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By Nithyakala Neelakandan
Published on October 8, 2024
Secret Ingredient, a prominent food consulting firm for the restaurant and hospitality industry, has announced the launch of three new culinary destinations in India. The newly unveiled venues include Niko, a modern Asian restaurant in Gurgaon, La Croute, an artisanal pie shop and café in Delhi’s Sunder Nagar, and Bonita, a globally inspired European bistro located in Arossim, South Goa.
Secret Ingredient played a pivotal role in creating these distinct concepts by offering a wide range of consulting services. These included everything from research and feasibility studies to the development of a detailed concept, interior and graphic design collaboration, kitchen and bar planning, as well as food and beverage identity creation. The firm also assisted in hiring and training core team members, ensuring that each establishment delivers a well-rounded guest experience.
Kula Naidu, Director at Secret Ingredient, explained the firm’s approach: “At Secret Ingredient, we go beyond just food—we create a complete experience. Niko offers an upbeat yet calming atmosphere; La Croute provides a warm and welcoming vibe, while Bonita is all about relaxation and indulgence. Each venue has a distinct character, from the ambience to the décor, music, and overall f&b offering. We meticulously ensure that every aspect, from the kitchen’s efficiency to staff training, operates seamlessly.”
Each of these new venues provides a unique culinary experience. Niko in Gurgaon brings modern Asian cuisine to the forefront, with an ambiance that blends lively and calming elements, making it a versatile choice for casual dining and special occasions. La Croute in Delhi focuses on artisanal pies, providing a cozy, neighborhood café vibe that invites people to sit back and enjoy freshly baked goods. Meanwhile, Bonita in Goa offers a mix of European-inspired dishes in a relaxed beachside setting, perfect for guests seeking an indulgent escape.
Sid Mathur, also a Director at Secret Ingredient, emphasized the research-driven approach that goes into every project. “Our team conducts thorough research to ensure dining experiences that are both unique, inventive and feasible. We oversee every aspect from the outset, focusing on guest experience to culinary offerings. Our goal with these projects was to create a menu that celebrates rich flavors and resonates with today’s diners, who seek new and exciting experiences. The feedback we’ve received is a testament to the hard work and creativity that went into these projects.”
Secret Ingredient has a history of providing advisory services for a diverse range of clients, including restaurants, hotels, malls, and schools. They use their extensive hands-on experience from operating and advising multiple F&B outlets across India to create tailored solutions for new and existing projects. Their experience has allowed them to work with iconic brands and build a substantial portfolio across 28 cities in India.
Some of Secret Ingredient’s notable past projects include collaborations with The Khyber in Gulmarg, Kaansa at Crowne Plaza Gurgaon, Lyrah at Trident Gurgaon, and Koyo Koyo at Hyatt Centric Chandigarh. They have also partnered with popular venues such as Select City Walk Mall in Delhi, British School in Delhi, as well as with brands like Olive Group, Swiggy, and Anardana.
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By Nishang Narayan
Published on March 24, 2025
Pass Code Hospitality, the name behind renowned brands like PCO, Ping’s, SAZ, Mister Merchant’s, and Jamun, has launched ATM Bar & Kitchen in Kolkata, marking the second chapter of this exclusive supper club concept. Located in the heritage 1910 Galleria on Camac Street, ATM Kolkata blends refined living, cultural engagement, and elevated social experiences, bringing a new era of luxury dining to the city.
Founded by Rakshay Dhariwal and Radhika Dhariwal, ATM is a members-only club designed as a haven for socialites, artists, professionals, and connoisseurs of fine living. Following the success of ATM Delhi, this new space in Kolkata carries forward Pass Code Hospitality’s vision of sophisticated and immersive hospitality.
"ATM is one of our most special and exclusive brands, and we are thrilled to open in Kolkata. We believe the city will truly appreciate our vision of an intimate and refined supper club," said Rakshay Dhariwal.
Adding to this, Radhika Dhariwal shared, "Our aim is to build a community of like-minded individuals who can come together over excellent cocktails and fine dining. From book readings and industry talks to networking events, ATM Kolkata will curate unique experiences for our members."
