Stayntouch, a prominent cloud hotel property management system (PMS) provider, has announced a strategic partnership with Skipper, a leading booking engine provider, to revolutionize the hotel booking experience. This collaboration is set to support higher-margin direct conversions by leveraging advanced technologies like digital wallets and embedded shopping on hotel websites.

The integration of Stayntouch’s cloud PMS with Skipper’s Booking Engine is designed to offer a streamlined booking experience, significantly reducing loading times and the number of clicks required to complete a reservation. This innovative approach aims to keep guests engaged on the hotel's website, improving operational efficiency by centralizing the management of availability, rates, and inventory.

Jason Shames, CEO of Skipper, expressed enthusiasm about the partnership, stating, "We are proud to launch our partnership with Stayntouch. Our integration allows properties to sell their available inventory more efficiently directly from the property management system. Owners will immediately notice a faster booking engine producing higher profits due to more direct reservations, greater system efficiency, and lower distribution costs."

Stayntouch’s cloud PMS is renowned for raising service standards across independent properties and hotel chains with its advanced automation, comprehensive multi-property management tools, and an intuitive interface. When paired with Skipper’s configurable booking engine, the duo optimizes conversions, simplifies cross-selling, and enhances direct bookings.

The partnership promises not only a superior booking experience but also features real-time fraud detection and an analytics dashboard for performance insights. Moreover, the collaboration supports cross-selling activities and ancillaries, with nearly 48% of guests exploring dining reservations after booking a room.

Jacob Messina, CEO of Stayntouch, highlighted the importance of optimizing distribution channels for hotels aiming to enhance margins and drive profitability. He remarked, "Pairing Skipper’s ability to increase top-line sales with Stayntouch’s automated distribution functionality is a powerful force that allows hotels to maximize their revenue potential."

This strategic partnership between Stayntouch and Skipper marks a significant step forward in the hospitality industry's digital transformation, offering hotels a competitive edge in attracting direct bookings and providing guests with an unparalleled booking experience.