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By Nishang Narayan
Published on May 9, 2025
Sterling Holiday Resorts is deepening its commitment to spiritual tourism with the launch of Sterling Kastoori Rudraprayag, a peaceful yet well-connected Himalayan retreat for pilgrims and travellers alike. This marks Sterling’s 11th property in its spiritual circuit and 7th resort in Uttarakhand, reinforcing its strategic focus on meaningful, immersive travel experiences in sacred destinations.
Located just 2 km from the revered confluence of the Alaknanda and Mandakini rivers, the new resort is perfectly placed on the Badrinath Highway, serving as a base for Char Dham yatris, nature enthusiasts, and adventure seekers heading to treks like Tungnath, Deoriatal, and Chandrashila.
The resort offers a range of thoughtfully designed accommodations—from cozy rooms to elegant suites with private balconies and panoramic valley views. Guests can unwind with pure vegetarian regional cuisine at Vatika, which also offers Jain meals, or grab a comforting sip at Chai & You, the in-house café lounge.
Adding to its appeal, the property includes a banquet hall for up to 60 guests, ideal for intimate retreats, spiritual gatherings, or corporate offsites. With Chopta nearby and excellent road access from Haridwar and Rishikesh, the resort is both serene and convenient.
“Sterling Kastoori Rudraprayag is a strategic step in our vision to bring transformational travel experiences to destinations rich in spiritual and natural significance,” said Mr. Vikram Lalvani, MD & CEO, Sterling Holiday Resorts.
Shri Mahabeer Singh Panwar, MD of Hotel Kastoori Inn, added, “We’re proud to partner with Sterling. Their guest-first approach ensures that this new resort will set a new benchmark for hospitality in the region.”
With spiritual tourism in India poised for significant growth, Sterling’s expanding portfolio includes destinations like Rishikesh, Haridwar, Guruvayur, Puri, Amritsar, and more. This latest launch further solidifies its leadership in catering to spiritually inclined travellers seeking curated experiences.
About Sterling Holiday Resorts Ltd.
Sterling Holiday Resorts operates across 54 destinations with 62 resorts and over 3,200 operational keys. Its diverse offerings span hills, beaches, jungles, spiritual hubs, heritage spots, and more. A wholly owned subsidiary of Thomas Cook (India) Ltd and part of Fairfax Financial Holdings, Sterling continues to grow its presence in India’s leisure and spiritual tourism space.
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Published on July 17, 2025
Lemon Tree Hotels Limited has announced the grand opening of Lemon Tree Hotel, Erode, further strengthening its footprint in Tamil Nadu. With this addition, the group now proudly operates six hotels across the state, reaffirming its commitment to offering high-quality hospitality experiences throughout India.
Strategically located in Erode — a vibrant city known as the “Loom City of India” and the “Turmeric Capital” — the new hotel features 64 well-appointed rooms, Citrus Café, a multi-cuisine restaurant, and modern conference facilities catering to both business and leisure travellers.
Speaking on the occasion, Kapil Sharma, Executive Vice President - Finance & Chief Financial Officer, Lemon Tree Hotels, said, “With the launch of Lemon Tree Hotel, Erode, we now have six operational properties in Tamil Nadu. This opening aligns with our vision of offering a Lemon Tree Hotel across the length and breadth of the country where one or the other sub brands is available for our discerning guests in every city.”
Set along the banks of the River Cauvery, Erode is renowned for its rich cultural heritage, thriving textile industry, and robust agricultural economy. Its seamless connectivity to Coimbatore, Salem, and Bangalore, coupled with attractions like Kodiveri Dam and a serene lifestyle, makes it a compelling destination for travellers and investors alike.
With this launch, Lemon Tree Hotels continues to build on its promise of combining comfort, convenience, and consistent quality, ensuring guests experience the perfect balance of tradition and modernity that cities like Erode have to offer.
Factsheet:
Property: Lemon Tree Hotel, Erode
Rooms: 64
Facilities: Citrus Café (multi-cuisine restaurant), conference facilities
Location: Erode, Tamil Nadu
Nearby Highlights: Kodiveri Dam, textile markets, River Cauvery
Published on July 15, 2025
In a milestone move for marine conservation in the Maldives, OBLU SELECT Sangeli has formalised a partnership with the Maldives Environmental Protection Agency (EPA) through a Memorandum of Understanding (MoU). This landmark agreement aligns the resort’s proactive marine initiatives with national environmental objectives, focusing on the joint management and monitoring of the Rasfari Reef Restoration Programme.
Despite extensive coral bleaching that has impacted much of the Maldives, Sangeli’s reefs have shown notable resilience, thanks to dedicated conservation work by its marine team. The resort has already transplanted over 10,000 coral fragments using advanced nursery and frame methods, underlining its long-standing commitment to protecting marine ecosystems.
Situated just 25 km from the Rasfari Marine Protected Area—a quick 20-minute speedboat ride—OBLU SELECT Sangeli’s marine team is ideally positioned to support this vital initiative. The official signing took place on 2 July 2025 at the resort, with Mr Ashraf, owner of OBLU SELECT Sangeli, hosting Mr Naeem, Director General of the EPA, to endorse the partnership.
“Working directly with the EPA empowers us to make a deeper impact. It’s about more than one reef—it’s about coming together to safeguard the future of these vital ecosystems,” said Mr Ashraf. “We are honoured to support this national initiative and to contribute meaningfully to the wider marine environment.”
Under the MoU, Sangeli’s marine team will actively assist with reef health monitoring, implement conservation protocols, and engage in knowledge-sharing and capacity-building with EPA experts. This collaboration blends the EPA’s regulatory strength with Sangeli’s hands-on reef expertise, enhancing monitoring practices and building long-term ecological resilience.
Located on the serene north-western tip of North Malé Atoll, OBLU SELECT Sangeli is known for its stunning natural surroundings, modern villa designs, exceptional all-inclusive Serenity Plan™, and easy access to some of the Maldives’ top diving and snorkelling sites. The partnership underscores how luxury travel and environmental responsibility can go hand in hand—offering guests unforgettable experiences while contributing to a healthier planet.
Al Habtoor City Hotel Collection, Dubai’s emblem of luxury hospitality, recently hosted an exclusive evening in Mumbai to appreciate its Indian media and travel trade partners for their continued collaboration and support. Held on 11th July 2025 at Tamasha, Worli, the elegant event brought together key industry professionals for an evening of curated hospitality, vibrant networking, and forward-looking conversations.
The evening provided the perfect setting for guests to connect with the hotel collection’s senior leadership, including Vishesh Amerkar, Complex Director of Sales – MICE, and Tulay Kilic, Complex Director of Marketing. It also offered a platform to discuss future growth opportunities and deepen existing relationships.
Highlighting the importance of the Indian market, Tulay Kilic shared, "India remains one of our strongest and most consistent source markets, and this event is our way of expressing gratitude to our valued partners for their continued support year after year. It has provided a great platform to strengthen existing relationships and explore new opportunities, as we remain committed to delivering exclusive, luxury experiences in the iconic travel destination of Dubai."
The Al Habtoor City Hotel Collection includes three distinctive properties: Al Habtoor Palace Dubai, part of the Legend Collection by Preferred Hotels & Resorts; V Hotel Dubai, Curio Collection by Hilton; and Hilton Dubai Al Habtoor City. Each offers its own unique brand of luxury and personalised service, along with seamless access to Dubai’s top attractions, making the collection a favourite for discerning travellers from India and beyond.
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