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By Hariharan U
Published on August 2, 2025
In a big step forward for its expansion, Spice Grill Flame (SGF) India has opened three new outlets in the Delhi-NCR region specifically in Greenfield (Faridabad), Bakhtawarpur, and Ramesh Nagar. Known for its spicy and flavour-packed vegetarian menu, SGF continues to strengthen its roots while gearing up for broader national and international presence.
The brand, which kicked off in 2012 with just a single outlet in Delhi’s Ashok Vihar, was launched by Kewal Ahuja with a modest investment of ₹3 lakhs. Fast forward to today, and SGF proudly operates over 75 outlets across more than 20 Indian cities. These locations are strategically chosen on high-street spots to maximise visibility and customer access.
“From a single outlet in Ashok Vihar to now serving across 20 cities, SGF has always believed in scaling with purpose”, shared Kewal Ahuja, Founder of SGF India. “Our business model is built on three core principles: quality, customer service, and brand consistency, which continue to guide every expansion and innovation.”
Looking ahead, SGF is planning to double its number of outlets within the coming year. The roadmap also includes stepping into global markets with a brand-new range of packaged food items. With a projected turnover of ₹23–24 crores for FY25, the company is aiming for a steady 10% growth this fiscal year.
One of SGF’s strongest appeals lies in its focus on vegetarian and vegan options—flavourful, fiery dishes that reflect the preferences of the modern Indian diner. The brand’s smooth franchise model and dependable quality make it a go-to name not just for customers, but for food entrepreneurs as well.
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