Loading...
You have Successfully logged In !
Already have an account? Login
By clicking Register you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Don't have an account?Register
Enter your E-mail address below, We will send the verification code
Please enter the code send to
Didn't receive the email?Click to resend
Your password has been successfully reset!.
Please login again to access your account.
An OTP has been sent to
Enter the 4-digit code
By Nishang Narayan
Published on April 23, 2025
Ghodawat Consumer Ltd. (GCL), the FMCG arm of the Sanjay Ghodawat Group, has taken a big leap in modernising Indian kitchen staples by launching new packaging for its STAR Rice range. But it’s not just about a new look—the real magic is inside the pack.While the original STAR Rice packaging remains in the market, this newly designed pack offers consumers more choice in how they experience one of their daily essentials.
Processed with cutting-edge Swiss technology, STAR Rice now undergoes an advanced, fully automated grain-sorting system that checks size, shape, and texture—without any human contact. This means enhanced purity, consistent quality, and zero adulteration, offering families peace of mind with every purchase.
Commenting on this major shift, Salloni Ghodawat, CEO of GCL, shared, “In an era where health and hygiene matter more than ever, packed rice is no longer a luxury—it’s a smarter and safer choice. Our new packaging is about reimagining how staples reach households—with more care, more clarity, and more confidence.”
The newly launched 5 kg packs are available in three trusted variants—STAR Jeera Rice, STAR Sona Masoori, and STAR Lachkari Kolam—and are currently being retailed across Mumbai, Pune, South Maharashtra, and North Karnataka.
Packed rice comes with practical advantages: it’s tamper-proof, hygienic, easy to store and pour, and offers quality that’s consistent batch after batch. Processed in clean, controlled environments, STAR Rice brings a blend of traditional taste and modern assurance—making it ideal for everyday meals and festive feasts alike.
This move also signals GCL’s bigger ambition to lead the staples segment by marrying innovation with consumer-centric thinking. With a goal of achieving a ₹5,000 crore topline in the next five years, the company is focusing heavily on expanding its presence in Tier 3 to Tier 6 markets, backed by stronger distribution and regional relevance.
About Ghodawat Consumer Limited (GCL): Launched in 2003, GCL is a major player in India’s FMCG space, known for its wide range of products under the ‘Star’ brand—ranging from oils, atta, and rice to beverages and snacks. Its premium offerings include TBH (a real veggie snack brand) and Coolberg (India’s top non-alcoholic beer brand). With a retail presence in 120+ cities and availability across e-commerce platforms, GCL also exports to over 17 countries.
About Sanjay Ghodawat Group (SGG): Founded in 1993, SGG is a diversified business group with interests in Aviation, Education, Energy, Realty, Retail, and Consumer Products. With over 10,000 employees and a reach spanning millions of customers globally, SGG continues to make impactful contributions through innovation and quality.
Empowering Hospitality: The Bingoforge Journey from Vision t...
At the heart of Bingoforge lies a vision that has remained u...
Keytop Tech Solutions: India’s Trusted IT Infrastructure & H...
In today’s fast-paced digital economy, businesses need more ...
Frill Hospitality: Redefining Luxury & Sustainability in Hot...
Since its inception in 2016, Frill Hospitality has been at t...
Beyond the Brew: Brau GALIE’s Bold New Beer-Tequila Cocktail...
If you think you’ve seen it all when it comes to cocktails, ...
By Hariharan U
Published on August 2, 2025
In a big step forward for its expansion, Spice Grill Flame (SGF) India has opened three new outlets in the Delhi-NCR region specifically in Greenfield (Faridabad), Bakhtawarpur, and Ramesh Nagar. Known for its spicy and flavour-packed vegetarian menu, SGF continues to strengthen its roots while gearing up for broader national and international presence.
The brand, which kicked off in 2012 with just a single outlet in Delhi’s Ashok Vihar, was launched by Kewal Ahuja with a modest investment of ₹3 lakhs. Fast forward to today, and SGF proudly operates over 75 outlets across more than 20 Indian cities. These locations are strategically chosen on high-street spots to maximise visibility and customer access.
“From a single outlet in Ashok Vihar to now serving across 20 cities, SGF has always believed in scaling with purpose”, shared Kewal Ahuja, Founder of SGF India. “Our business model is built on three core principles: quality, customer service, and brand consistency, which continue to guide every expansion and innovation.”
Looking ahead, SGF is planning to double its number of outlets within the coming year. The roadmap also includes stepping into global markets with a brand-new range of packaged food items. With a projected turnover of ₹23–24 crores for FY25, the company is aiming for a steady 10% growth this fiscal year.
One of SGF’s strongest appeals lies in its focus on vegetarian and vegan options—flavourful, fiery dishes that reflect the preferences of the modern Indian diner. The brand’s smooth franchise model and dependable quality make it a go-to name not just for customers, but for food entrepreneurs as well.
