Sreevidya Singh Named Director of Sales at The Den, Bengaluru

Sreevidya Singh Named Director of Sales at The Den, Bengaluru

By Author

Published on December 27, 2023

The Den Bengaluru, a state-of-the-art luxury hotel known for its appeal to millennials, has announced a significant addition to its leadership team. Sreevidya Singh has been appointed as the new Director of Sales, bringing with her a rich tapestry of experience in the hospitality industry.

Sreevidya Singh is no stranger to the world of luxury hospitality. Her journey spans 19 years and includes stints with renowned brands such as LaLiT Ashok Bengaluru, LaLiT Bekal, LaLiT Golf Resort Goa, RSO Chennai and Hyderabad, and The Oterra Electronic City, Bengaluru (formerly Crown Plaza). This extensive experience has equipped her with a profound understanding of sales strategies and revenue generation in the hospitality sector.

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In her new role at The Den, Singh is tasked with leading the hotel to achieve its key revenue budgets. She will be managing business growth initiatives and overseeing all aspects of sales. Her expertise is expected to drive sustainable growth and maintain the hotel's position as a leader in the market.

Upon her appointment, Singh expressed her enthusiasm and commitment to excellence. She looks forward to leveraging her skills in building strong partnerships and delivering innovative growth strategies for The Den.

Vinesh Gupta, General Manager of The Den, Bengaluru, expressed his delight in having Singh on board. He is confident that her vast experience, knowledge, and strategic approach will greatly enhance the hotel's sales efforts and contribute to its sustainable growth.


Father’s Day 2026: Serious Slice Declares “The First Slice is His”

Father’s Day 2026: Serious Slice Declares “The First Slice is His”

By Author

Published on June 19, 2026

This Father’s Day, Serious Slice is rewriting the rules of the family table with a simple idea “The First Slice is His.” The Bengaluru-based pizza destination is turning Father’s Day 2026 into a warm, relaxed, and slightly playful celebration that places dads right at the centre of the dining experience.

Across its Cunningham Road and RR Nagar outlets, the restaurant is moving away from formal set menus and instead focusing on comfort, familiarity, and a sense of easy celebration. The idea is straightforward: give fathers a day where they are not just present at the table, but properly celebrated.

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From the moment guests arrive, the experience is designed to feel personal. Tables will feature “Reserved for Dad” placards, along with handwritten-style notes that add a simple, human touch to the celebration. Live acoustic music from local artists sets a relaxed mood, making the space feel more like a neighbourhood gathering than a curated event.

The highlight of the celebration is the “First Slice” House Rule. As part of this playful initiative, the first pizza slice loaded generously with toppings is served directly to the father at the table before anyone else. It’s a small but symbolic gesture that flips the usual dining hierarchy and ensures dads get the first bite of the meal they usually help organise.

The menu itself stays true to Serious Slice’s signature approach, fresh, indulgent, and unpretentious. Guests can expect a casual dining experience built around sharing, laughter, and comfort food that brings families together without overcomplication.

With its mix of humour, warmth, and thoughtful detail, Serious Slice’s Father’s Day celebration focuses less on extravagance and more on appreciation. It’s a reminder that sometimes the simplest gestures, a slice served first, a note of thanks, or a shared laugh can make the biggest impact.

For reservations, guests can contact +91 99009 41336.


Alcobrew Distilleries Joins IMWA; Gamber Valley Indian Single Malt Marks Category Milestone

Alcobrew Distilleries Joins IMWA; Gamber Valley Indian Single Malt Marks Category Milestone

By Hariharan U

Published on June 19, 2026

Alcobrew Distilleries India Limited has officially joined the Indian Malt Whisky Association (IMWA), marking a significant step in the company’s entry into India’s fast-growing premium whisky segment. The announcement coincides with the launch of Gamber Valley Indian Single Malt Whisky, the company’s debut single malt expression crafted entirely at its Solan facility in Himachal Pradesh.

With this move, Alcobrew becomes part of a select group of Indian single malt producers under IMWA, an association established to define and uphold strict standards for authenticity, production, and quality in India’s malt whisky category. These standards require the use of 100% malted barley, copper pot distillation, and a minimum three-year maturation in oak barrels within India.

Gamber Valley Indian Single Malt Whisky, available in Private Edition 1 and Vault Series expressions—has been developed in full compliance with these guidelines, reinforcing its positioning as a provenance-driven Himalayan spirit.

Maj Gen (Dr) Rajesh Chopra, Director General of IMWA, welcomed the new member, noting that Alcobrew’s commitment to craft and authenticity aligns with the association’s mission to elevate Indian single malts on the global stage. He highlighted that the category is witnessing strong momentum, with Indian single malts increasingly gaining recognition both domestically and internationally.

Alcobrew joins established names such as Amrut Distilleries, John Distilleries, Radico Khaitan, Piccadily Agro Industries, and Diageo India within IMWA’s membership. Collectively, these producers represent a majority share of India’s single malt market, reflecting the rapid maturation of the segment.

The company’s Chairman and Managing Director, Romesh Pandita, described the IMWA membership as a commitment to quality and global ambition. He emphasised that Gamber Valley is rooted in Himalayan terroir and designed to meet international expectations of premium whisky craftsmanship.

Industry data indicates that Indian single malts have gained strong traction in recent years, with domestic brands surpassing imported Scotch in volume terms in 2024, accounting for more than half of total single malt case sales in India.

Alongside its commercial ambitions, Alcobrew reaffirmed its focus on responsible consumption and consumer education, aligning with IMWA’s broader advocacy for transparency and ethical practices in the spirits industry.

With its entry into IMWA and the launch of Gamber Valley, Alcobrew Distilleries positions itself within a rapidly evolving segment that is reshaping India’s identity in the global whisky landscape


ITC Sunfeast Baked Creations Celebrates Fatherhood with ‘A Briefcase of Love’

ITC Sunfeast Baked Creations Celebrates Fatherhood with ‘A Briefcase of Love’

By Hariharan U

Published on June 19, 2026

This Father’s Day, ITC Limited’s Sunfeast Baked Creations is celebrating fathers with an emotional campaign titled ‘A Briefcase of Love’, highlighting the often-unspoken ways in which fathers express their love through responsibility, dedication, and constant support.

At the heart of the campaign is the briefcase, a familiar object that symbolises much more than work. According to the brand, it represents the responsibilities, dreams, sacrifices, and unwavering commitment that fathers carry throughout their lives for the well-being of their families.

Bringing this concept to life is the Father’s Day Couverture Chocolate Briefcase Cake, a handcrafted creation designed in the shape of a chocolate briefcase. The dessert features layers of rich chocolate sponge, caramel diplomat cream, and a crunchy texture, creating a meaningful tribute to fatherhood while offering an indulgent culinary experience.

The special Father’s Day collection also includes Dad’s Favourite Pistachio Chocolate Pastry, featuring chocolate sponge layered with pistachio mousse and finished with an edible moustache, along with the Belgian Chocolate Brownie (No Added Sugar), crafted for those seeking a more mindful dessert option without compromising on flavour.

Extending beyond its product offerings, the campaign is supported by a digital film and social media storytelling that explore the emotional significance of a father’s briefcase, not merely as an accessory, but as a symbol of cherished memories, values, and countless acts of love that often go unnoticed.

With ‘A Briefcase of Love’, Sunfeast Baked Creations encourages people to look beyond everyday objects and recognise the quiet sacrifices that define fatherhood. The Father’s Day collection is currently available across Bengaluru, Mumbai, Pune, Chennai, and Hyderabad through leading food delivery platforms.

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