STAR Rice Brings Sealed Purity to Indian Kitchens with Swiss-Tech Makeover

STAR Rice Brings Sealed Purity to Indian Kitchens with Swiss-Tech Makeover

By Nishang Narayan

Published on April 23, 2025

Ghodawat Consumer Ltd. (GCL), the FMCG arm of the Sanjay Ghodawat Group, has taken a big leap in modernising Indian kitchen staples by launching new packaging for its STAR Rice range. But it’s not just about a new look—the real magic is inside the pack.While the original STAR Rice packaging remains in the market, this newly designed pack offers consumers more choice in how they experience one of their daily essentials.

Processed with cutting-edge Swiss technology, STAR Rice now undergoes an advanced, fully automated grain-sorting system that checks size, shape, and texture—without any human contact. This means enhanced purity, consistent quality, and zero adulteration, offering families peace of mind with every purchase.

Commenting on this major shift, Salloni Ghodawat, CEO of GCL, shared, “In an era where health and hygiene matter more than ever, packed rice is no longer a luxury—it’s a smarter and safer choice. Our new packaging is about reimagining how staples reach households—with more care, more clarity, and more confidence.”

The newly launched 5 kg packs are available in three trusted variants—STAR Jeera Rice, STAR Sona Masoori, and STAR Lachkari Kolam—and are currently being retailed across Mumbai, Pune, South Maharashtra, and North Karnataka.

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Packed rice comes with practical advantages: it’s tamper-proof, hygienic, easy to store and pour, and offers quality that’s consistent batch after batch. Processed in clean, controlled environments, STAR Rice brings a blend of traditional taste and modern assurance—making it ideal for everyday meals and festive feasts alike.

This move also signals GCL’s bigger ambition to lead the staples segment by marrying innovation with consumer-centric thinking. With a goal of achieving a ₹5,000 crore topline in the next five years, the company is focusing heavily on expanding its presence in Tier 3 to Tier 6 markets, backed by stronger distribution and regional relevance.

About Ghodawat Consumer Limited (GCL): Launched in 2003, GCL is a major player in India’s FMCG space, known for its wide range of products under the ‘Star’ brand—ranging from oils, atta, and rice to beverages and snacks. Its premium offerings include TBH (a real veggie snack brand) and Coolberg (India’s top non-alcoholic beer brand). With a retail presence in 120+ cities and availability across e-commerce platforms, GCL also exports to over 17 countries.

About Sanjay Ghodawat Group (SGG): Founded in 1993, SGG is a diversified business group with interests in Aviation, Education, Energy, Realty, Retail, and Consumer Products. With over 10,000 employees and a reach spanning millions of customers globally, SGG continues to make impactful contributions through innovation and quality.


Zega at Sheraton Hyderabad Unveils Mizuwari Series Inspired by Samurai Virtues

Zega at Sheraton Hyderabad Unveils Mizuwari Series Inspired by Samurai Virtues

By Hariharan U

Published on August 25, 2026

Zega at Sheraton Hyderabad Hotel has unveiled the Mizuwari Series, a new collection of seven signature cocktails inspired by the Japanese tradition of Mizuwari, meaning “cut with water,” and the seven virtues of the Samurai.

Rooted in the principles of balance, restraint and refinement, the new beverage concept combines bold flavours, subtle dilution and considered craftsmanship. Each cocktail is designed around a distinct virtue, translating elements of Japanese philosophy into a contemporary drinking experience.

The collection features Makoto, Chu, Ikigai, Rei, Jin, Yu and Meiyo, with each creation offering its own flavour profile and personality.

The journey begins with Makoto – Honesty & Sincerity, combining vodka, Aperol, yuzu lime and fizz. Chu – Duty & Loyalty brings together bourbon whisky, lime, sesame and Angostura bitters in a characterful highball.

Ikigai – The Secret to a Long & Happy Life combines gin, cherry cordial, hibiscus and sparkling elements, while Rei – Beauty in Imperfection takes a more unexpected approach with vodka, pickled ginger, kaffir lime, cucumber and watermelon.

The collection continues with Jin – Compassion, a blush-pink highball featuring gin, passion, strawberry sweet vermouth, citrus and fizz. Yu – Heroic Courage combines gin, cherry wine, Campari, lime and fizz, while Meiyo – Honour brings together white rum, pineapple, Campari and lime for a more layered profile.

Together, the seven cocktails create a beverage experience that goes beyond individual flavour combinations, inviting guests to explore the stories and virtues represented by each creation.

Through the Mizuwari Series, Zega continues to explore contemporary Japanese-inspired beverage experiences, bringing together traditional philosophy, modern mixology and thoughtful presentation. From refreshing and delicate profiles to richer and more complex combinations, the collection encourages guests to pause, discover and savour each cocktail.


The Orchid Chandigarh Celebrates Rakshabandhan with South Indian Festive Feast

The Orchid Chandigarh Celebrates Rakshabandhan with South Indian Festive Feast

By Hariharan U

Published on August 23, 2026

The Orchid Chandigarh is inviting guests to celebrate Rakshabandhan with an authentic South Indian festive dining experience at South of Vindhyas on August 28, bringing together regional flavours, family traditions and warm hospitality.

The specially curated experience is designed for families looking to mark the occasion over a festive meal, with a menu inspired by the rich culinary traditions of South India.

Guests can choose between thoughtfully curated vegetarian and non-vegetarian meals, featuring classic South Indian delicacies prepared using authentic recipes and time-honoured cooking techniques. The menus are designed to offer a wholesome dining experience while showcasing the distinctive flavours of the region.

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Whether celebrating the bond between siblings, gathering with family or simply enjoying a festive meal, the Rakshabandhan offering at South of Vindhyas provides an opportunity to mark the occasion through food and togetherness.

The experience reflects the restaurant’s focus on bringing authentic regional cuisine to Chandigarh while creating memorable occasions for guests. With traditional flavours and the hospitality associated with The Orchid Chandigarh, the festive meal aims to make Rakshabandhan a special culinary celebration.

Event Details:

What: Rakshabandhan Festive Meal
Venue: South of Vindhyas, The Orchid Chandigarh
Date: August 28, 2026
Contact: +91 9056784618 / +91 9056784619 / +91 9056784617


Opus at Four Seasons Hotel Mumbai Brings Chinese Hot-Pot Experience This August

Opus at Four Seasons Hotel Mumbai Brings Chinese Hot-Pot Experience This August

By Hariharan U

Published on August 22, 2026

This August, Opus at Four Seasons Hotel Mumbai is bringing a warm and comforting Chinese dining experience to the city with Hot-Pot: The Comfort of Togetherness, running from 17–30 August.

The experience offers guests a choice of three broths, Sichuan, Asian Mushroom and Tomato Stock. These can be paired with a selection of vegetables, meats, seafood and noodles, giving diners the option to build a hot-pot meal to their liking.

Designed for sharing, the experience is well suited for Mumbai's monsoon season and offers a relaxed way to enjoy a meal with family and friends.

With its focus on warm broths, fresh ingredients and a shared dining format, Hot-Pot: The Comfort of Togetherness adds a seasonal option to Mumbai's August dining scene

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