SOCIAL, India’s beloved café-bar brand, has officially opened its doors in the heart of Lucknow’s iconic Hazratganj. This marks the brand’s 55th outlet and the first-ever in the city, offering locals and visitors a fresh blend of cultural heritage with modern quirk.

Located in a beautifully restored old Haveli, the new SOCIAL outlet can host 500 guests across two floors, combining traditional Awadhi architecture with SOCIAL’s signature contemporary vibe. Visitors can expect to find heritage windows, ‘Lakhori’ bricks, and classic jharokhas, alongside quirky artworks that reflect Lucknow’s rich history.

The café offers an unmatched rooftop experience, known as the SOCIAL Chhatt, where guests can soak in panoramic views of Hazratganj’s bustling streets and iconic landmarks like the General Post Office. This scenic spot is perfect for unwinding, socializing, and embracing the city’s charm from above.

For Lucknowites, the term “ganjing” – a local slang for leisurely exploring Hazratganj’s streets – is more than an activity; it’s a tradition. By opening its doors in Hazratganj, SOCIAL becomes a part of this tradition, offering a new space for the city's residents to relax, create memories, and celebrate the unique essence of "ganjing".

“SOCIAL’s arrival in Hazratganj feels like the perfect fit," says Riyaaz Amlani, Managing Director of Impresario Entertainment & Hospitality Pvt. Ltd. "This area holds a rich history and a vibrant culture, and we’re excited to blend that with SOCIAL’s unique twist—heritage meeting hustle.”

Adding to this, Arshad Syed, Executive Director at Impresario Entertainment & Hospitality Pvt. Ltd., who hails from Lucknow, says, “It’s a dream come true to bring Hazratganj SOCIAL to life. This space celebrates everything SOCIAL stands for—a vibrant atmosphere where people connect, create memories, and honour the city’s culture while embracing something new and bold.”

With this opening, SOCIAL not only pays homage to the past but also ushers in a fresh wave of creativity, culture, and contemporary lifestyles to Lucknow, making Hazratganj SOCIAL the latest must-visit destination for locals and tourists alike.