Sterling Expands Its Wildlife Footprint with the Launch of Sterling Tipeshwar

Sterling Expands Its Wildlife Footprint with the Launch of Sterling Tipeshwar

By Manu Vardhan Kannan

Published on March 14, 2025

Sterling Holiday Resorts proudly announces the launch of Sterling Tipeshwar, a luxury wildlife retreat set amidst the untouched beauty of Tipeshwar Tiger Reserve, Maharashtra. With this, Sterling strengthens its position as one of India’s leading wildlife hospitality brands, now with 14 resorts across prime jungle destinations.

Nestled on the NH44 highway, Sterling Tipeshwar is an easy getaway from Nagpur (3.5 hours) and Hyderabad (5 hours). Unlike larger reserves, Tipeshwar offers exclusive tiger sightings with fewer crowds, making it one of India’s best-kept wildlife secrets.

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Spread across 7 acres, Sterling Tipeshwar blends elegance with sustainability. Guests can choose from artfully designed safari & luxury tents and indulgent villas, each featuring local wildlife-inspired motifs and private sit-outs to soak in the wilderness. Personalized barbecues under the stars elevate the experience.

The resort’s green heart, “Adavi”, nurtures over 50 fruit-bearing trees, attracting vibrant birdlife and enhancing the region’s ecosystem. Resident naturalists curate immersive activities, from guided safaris and nature walks to storytelling sessions about Tipeshwar’s legendary Golden Tiger and Phantom Paws.

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Sterling Tipeshwar’s in-house restaurant, Sparrow, offers a gourmet adventure through Maharashtra, Telangana, and Andhra Pradesh’s rich cuisines, prepared by local village women and featuring dishes like Khandesi Mutton Sukka and Nellore Chepala Pulusu. As an all-inclusive resort, guests enjoy curated dining, high-tea experiences, and in-room indulgences.

“This resort is more than just a wildlife retreat; it’s an invitation to experience nature at its most raw and beautiful. In line with increasing demand for sustainable and experiential travel, I am proud to introduce Sterling Tipeshwar – a feather in the cap for our wildlife portfolio & a must-visit destination.”

Mr. Vikram Lalvani, MD & CEO, Sterling Holiday Resorts

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With year-round tiger sightings, exclusive lounge spaces, and wellness getaways during monsoons, Sterling Tipeshwar promises an unforgettable escape for wildlife lovers, photographers, and city dwellers seeking tranquility.

“Tipeshwar is a hidden gem on the wildlife map of India. With a high density of tiger population, the reserve offers great opportunities for tiger sighting. The resort is located just outside the forest area with a unique design inspired by local fauna and flora. We are delighted to collaborate with Sterling Holiday Resorts for this wildlife resort.”

Mr. TVN Rao IFS Retd & CP Reddy, Palavelli CPR Pvt Ltd

With this latest addition, Sterling continues to redefine luxury in the wild, blending immersive nature experiences with world-class hospitality.

For more information, visit www.sterlingholidays.com

About Sterling Holiday Resorts Ltd.

Sterling Holiday Resorts Limited is a leading hospitality company in India, offering a portfolio across 51 unique destinations, comprising 60 resorts, hotels, and retreats with more than 3,100 operational keys. The company caters to leisure stays, Meetings and Conferences (MICE), Destination Weddings, Reunions, Picnics, and Group Travel.

Sterling operates in some of India’s most sought-after holiday destinations, including Alleppey, Anaikatti, Athirappilly, Badami, Bokaro, Corbett, Chail, Coorg, Darjeeling, Dehradun, Gangtok, Gir, Goa, Godavari, Guruvayur, Haridwar, Jaisalmer, Jawai, Kalimpong, Kanha, Karwar, Kodaikanal, Kufri, Lonavala, Madurai, Manali, Mount Abu, Munnar, Mussoorie, Nainital, Ooty, Panchgani, Pench, Puri, Pushkar, Ranthambore, Rishikesh, Sariska, Shimla, Srinagar, Thekkady, Tiruvannamalai, Tipeshwar, Udaipur, Vythiri, Wayanad, Yelagiri, and Yercaud.

Sterling Holiday Resorts Limited is part of Fairfax Financial Holdings Limited and is a 100% independently managed, wholly owned subsidiary of Thomas Cook (India) Limited (TCIL), India’s leading integrated travel and travel-related financial services provider.

For bookings and more information, visit www.sterlingholidays.com.


ITC Hotels Unveils Storii Narindera Orchards, Kufri: A Soulful Mountain Retreat

ITC Hotels Unveils Storii Narindera Orchards, Kufri: A Soulful Mountain Retreat

By Hariharan U

Published on October 22, 2025

ITC Hotels has expanded its premium Storii brand with the launch of Storii Narindera Orchards, Kufri, an experiential mountain retreat set amidst apple orchards with stunning views of the Dhauladhar ranges. The property blends the natural beauty of the Shimla Hills with refined hospitality, offering guests an immersive, soulful escape.

