Shankar Distillers Opens High-Tech Distillery in Troy, Michigan

Shankar Distillers Opens High-Tech Distillery in Troy, Michigan

By Nithyakala Neelakandan

Published on July 28, 2024

Shankar Distillers, the latest venture by tech entrepreneur Varchasvi Shankar, has officially opened in Troy, Michigan. This advanced distillery features a state-of-the-art 45-foot continuous distillation column, so large that the distillery's roof had to be modified to accommodate it. Located in an industrial park, the distillery's glass ceiling is a distinctive landmark visible from I-75, just north of the 14 Mile exit near Oakland Mall.

Varchasvi Shankar, the first Indian immigrant to open an American whiskey distillery, celebrated the grand opening of Shankar Distillers on Friday, July 12. Shankar has also expanded into international markets, making the Varchas Whiskey line the first American craft bourbon exported to India. The distillery team includes master distiller Kylash Sivakumar and senior advisor Dennis Archer Jr., who have together crafted several award-winning spirits. Among their accolades is the Varchas Reserve 102 Straight Bourbon Whiskey, which won gold at the 2024 San Francisco World Spirits Competition for its smooth, earthy flavor profile featuring notes of wood, leather, tobacco, and caramel.

image

Shankar expressed his enthusiasm for sharing these whiskeys directly with the public. “This is a dream come true for me. I never imagined that I would open a distillery in the USA. I came here for a technology career, but whiskey has always been my passion, and I'm thrilled to bring this unique cultural experience to the people of this country,” he said. “I'm excited to see visitors experience in person the fusion of Eastern and Western traditions in our spirits.”

Shankar Distillers offers a range of spirits, including Varchas Reserve Straight Bourbon Whiskey, Varchas Straight Rye Whiskey, Dasara Gin, and Varchas Vodka. Visitors can purchase these products along with branded merchandise like whiskey glasses, flasks, and T-shirts. The tasting room features plush lounge seating and a premium atmosphere, with a diverse cocktail menu that includes classics like Manhattans and barrel-aged sazeracs, as well as a unique gin and tonic made with Indian tonic. House specialties also include the “Gimme Some More,” made with Varchas Vodka, cucumber, and elderflower liqueur.

image

Shankar Distillers stands out not just for its story of transitioning from tech to distilling but also for the beauty of its bottles. The 750 ml glass bottles feature a two-headed eagle on the label, a symbol of Shankar’s home state of Mysore in southern India, and a 3D eagle on the cork, highlighting Shankar’s accomplishments in the United States. The distillery is proud of its Michigan roots, using locally sourced water and corn in its products.

For those interested in visiting, Shankar Distillers at 1030 Chicago Road in Troy is open from 3-10 p.m. Wednesday through Thursday, 3 p.m.-midnight on Friday, 11 a.m.-midnight on Saturday, and 11 a.m.-6 p.m. on Sunday. Tours are available on Friday, Saturday, and Sunday afternoons. 

For more information, visit shankardistillers.com.


Soy Soi Brings ‘Embers of Grills’ to Chennai with Asian Charcoal-Grilled Specialties

Soy Soi Brings ‘Embers of Grills’ to Chennai with Asian Charcoal-Grilled Specialties

By Manu Vardhan Kannan

Published on July 20, 2026

Soy Soi, one of Chennai's leading destinations for Pan Asian cuisine, is celebrating the rich traditions of Asian charcoal grilling with its limited-time food promotion, 'Embers of Grills', available at its Kotturpuram outlet until July 19, 2026.

Inspired by the bustling satay stalls of Kuala Lumpur, Japan's robata grills, and the charcoal street food culture of Bangkok, Hanoi and Chengdu, the promotion brings together authentic open-fire cooking techniques from across Southeast and East Asia.

The specially curated menu highlights Soy Soi's signature grilled dishes alongside regional favourites, offering guests an opportunity to experience the bold, smoky flavours that have become synonymous with Asian charcoal grilling.

Among the featured dishes are Moo Ping with Spicy Peanut Sauce, featuring Thai-style marinated pork skewers; Ga Nuong – Grilled Chicken Leg, prepared with fragrant lemongrass and charcoal-grilled to perfection; Spiced Tofu Kin, made with Burmese spices and chilli paste; and Xinjiang Lamb Skewers, seasoned with cumin and served alongside a numbing Sichuan chilli sauce.