Spanning 1,700 square feet across two floors, ATM Kolkata’s interiors capture the essence of Victorian-era Kolkata, while embracing modern aesthetics. Rich leather, warm woods, and brass accents create a timeless yet contemporary ambiance, accommodating up to 60 guests in an intimate setting.
The European-inspired menu, crafted by Chef Rahul Gomes Pereira, showcases a balance of tradition and innovation, promising a world-class dining experience. Complementing this, the signature cocktail program pays homage to Kolkata’s rich heritage, offering a bespoke selection of fine wines, rare malts, and premium cigars.
With its curated experiences, sophisticated ambiance, and impeccable service, ATM Bar & Kitchen is set to become the ultimate destination for Kolkata’s discerning crowd.
By Manu Vardhan Kannan
Chinese Wok, India’s largest Chinese restaurant chain, has introduced a unique augmented reality (AR) experience across its outlets, transforming routine dining into an interactive and engaging journey. This latest innovation reinforces Chinese Wok’s position as a pioneer in combining technology with its signature Desi-Chinese cuisine.
At participating outlets, customers can scan a QR code placed on tables, counters, takeaway, or delivery bags to unlock the AR feature. A lively CGI Chinese Wok chef then appears on their screens, performing dynamic stunts—flipping woks, tossing noodles, and presenting the brand’s popular dishes, creating a playful and memorable encounter.
Aayush Madhusudan Agrawal, Founder and Director of Lenexis Foodworks, shared, “At Chinese Wok, we constantly push the boundaries of innovation while reflecting our youthful and vibrant brand identity. This immersive initiative redefines how our customers interact with us, blending fun with functionality. It resonates well with today’s digitally savvy audience and enriches every dining occasion.”
Adding to the excitement, customers who share their AR moments on Instagram Stories while tagging @chinesewokin stand a chance to receive exclusive gift vouchers, making the dining journey even more rewarding.
Chinese Wok, part of Lenexis Foodworks, has built a strong footprint with over 225 outlets across 35+ cities and continues to delight customers with bold Desi-Chinese flavours and a diverse menu. As part of its expansion strategy, the brand plans to open 25+ new outlets in East India over the next year, contributing to its vision of launching 100 additional restaurants across 20 cities by FY25.
Leveraging influencer marketing, Chinese Wok aims to amplify the reach of this AR campaign, engaging audiences and creating a digital buzz.Here’s the links to witness the influencer collaborations:
https://www.instagram.com/p/DHdSyJENT-Z/
https://www.instagram.com/reel/DHdSAXFPPKf/?igsh=MW45cmN5ZGJkeXgyZQ%3D%3D
This innovative launch marks a significant step in Chinese Wok’s ongoing journey to enhance the Desi-Chinese dining experience, merging culinary excellence with interactive technology.
Published on March 23, 2025
This Navratri, LYFE Hotels Bhubaneswar invites guests to indulge in a specially curated Navratri Thali—a delightful tribute to the festival’s traditional flavors and dietary customs. Designed to offer a soulful and authentic experience, this limited-time menu will be available from March 30 to April 7, 2025, at LYFE Kitchen.
The thali brings together a harmonious mix of flavors, textures, and aromas, ensuring a memorable festive dining experience. From light and crispy Sabudana Tikki to comforting mains like Chhena Tarkari, Arbi Masala, Aloo Hing Dhaniya, and Samak Rice Pulao, every dish is crafted to honor the fasting traditions while delivering an indulgent treat. Accompanied by Kuttu Atta Ka Puri, Mirchi Kuta, and refreshing sides like Tomato Chutney, Coriander Chutney, and Cucumber Raita, the meal is a well-rounded celebration of taste. The experience is further enhanced with a welcome drink, Chhena Pana, and the sweet finale of Rasmalai.
This festive feast is a must-try for those looking to celebrate Navratri with a mix of tradition and luxury.
For reservations and bookings, contact:
With its commitment to blending heritage with hospitality, LYFE Hotels Bhubaneswar ensures that this Navratri is both delicious and memorable.
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