Storii Kufri features elegantly appointed rooms overlooking the valley, a spa with curated wellness experiences, and multiple dining options. Guests can indulge in Himachali delicacies and global cuisine at Daran Valley, enjoy open-air terrace dining with light bites and handcrafted beverages at Café Mehral, relax with teas and desserts at Baag View, or savour premium cocktails at Raspippin Bar. The Baghal Room serves as the signature banquet space, ideal for weddings, corporate retreats, and social gatherings.

“ITC Hotels Limited has a very strong presence in Himachal Pradesh and with the addition of Storii Narindera Orchards, Kufri, we further strengthen our footprint in the state. The property is inspired by the region’s rich heritage and culture, celebrating local artistry thoughtfully blended with contemporary comforts,” said Anil Chadha, Managing Director, ITC Hotels Limited.

“Our dream was to create more than a hotel, we envisaged a destination that reflects the essence of Shimla Hills. We welcome guests to discover not just a stay, but a story that celebrates the region and the spirit of true hospitality,” said Udayvir Singh Punta, Owner of Storii Narindera Orchards, Kufri.

Visitors can enjoy orchard walks, curated treks, bonfire evenings, and wellness treatments at the spa and salon. Located just a short drive from Shimla, the retreat is positioned as a premier choice for leisure getaways, corporate retreats, and destination weddings.

With Storii Narindera Orchards, Kufri, ITC Hotels continues to expand its portfolio of premium experiential destinations, combining regional authenticity with modern luxury.

If you want, I can also draft a shorter social media-friendly version highlighting the scenic location, wellness offerings, and curated dining at Storii Kufri.


Lemon Tree Hotels Expands in Maharashtra with New Resort in Mahabaleshwar

Lemon Tree Hotels Expands in Maharashtra with New Resort in Mahabaleshwar

By Hariharan U

Published on October 22, 2025

Lemon Tree Hotels Limited has announced the signing of its newest property, Lemon Tree Resort, Saj by the Mountain, Mahabaleshwar. The resort will be managed by Carnation Hotels Private Limited, the management arm and a wholly-owned subsidiary of Lemon Tree Hotels Limited.

This signing marks an important milestone in the brand’s expansion across Maharashtra, further strengthening its leisure and resort portfolio. Known for offering vibrant, comfortable, and value-driven stays, Lemon Tree continues to attract both business and leisure travellers across India.

The upcoming Lemon Tree Resort, Saj by the Mountain will feature:

  • 78 well-appointed rooms offering scenic views

  • A restaurant and a bar serving curated local and global cuisines

  • A banquet hall for events and celebrations

  • A swimming pool and spa for recreation and relaxation

Speaking on the signing, Vilas Pawar, CEO – Managed & Franchise Business, Lemon Tree Hotels, said, “With this signing, we will expand our leisure portfolio in Maharashtra, a state where we currently have 15 operational and 11 upcoming properties, in addition to this one. While growing our footprint across cities of all tiers, this partnership aligns perfectly with our vision of offering refreshing and comfortable stays across all destinations.”

The addition of the Mahabaleshwar resort highlights Lemon Tree’s strategic focus on premium leisure destinations, complementing its strong city presence. As the travel and tourism landscape continues to evolve, the brand aims to deliver distinctive experiences rooted in comfort, warmth, and value.


Sheraton Hyderabad Relaunches Jade Ballroom After Extensive Redesign

Sheraton Hyderabad Relaunches Jade Ballroom After Extensive Redesign

By Hariharan U

Published on October 21, 2025

Sheraton Hyderabad Hotel has announced the relaunch of its signature banquet space, the Jade Ballroom following an extensive redesign. The transformed venue combines contemporary elegance with the city’s cultural heritage, setting a new benchmark for events and celebrations in Hyderabad.

Speaking about the relaunch, Subhankar Bose, General Manager, Sheraton Hyderabad Hotel, said, “The relaunch of Jade Ballroom represents our commitment to offering Hyderabad an exceptional venue that honours tradition while embracing innovation. This space is designed to create magical moments for our guests — whether they are celebrating life’s milestones or hosting distinguished business events.”

The reimagined Jade Ballroom now offers 4,500 sq. ft. of flexible, pillarless meeting space, complemented by a 2,500 sq. ft. pre-function area. With a total capacity of up to 600 guests, it ranks among Hyderabad’s largest and most adaptable event venues.

Designed for versatility, the ballroom’s column-free architecture ensures unobstructed sightlines, allowing seamless transitions between intimate gatherings and grand celebrations. The space can also be divided into Jade 1 and Jade 2, offering flexibility for simultaneous events or customized layouts.

The enhanced pre-function area, ideal for cocktail receptions, networking sessions, or registration zones, features independent access for added exclusivity. State-of-the-art audio-visual systems and advanced lighting technology have also been integrated, ensuring every event is executed with sophistication and precision.

With its blend of timeless design, modern technology, and spacious versatility, the new Jade Ballroom reaffirms Sheraton Hyderabad’s position as a premier destination for weddings, social celebrations, and corporate events in the city.

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