Drawing inspiration from the vibrant street food culture of Asia, Embers of Grills recreates the experience of live charcoal cooking in a restaurant setting through bold marinades, authentic flavours and a menu designed to cater to a variety of preferences.

With this special promotion, Soy Soi invites guests to savour the distinctive taste of charcoal-grilled cuisine and explore the diverse grilling traditions that continue to define some of Asia's most loved culinary destinations.

Event Details:

  • Venue: Soy Soi, Gandhi Mandapam Road, Chitra Nagar, Kotturpuram, Chennai – 600085

  • Dates: Till July 19, 2026

  • Timings: 12:00 PM – 3:30 PM and 6:30 PM – 10:30 PM


Maize & Malt Introduces Rose Jalebi Tres Leches in Bengaluru

Maize & Malt Introduces Rose Jalebi Tres Leches in Bengaluru

By Manu Vardhan Kannan

Published on July 20, 2026

Riding the wave of one of the internet's most popular dessert trends, Maize & Malt has introduced its latest creation, Rose Jalebi Tres Leches, offering a fresh take on the classic milk-soaked cake with flavours inspired by Indian sweets.

Tres Leches has become a favourite among dessert lovers worldwide, with creative variations appearing across cafés and restaurants. Adding its own signature touch, Maize & Malt has combined the richness of the classic dessert with the familiar flavours of crispy jalebi and fragrant rose.

The dessert features a soft and airy sponge cake soaked in three kinds of milk, topped with crunchy jalebi and finished with delicate rose notes. The combination brings together traditional Indian flavours and the creamy texture of Tres Leches, creating a dessert that is both nostalgic and contemporary.

Designed for those who enjoy discovering new food trends as well as lovers of Indian-inspired desserts, the Rose Jalebi Tres Leches adds a distinctive option to Bengaluru's growing dessert scene.

The dessert is now available at Maize & Malt, located at 3, 4th Cross Road, near Whitefield, Vigneshwar Nagar, Kaveri Nagar, Mahadevapura, Bengaluru, Karnataka 560048.


Haldiram’s Opens New Outlet in Prayagraj, Expands Uttar Pradesh Presence

Haldiram’s Opens New Outlet in Prayagraj, Expands Uttar Pradesh Presence

By Hariharan U

Published on July 19, 2026

Haldiram’s, one of India’s most recognised brands in sweets, snacks, and dining, has strengthened its presence in Uttar Pradesh with the opening of its latest outlet in Prayagraj.

Located at WP Arena, Hot Stuff Chauraha, Lal Bahadur Shastri Marg, the new restaurant was inaugurated by Er. Harshvardhan Bajpayee, MLA, Prayagraj North, in the presence of customers, local dignitaries, and community members.

image

The launch marks another step in Haldiram’s expansion strategy of entering emerging markets beyond major metropolitan cities while bringing its legacy of traditional Indian flavours closer to consumers across the country. The opening is also aligned with the brand’s “Acche Din Aa Rahe Hai!” campaign, highlighting its continued growth journey.

Known as one of India’s most culturally significant cities, Prayagraj holds a special place in the country’s spiritual and intellectual heritage. Home to the iconic Triveni Sangam, where the Ganga, Yamuna, and mythical Saraswati rivers meet, the city attracts millions of visitors during the Kumbh Mela and continues to be a major destination for travellers, pilgrims, and scholars.

Beyond its cultural importance, Prayagraj has emerged as an important educational, administrative, and commercial hub in Uttar Pradesh. With increasing infrastructure development and rising tourism, the city has witnessed growing demand for quality dining experiences.

image

Recognising this evolving consumer landscape, Haldiram’s has introduced its new outlet to offer residents and visitors a trusted destination for traditional Indian cuisine combined with modern dining comfort.

Designed to cater to families, groups, and travellers, the outlet offers Haldiram’s extensive portfolio of Indian sweets, namkeens, regional favourites, chaats, complete meals, and contemporary beverages.

The expansion into Prayagraj reflects Haldiram’s broader vision of reaching new markets while preserving the traditions, flavours, and hospitality that have shaped the brand over decades.

With its growing footprint across India, Haldiram’s continues to focus on delivering authentic Indian culinary experiences while adapting to the changing preferences of today’s consumers.

Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!

Subscribe to Hospitality news e-magazine for free and never miss an issue.

By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.

Advertise With Us

We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.