By Manu Vardhan Kannan
Nibblers, rejoice! SnackPure by Zuari International is giving snack time a makeover with the launch of five new guilt-free chip variants: Makhana Chips, Black Chana Chips, Mix Veg Chips, Corn Tikka Chips, and Brown Rice Chips. These exciting additions to the brand’s healthy snacking line bring flavour-packed indulgence without the guilt.
Known for redefining snacking with its nutritious and clean-label approach, SnackPure has created a crunchy, chatpata revolution that blends Indian street food charm with global flair. From the nostalgic warmth of Mix Veg Chips in Desi Masala to the spicy kick of Corn Tikka Chips with Peri Peri seasoning, this lineup is built to satisfy snack cravings for every mood and moment.
“We believe snacking should be fun, flavorful, and good for you. This new range reflects our commitment to bringing innovative, health-conscious options to today’s consumers without compromising on taste,” said Surjya Meher, COO of Zuari International. “Each product is inspired by both Indian street food and international trends to create something truly exciting for mindful snackers.”
The Cream & Onion Makhana Chips offer a light yet satisfying crunch, ideal for social settings, while Black Chana Chips pack in protein-rich goodness with a tangy twist. With this launch, SnackPure has gone beyond traditional options to offer snacks that are rich in nutrients and free from artificial additives.
All five chip variants are affordably priced and available now on Amazon, Flipkart, and SnackPure’s official website.
With the rise in health-conscious eating, SnackPure is helping transform snacking into a mindful habit. The brand continues to innovate with superfoods like makhana, nutrient-rich legumes, and vegetables, delivering flavour without the guilt.
About Zuari International Limited:
Zuari International, the food arm of Zuari Industries Limited, was founded in 1995 under the vision of the late Dr. K.K. Birla. Known for delivering purity and quality through premium pantry staples, its contemporary brand SnackPure is designed for modern lifestyles, focusing on guilt-free, flavour-forward snacks. Through general trade, e-commerce, and quick commerce platforms, the company remains committed to making everyday eating better across Indian households.
Published on August 1, 2025
In a landmark win for Indian spirits, DeVANS GianChand Manshaa has been crowned "International Whisky of the Year 2025" at the renowned Meininger’s International Spirits Award (ISW) held in Germany. The peated single malt not only secured the prestigious Grand Gold but also emerged as the top international whisky, outshining legendary competitors from whisky powerhouses like Scotland, Ireland, and the USA.
Out of 450 global spirit entries, only 11 earned the coveted Grand Gold, DeVANS GianChand Manshaa being the only Indian whisky to achieve this. This dual honour reflects the growing sophistication and recognition of Indian whiskies on a global platform.
The latest expression from DeVANS, GianChand Manshaa is the brand’s first peated single malt, crafted in the Himalayan region. The whisky impressed the international jury with its "long medicinal peat smoke, perfectly framed by citrus and spicy flavours." Esteemed whisky critic and author of the Whisky Bible, Jim Murray, praised it for its “charming smokiness, with peat in sparkling form.”
Crafted using pure Himalayan waters and shaped by the region’s distinct microclimate, GianChand Manshaa stands as a symbol of India’s potential in the premium single malt category. The win adds to the growing list of accolades for DeVANS, following their recent victories at the International Whisky Competition (IWC) in Las Vegas, where GianChand Adambaraa was named Best Indian Single Malt Whisky 2025 and Best Indian Whisky of the Year 2025.
“This prestigious Grand Gold and INTERNATIONAL WHISKY OF THE YEAR award at ISW Meininger, Germany 2025 is a great recognition of our passion, craft and commitment to quality,” said Prem Dewan, Chairman and Managing Director of DeVANS. “It’s not only a victory for DeVANS, but also a recognition of India’s growing role in the global whisky space.”
Speaking on the brand's journey, Dewan added, “GianChand Manshaa and GianChand Adambaraa represent two facets of our legacy, one bold and peated, the latter refined and elegant. Their success is a tribute to our team’s hard work and a reaffirmation of India’s place in the world of single malts.”
Currently available in Delhi and Hyderabad duty-free, both GianChand expressions will soon hit retail shelves in Haryana and Goa. These achievements underline DeVANS’ commitment to excellence and its vision to elevate Indian whisky to global acclaim.
For whisky lovers and industry insiders alike, this moment is not just a triumph, it’s a proud celebration of the craftsmanship and innovation coming out of India’s distilleries today.
Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!
Subscribe to Hospitality news e-magazine for free and never miss an issue.
By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Advertise With Us
We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.
A platform dedicated to showcase the skills and creativity of hospitality professionals. Share your articles, videos and other content related to the industry and get recognized for your unique perspective and expertise. By posting your content and gaining likes from your own community, we'll categorize your talents and expose them to the hospitality world. Join our community of passionate hospitality professionals and let your talent shine!.
Already have an account?Login
By clicking you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Subscribe for ₹2,000 and receive our monthly magazine for one year (12 months) from the coming month and save 2 months cost.