s tourism strategy for 2025 reflects a strong alignment with emerging travel behaviours. Longer stays, region-focused exploration and experience-led journeys remain central to its approach. Backed by strong connectivity, consistent arrival volumes and high engagement levels, Germany is well positioned to deepen its relationship with the Indian market and inspire travel experiences that go beyond the conventional.
Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!
Subscribe to Hospitality news e-magazine for free and never miss an issue.
By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Advertise With Us
We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.
A platform dedicated to showcase the skills and creativity of hospitality professionals. Share your articles, videos and other content related to the industry and get recognized for your unique perspective and expertise. By posting your content and gaining likes from your own community, we'll categorize your talents and expose them to the hospitality world. Join our community of passionate hospitality professionals and let your talent shine!.
Already have an account?Login
By clicking you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Subscribe for ₹2,000 and receive our monthly magazine for one year (12 months) from the coming month and save 2 months cost.