SOCIAL Launches The Big Drop – Peena Edition, Celebrating 11 Years of Community and Cocktails

SOCIAL Launches The Big Drop – Peena Edition, Celebrating 11 Years of Community and Cocktails

By Hariharan U

Published on October 7, 2025

SOCIAL, India’s favourite neighbourhood café-bar, is raising a toast with the launch of The Big DropPeena Edition, a bold new drinks menu celebrating 11 years of community, creativity, and cocktails. Designed to match every table, mood, and adda, the Peena Edition reimagines India’s evolving drinking culture with a mix of nostalgia, playfulness, and accessibility.

From timeless classics that ease into afternoon conversations to innovative formats and shareable pitchers that fuel evening catch-ups, the new menu ensures something for every kind of guest. Inspired by India’s everyday social spaces, from quarter bars and kattas to thekas and toddy shops, the menu blends old-school familiarity with SOCIAL’s unmistakable modern twist.

SOCIAL’s iconic creations such as the Longest Long Island Iced Tea (LLIIT) and Banarasi Patiala have long been crowd favourites. The Peena Edition carries that legacy forward with new-age icons like the Longest Long Island Iced Coffee (LLIIC) and the quirky SOCIAL Lubes range, including SOCIAL Emotions, Lifaafa, and Candy Crush drinks that are as photogenic as they are flavourful.

Innovation extends beyond the ingredients to the experience itself. Cocktails wrapped like candy, test-tube shots, and towering coffee jars make every serve interactive and shareable. Starting at just ₹395, the Peena Edition stays true to SOCIAL’s belief that great cocktails should be both creative and approachable.

Menu Highlights:

  • OG: Longest Long Island Iced Coffee (LLIIC) – 750ml of coffee-spiked indulgence.

  • SOCIAL Lubes: Playful formats that bottle moods – SOCIAL Emotions (Zen AF, Weird Flex, Delulu, Aura), Lifaafa (served in a post-office pouch), and Candy Crush (a candy-wrapped cocktail).

  • Sangria Pitchers: Shareable and bold – variants like Cosmo Berry, Tropical Twist, House Spice, Java, Rita.

  • Squad Shots & Liqueurs: High-energy serves such as SOCIAL Kami Krazy test-tube shots and the explosive SOCIAL Bomb.

  • The Classics: SOCIAL’s twist on favourites including Espresso Martini, Negroni, Daiquiri, Paloma, Manhattan, and Old Fashioned.

Speaking about the launch, Riyaaz Amlani, Founder & Managing Director, Impresario Entertainment & Hospitality Pvt. Ltd., said, "The Peena Edition of the Big Drop menu is special because it speaks the language of the people. India’s drinking culture has always been about community — from quarter bars and kattas to thekas and toddy shops — and we’ve brought that spirit into a menu built for today. Innovation was needed because people don’t just come to us for what’s in the glass, but for how it makes them feel. The Big Drop captures that spirit in full.”

The Peena Edition complements SOCIAL’s Big Drop Khaana menu, together offering a seamless food-and-drink experience that celebrates how India eats, drinks, and connects today.

About Social

SOCIAL is a groundbreaking urban hangout that merges café culture with community and collaboration. By day, it’s a space for great food, coffee, and co-working; by night, it transforms into a vibrant bar and social hub. Each outlet reflects its neighbourhood, blending work, play, and creativity under one roof.

Founded in 2001 with its maiden venture Mocha – Coffees and Conversations, Impresario today operates over 60 restaurants across 20+ Indian cities. Its portfolio includes SOCIAL, antiSOCIAL, Smoke House Deli, Mocha, and boutique spaces like Bandra Born, Slink & Bardot, and BANNG. The group’s success lies in its ability to understand the evolving lifestyle of young India and craft experiences that resonate deeply with its patrons.


NoBa Opens in Bengaluru's Kalyan Nagar with a Cocktail-First Dining Experience

NoBa Opens in Bengaluru's Kalyan Nagar with a Cocktail-First Dining Experience

By Manu Vardhan Kannan

Published on June 26, 2026

NoBa has officially opened its doors in Kalyan Nagar, Bengaluru, bringing a fresh cocktail-led dining experience to North Bangalore. Designed as a destination where food, beverages and hospitality come together, the 120-seater venue offers guests a vibrant yet relaxed setting to explore thoughtfully crafted flavours.

At the centre of NoBa's concept is its cocktail programme, which has been curated by industry veteran Bala, who brings more than 19 years of experience in the beverage industry. The bar menu focuses on creativity, technique and storytelling, with every cocktail carefully developed to deliver a memorable drinking experience.

Using house-made syrups, infusions and unique flavour combinations, the team has created a range of original cocktails that balance sophistication with accessibility. Rather than being an addition to the dining experience, cocktails form the core of NoBa's identity, encouraging guests to discover new flavours while enjoying a welcoming atmosphere.

The food menu has been designed to complement the beverage programme, featuring globally inspired dishes that naturally pair with the cocktails. The close collaboration between the kitchen and bar ensures a seamless experience where both elements work together to enhance the guest journey.

The restaurant's interiors draw inspiration from modern Mediterranean design, featuring high ceilings, natural light, earthy tones and contemporary details. The space effortlessly transforms from a relaxed dining destination during the day to an energetic social venue in the evening, centred around its vibrant bar experience.

