Sterling Holiday Resorts Unveils Spanish-Themed Hotel in Dehradun

Sterling Holiday Resorts Unveils Spanish-Themed Hotel in Dehradun

By Nithyakala Neelakandan

Published on June 6, 2024

Sterling Holiday Resorts has launched a new landmark in Dehradun: Sterling Marbella Dehradun, the city's first-ever Spanish-themed hotel. Located on the bustling Rajpur Road, this unique hotel blends Spanish elegance with Indian hospitality, making it a standout destination in the Himalayan foothills.

Inspired by Spain's vibrant culture and distinctive Moorish architecture, Sterling Marbella Dehradun features 500 pieces of art, including paintings, photographs, and sculptures, that adorn its walls and ceilings. The hotel offers 37 European-styled rooms and suites, designed to provide an authentic Andalusian experience. These accommodations cater to families, solo travelers, and business guests, offering stylish interiors and modern amenities.

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A highlight of the hotel is its rooftop venue, Dreamers Restro. This dynamic space is perfect for private events and nightlife, offering both indoor and outdoor seating. Dreamers Restro serves an eclectic menu featuring Indian favorites and Spanish specialties like paella, tapas, tortilla, gazpachos, and sangrias. Guests can enjoy these delicacies while listening to live music and soaking in the pleasant Dehradun weather.

Sterling Marbella Dehradun also offers versatile banquet facilities, including an indoor boardroom that can accommodate up to 16 guests and an outdoor rooftop terrace for up to 75 guests. These spaces are ideal for intimate celebrations, private meetings, and business events.

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Mr. Vikram Lalvani, Managing Director and CEO of Sterling Holiday Resorts, expressed his enthusiasm about the launch, stating, "Sterling Marbella Dehradun perfectly blends Indian hospitality with a Spanish-themed ambiance. Dehradun serves as a pivotal entry point to Uttarakhand, offering a harmonious blend of leisure and business travel between Haridwar, Mussoorie, and Rishikesh."

Inderjeet Singh and Komalbir Singh, Founding Partners of Marbella Hotel & Resorts, LLP, shared their vision for the hotel, saying, "We aimed to bring the essence of Spain to our hometown. By immersing ourselves in the architecture and culture of Marbella in southern Spain, we have infused our hotel with the same style, creating an iconic destination that promises guests unique cultural and culinary experiences."

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Guests at Sterling Marbella Dehradun can explore a variety of local attractions and activities. Highlights include the Tapkeshwar Mahadev Temple, Robbers Cave, paragliding adventures, the Mindrolling Monastery, and vibrant shopping along Rajpur Road. The hotel's central location also serves as an excellent starting point for visiting other Sterling resorts in Uttarakhand, such as those in Mussoorie, Rishikesh, and Haridwar.

About Sterling Holiday Resorts Ltd.

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Sterling Holiday Resorts Limited is a leading hospitality company in India, managing resorts, hotels, and retreats across 46 destinations. The company caters to leisure stays, meetings and conferences (MICE), destination weddings, reunions, picnics, and group travel. Under its brands – Sterling and Nature Trails – the company offers a network of hotels across diverse locations, including hills, beaches, jungles, waterfronts, adventure sites, heritage areas, pilgrimage sites, and drive-to destinations.

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Sterling Holiday Resorts Limited is part of Fairfax Financial Holdings Limited and is a wholly-owned subsidiary of Thomas Cook (India) Limited (TCIL), India's leading integrated travel and travel-related financial services company. For more information and bookings, visit Sterling Holidays.


Clarks Exotica Brings Guest Stories to Life with Personalised Hospitality

Clarks Exotica Brings Guest Stories to Life with Personalised Hospitality

By Manu Vardhan Kannan

Published on July 22, 2025

Nestled just minutes away from Bengaluru’s Kempegowda International Airport, Clarks Exotica Convention Resort & Spa is embracing a fresh and personal approach to luxury. Spread over 70 acres, the resort has always been known for its peaceful ambiance and versatile offerings, from corporate stays to weekend family escapes. But now, it’s taking things a notch higher by focusing not just on what it offers, but how it’s experienced  with every guest story at the heart of it.

“Every guest carries a unique story,” says Varun Sharma, General Manager Operations at Clarks Exotica. “Our aim isn’t just to serve, but to observe, listen, and respond, so each stay feels tailored, like it was made just for them.”

Whether it’s a warm bowl of soup waiting for a late-arriving traveller or a poolside candlelight dinner set up for an anniversary couple, Clarks is turning small gestures into unforgettable memories.

