Start Your Day with a Luxurious Breakfast at Begam Noida

Start Your Day with a Luxurious Breakfast at Begam Noida

By Nishang Narayan

Published on September 7, 2024

As dawn breaks and the first rays of sunlight spill across Noida, there exists a sanctuary where mornings are not merely welcomed but celebrated in grand style. Begam Noida, an exquisite blend of modern luxury and timeless charm, invites you to begin your day with a breakfast experience that is nothing short of extraordinary.

Every detail at Begam Noida is meticulously curated to elevate both your soul and tastebuds. The air is fragrant with the scent of freshly baked croissants and artisanal breads, complemented by farm-fresh eggs, seasonal fruits, rich yogurt, and a variety of cheeses. The experience is rounded out with steaming coffee and freshly squeezed juices.

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The menu, thoughtfully designed for the discerning palate, offers an array of refined options that seamlessly blend innovation with tradition. Imagine starting your morning with a plate of Short Stack Pancakes, paired with your choice of egg preparations, or perhaps indulging in the Charred Broccoli and Cheddar Scramble, where the earthy flavors of broccoli meet the richness of aged cheddar. For those seeking a touch of the exotic, the Chettinad Uttapam Tacos are a revelation, offering a unique twist on traditional South Indian flavors. And then there is the Smoked Salmon, its silky texture and briny flavor perfectly complemented by the crispness of fresh greens and the tang of lemon.

At Begam, breakfast is not just a meal; it is a ritual, a way to embrace the new day with a sense of luxury and grace. Founded by the esteemed restaurateurs Naresh and Sharad Madan, Begam Noida is more than just a restaurant—it is a celebration of the art of living well. It offers a moment of quiet indulgence, where the worries of the world seem far away, and all that matters is the pleasure of the present.

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For those who seek a luxurious start to their day, there is no better place to be.

Fact Sheet:

  • Address: Begam Noida, Building No 105, opposite Kidzania, Gardens Galleria Mall, Sector 38, Noida, Uttar Pradesh

  • Contact Number: +91 80691 68844

  • Cost for Two: ₹1800 plus taxes

  • Breakfast Timings: 7:30 am to 11:30 am

  • Instagram Link: Begam Noida


Coffee Sutra Enters Delhi with NOD Collaboration

Coffee Sutra Enters Delhi with NOD Collaboration

By Hariharan U

Published on April 24, 2026

Marking its entry into the capital, Coffee Sutra has partnered with NOD Punjabi Bagh in a move that redefines how beverages integrate into the dining experience. As part of the collaboration, Coffee Sutra takes over NOD’s entire beverage program as its official partner.

Founded by Dushyant Singh, the Jaipur-based brand brings its specialty coffee expertise to Delhi, marking its first major step beyond its home city. The partnership reflects a shared vision between both brands to create a dining experience where food and beverages complement each other seamlessly rather than exist as separate elements.

At NOD, Coffee Sutra curates a diverse beverage menu that extends beyond coffee. Guests can expect specialty brews made from ethically sourced, single-origin beans, alongside a selection of shakes, smoothies, and handcrafted mocktails. Each offering is designed to pair thoughtfully with the restaurant’s globally inspired cuisine, enhancing the overall guest experience.

Dushyant Singh shared that Delhi’s dynamic food culture makes it an ideal market for the brand’s expansion. He emphasized that every aspect—from sourcing beans to the final pour, is crafted with intent, ensuring a meaningful experience for guests.

Beyond menu creation, Coffee Sutra manages the complete beverage operations at NOD, including barista training, daily execution, and equipment maintenance. This end-to-end involvement highlights the brand’s focus on consistency and quality across all touchpoints.

With over 15 years of industry experience, Coffee Sutra has built strong sourcing networks with farmers in India and globally. The brand operates its own roastery and Coffee Lab in Jaipur, while also offering workshops, brewing masterclasses, and barista training. Its growing footprint includes five cafés in Jaipur and partnerships with over 40 establishments across India, including global hospitality names.

This collaboration signals a significant step in Coffee Sutra’s national expansion, bringing its curated and experience-led approach to Delhi’s evolving café and dining scene.