While positioned as a premium offering, NoBa has been created with an inclusive approach. The venue aims to provide a comfortable environment where guests can enjoy innovative food and drinks, meaningful conversations and genuine hospitality.

With its focus on exceptional cocktails, quality cuisine and a thoughtfully designed setting, NoBa marks a new addition to Bengaluru's growing dining and nightlife landscape, offering a destination where guests can connect, explore and enjoy memorable experiences.

  • Venue: NoBa, 5th Floor, 714, HRBR Layout 1st Block, HRBR Layout, Kalyan Nagar, Bengaluru, Karnataka 560043
  • Timings: 12 Noon to 12 AM


Katana Introduces Baiu Menu to Celebrate Bengaluru’s Monsoon Season

Katana Introduces Baiu Menu to Celebrate Bengaluru’s Monsoon Season

By Hariharan U

Published on June 26, 2026

Katana has introduced its special Baiu menu, a seasonal culinary experience inspired by Japan's traditional plum rain season and designed to complement Bengaluru's monsoon months.

Available from 1st July onwards, the curated menu brings together comforting Japanese flavours, warm bowls, crispy bites, and signature beverages crafted for cosy rainy-day dining. The concept draws inspiration from Baiu, the rainy season in Japan, offering guests an experience that reflects the warmth and comfort associated with the period.

Among the highlights are dishes such as Crispy Enoki, Teba No Yaki, spicy and creamy chicken wings, and Salmon Tartar served on potato cakes. Each dish has been thoughtfully selected to suit the cooler weather while showcasing Katana's contemporary approach to Japanese cuisine.

A standout feature of the menu is the Quick Ramen, a customizable ramen experience that allows diners to select their preferred broth and protein combination, creating a personalised bowl tailored to individual tastes.

For sushi enthusiasts, Katana is offering a premium 20-piece Assorted Sushi Platter featuring salmon sashimi, gunkan maki, sake maki, spicy tuna uramaki, salmon nigiri, and tuna nigiri. The platter brings together a variety of textures and flavours, making it ideal for sharing.

Guests looking for classic Japanese-inspired appetisers can also enjoy favourites such as Prawn Gyoza, Beef Gyoza, and Prawn Corn Fritters, adding a mix of comforting and indulgent options to the seasonal offering.

To complement the food menu, Katana has introduced a selection of specialty sake-based cocktails. The Tiramisu No Yoru combines sake with fresh cream and homemade tiramisu syrup, while the Katana Counsel blends sake, vermouth, and merlot for a richer flavour profile.

Another signature creation, Pearl Blossom, features sake, guava juice, mint, homemade strawberry syrup, and soda, delivering a refreshing balance suited to Bengaluru's monsoon evenings.

With the launch of Baiu, Katana aims to create a seasonal dining experience that combines Japanese culinary traditions with contemporary flavours, offering guests a destination for comforting food, handcrafted cocktails, and memorable monsoon gatherings.


Encalm Launches Encalm Eats, Debuts IndiSip Café at Delhi Airport

Encalm Launches Encalm Eats, Debuts IndiSip Café at Delhi Airport

By Hariharan U

Published on June 25, 2026

Encalm has announced the launch of Encalm Eats, a dedicated food and beverage vertical that marks the company's entry into the creation and management of hospitality-led dining concepts. The new venture aims to develop distinctive culinary brands while expanding Encalm's integrated hospitality ecosystem across airports and other high-footfall destinations.

As its first in-house brand concept, Encalm Eats has introduced IndiSip Café at Delhi Airport. Designed around the idea of bringing India's flavours to travellers one sip at a time, the café celebrates the country's rich beverage heritage while offering a contemporary café experience.

The launch represents a natural extension of Encalm's hospitality portfolio, which already spans airport lounges, meet-and-assist services, wellness offerings, and in-flight catering. Through Encalm Eats, the company plans to build a portfolio of original food and beverage concepts alongside select partner brands, focusing on authentic flavours, operational excellence, and evolving consumer preferences.

At IndiSip Café, guests can choose from a wide selection of beverages inspired by India's tea culture, including Ginger Cardamom Chai, Kesar Chai, Gulab Chai, and Kashmiri Kahwa. The menu also features handcrafted coffees, iced lattes, espressos, and indulgent shakes designed to cater to both traditional and modern tastes.

Complementing the beverage selection is a food menu that blends regional favourites with café classics. Offerings include Masala Samosa, Khopara Patties, Irani Bun Maska, Achari Paneer Tikka Wraps, and Achari Chicken Tikka Wraps, alongside croissants, muffins, cookies, and other grab-and-go options suited to today's travellers.

Commenting on the launch, Vikas Sharma, Group Chief Executive Officer, Encalm, said the introduction of Encalm Eats marks the next phase of the company's vision to create a comprehensive hospitality ecosystem. He noted that food and beverage experiences remain one of hospitality's most important touchpoints and that IndiSip reflects the company's commitment to enhancing every stage of the guest journey.

Deepak Bhatia, Business Head, Encalm Eats, added that the company intends to build a portfolio of concepts rooted in authentic flavours, consumer insight, and consistent quality. He described IndiSip as the first step in a larger strategy to create memorable dining experiences through thoughtfully designed food and beverage brands.

The launch of IndiSip Café signals the beginning of Encalm Eats' broader expansion plans, with the company aiming to introduce innovative dining concepts across multiple formats and locations. As consumer expectations continue to evolve, Encalm Eats plans to focus on creating culinary experiences that combine authenticity, convenience, and quality.

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