This new approach isn’t just reflected in their service, it’s shaping how the brand communicates with the world. Clarks Exotica is moving away from generic promotions, instead sharing stories drawn from real, heartfelt guest moments. The idea is to make every piece of communication, whether online or on-site, feel genuine and personal.

Behind this shift is a team that values human touch. From Shiva in Engineering, who ensures every space is flawless without being seen, to Gautam from F&B, who remembers how guests like their coffee, it’s the quiet attentiveness that defines the Clarks culture.

These real moments and real people now take centre stage in the resort’s digital storytelling. With initiatives like:

  • Video reels capturing natural guest reactions and joyful moments with family

  • Team spotlights celebrating small yet meaningful acts of service

  • Social media campaigns like "Captured at Clarks" and "Humans of Clarks", showcasing authentic experiences

Clarks is turning its guestbook into a canvas of shared memories. What used to stay within four walls now reaches a wider, global audience, building not just loyalty, but an emotional connect that sets the brand apart.

With this shift, Clarks Exotica is showing that luxury isn’t always about extravagance. Sometimes, it’s in the little things, the ones that make you feel seen, remembered, and valued.


The LaLiT Suri Hospitality Group Launches Purpose-Driven Loyalty Program

The LaLiT Suri Hospitality Group Launches Purpose-Driven Loyalty Program

By Nishang Narayan

Published on July 22, 2025

The LaLiT Suri Hospitality Group, one of India’s most admired luxury hospitality brands, has unveiled its all-new loyalty program – The LaLiT Loyalty Program – that’s as rewarding as it is purposeful.

Designed to deepen the relationship with guests, this loyalty initiative combines classic perks with a unique opportunity to make a real-world impact. With four distinct tiers – Blue, Silver, Gold and Platinum – the program gives members the freedom to earn points for every rupee spent across stays, dining, and wellness services at The LaLiT’s hotels, palaces, and resorts. From enjoying a lavish meal at Baluchi or OKO, to unwinding at Spiceology, guests can now collect rewards seamlessly.

But the real differentiator is its conscious core. In a first-of-its-kind move, The LaLiT has partnered with Points for Good, a platform that enables guests to donate their points to causes that matter. With over 18 NGOs and 40 vetted projects to support – including child education, LGBTQIA+ rights, environmental sustainability, and more – this program invites travellers to become changemakers.

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“At The LaLiT, we believe hospitality is not just about service – it’s about building meaningful relationships. The LaLiT Loyalty Program is our way of showing gratitude to our guests and building a deeper, more meaningful connection with them. It’s a celebration of trust, shared values and mutual expectations,” said Dr. Jyotsna Suri, Chairperson & Managing Director, The LaLiT Suri Hospitality Group.

By blending rewards with responsibility, The LaLiT Loyalty Program offers more than points – it offers purpose. Whether you're a frequent traveller, a fine-dining enthusiast, or simply someone who values mindful luxury, this program welcomes you to indulge while making a difference.

Enrolment is free and can be done instantly at www.thelalitloyalty.com.


LaRiSa Hotels Expands in Himachal with New Resort in Palampur

LaRiSa Hotels Expands in Himachal with New Resort in Palampur

By Nishang Narayan

Published on July 20, 2025

LaRiSa Hotels and Resorts has signed a hotel management agreement for a new resort in Palampur, Himachal Pradesh. Scheduled to open in early 2026, this will be LaRiSa’s fifth property in the state and marks a significant step in the brand’s regional growth strategy.

Developed in collaboration with Grassmere Resorts, the upcoming resort spans 2.5 acres in the scenic Kangra Valley. It will feature 20 rooms and suites, each offering private balconies with views of either Palampur city or the majestic Dhauladhar range. Room sizes will range between 400 and 850 sq. ft.

The property will be equipped with an infinity pool overlooking the Himalayas, a spa with therapy rooms and steam facilities, and curated farm-to-table culinary experiences. Landscaped gardens, a fruit and herb garden, and a peaceful fish pond will further enhance the tranquil vibe of the retreat.

“Palampur in Kangra Valley is witnessing a notable surge in tourism,” said Priya Thakur, Director, LaRiSa Hotels and Resorts. “With the signing of LaRiSa Resort, Palampur, we are strengthening our offering in Himachal Pradesh through this collaboration with the Sandhu family.”

Achint Kaur Sandhu, Partner at Grassmere Resorts, added, “With this partnership we hope to cater to travellers seeking a premium stay experience that has been lacking in this destination.”

Strategically located, the resort will offer easy access to popular attractions such as Neugal Khad, Andretta Artist Village, Saurabh Van Vihar, and Tashi Jong Monastery. It is situated 9 km from Palampur Railway Station and 45 km from Kangra Airport, ensuring good connectivity for visitors.

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