Rumour Brings Speakeasy-Style Nights to Vasant Vihar

Rumour Brings Speakeasy-Style Nights to Vasant Vihar

By Manu Vardhan Kannan

Published on April 24, 2026

Delhi’s nightlife has a new address with the opening of Rumour, a speakeasy-style lounge in Vasant Vihar that brings together curated drinks, music, and a lively social setting. Designed to offer a fresh take on after-work and late-night outings, the space draws inspiration from New York’s intimate wine and cocktail bars.

Rumour is built around the idea of easy, enjoyable social experiences. Created by founder Rhea Parekh Jain and co-founder Nishchay Jain, the lounge aims to be a go-to spot where guests can simply walk in and unwind. “We wanted to build a place that feels like your go-to spot where you don’t overthink plans, you just show up and know you’ll have a good time,” says Rhea Parekh Jain - founder and Nishchay Jain - co-founder. “Rumour is about energy, great wines, familiar drinks, and nights that never go exactly as planned in the best way. It’s the kind of place where one drink becomes three, and you leave with a few good rumours to take home.”

The interiors, designed by Sussanne Khan’s The Charcoal Project, reflect a mix of quirky luxury and raw New York loft aesthetics. From a hidden entrance to warm lighting and layered textures, every detail adds to the intimate and energetic feel of the space. With seating for around 45 guests, Rumour offers a mix of cosy corners, group seating areas, and a balcony that overlooks the main lounge, making it suitable for both small gatherings and larger groups.

At the heart of the experience is wine, with a strong focus on tastings and curated selections. The cocktail menu complements this approach, with nearly half of the drinks built around wine-based creations. The food menu features shareable plates that are designed to pair well with the beverages, adding to the overall experience.

Rumour is aimed at urban professionals, creatives, and those looking for a well-curated nightlife spot. The speakeasy concept adds a sense of exclusivity, while the overall vibe keeps it social and engaging. Open from Wednesday to Monday, between 6:00 PM and 1:00 AM, the lounge offers a perfect setting for after-work meetups, date nights, and late-evening gatherings.

Located at 12, Basant Lok, 1st Floor, Priya Market, Vasant Vihar, Rumour adds a new dimension to Delhi’s evolving nightlife scene. With plans to introduce more concepts in the future, the brand is focused on creating spaces that bring together design, atmosphere, and memorable social experiences.


Burger King & Coca-Cola Roll Out ‘Feast on Wheels

Burger King & Coca-Cola Roll Out ‘Feast on Wheels

By Hariharan U

Published on April 23, 2026

In a move aimed at capturing India’s youth-driven consumption moments, Coca-Cola India and Burger King India have announced a strategic, long-term partnership with the launch of ‘Feast on Wheels.’

The initiative introduces a first-of-its-kind mobile food truck format, designed to bring curated Burger King meals paired with Coca-Cola directly to college campuses. Built around affordability, accessibility, and immersive experiences, the platform aims to meet Gen Z consumers in their natural social environments.

The concept was unveiled on April 15, 2026, at Lovely Professional University during its inter-college festival. The activation transformed the campus into a lively brand hub, featuring a fully branded food truck serving Whopper meal combos paired with Coca-Cola at student-friendly pricing.

Beyond food, the experience leaned into youth culture with live music, DJ sets, gaming zones like tic-tac-toe and ping pong, interactive brand installations, and dedicated content creation spaces to encourage organic sharing among students.

Abhishek Gupta, Vice President, Customer Development at Coca-Cola India and Southwest Asia, highlighted the strategy behind the move, stating that youth consumption today is spontaneous and social. He noted that the partnership brings a proven meal pairing into environments where such moments naturally occur, making the experience more accessible and engaging.

Kapil Grover, Chief Marketing Officer at Burger King India, emphasized the importance of cultural relevance, sharing that college campuses are where trends and energy thrive. He added that the initiative goes beyond food, helping the brand build deeper and more meaningful connections with young consumers.

By combining Coca-Cola’s global food pairing strategy with Burger King’s youth-first engagement approach, ‘Feast on Wheels’ is positioned as a scalable platform aimed at driving high-frequency consumption and long-term brand recall across India’s Gen Z landscape.

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