You have Successfully logged In !
Already have an account? Login
By clicking Register you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Don't have an account?Register
Enter your E-mail address below, We will send the verification code
Please enter the code send to
Didn't receive the email?Click to resend
Your password has been successfully reset!.
Please login again to access your account.
An OTP has been sent to
Enter the 4-digit code
By Nithyakala Neelakandan
Published on July 18, 2024
As the 2024 Summer Olympics in Paris approaches, the hospitality sector is experiencing a significant surge in demand for accommodations. Both Sojern and Amadeus have provided valuable insights into the trends and data surrounding this increased interest, highlighting the global excitement for the event and its impact on travel and lodging.
Airbnb has reported an astonishing 400% increase in bookings for the Paris region during the upcoming Summer Olympic and Paralympic Games. This surge reflects the heightened global interest in the event, with travelers from over 160 countries and regions already securing their stays in and around Paris. Additionally, the number of active Airbnb listings in the Paris region has grown by 40% as of March 31, significantly boosting the availability of accommodations for guests.
According to Amadeus’ Demand360+® business intelligence data, hotel occupancy rates in France are seeing notable increases. For the week of July 28, 2024, hotel occupancy rates are up 86% compared to the same week last year, and up 88% for the first week of August. In Paris, hotels are nearing full capacity with an occupancy rate of 81% for the week of July 28 and 76% for the week of August 4. These figures indicate that travelers planning last-minute trips may face challenges in securing accommodations.
The rise in accommodation demand is not limited to Paris. Lille, which will host basketball and handball events, is experiencing a dramatic increase in bookings. Visitor numbers to Lille are set to more than quadruple, with overall bookings up by 203% compared to last summer. This includes a 300% increase in domestic travelers and a 181% rise in international visitors.
Marseille and Bordeaux, hosting sailing and football events, respectively, are also seeing significant spikes in bookings. Both cities report a 38% increase in bookings, indicating that travelers are eager to explore beyond the capital city.
While international travelers flock to Paris, many Parisians are choosing to escape the city during the Olympics. Hotel bookings by Parisians traveling to other parts of France are up 49% during the Olympic season compared to 2023. Popular destinations for these staycations include Lille, Nice, Corsica, Lyon, and Toulouse. This trend offers hoteliers in these regions an opportunity to attract local tourists and capitalize on the increased demand.
Despite the surge in demand, the average daily rate (ADR) for hotels in Paris is down 13% at $724 USD, and down 7% at $616 USD for the rest of France, compared to an earlier analysis on April 1, 2024. This decline in ADR suggests that travelers might still find reasonably priced accommodations if they book early.
The 2024 Summer Olympics are not only bringing a global audience to Paris but also driving travel and accommodation demand across the country. Whether through traditional hotels or alternative accommodations like Airbnb, visitors are eager to be part of this historic event, as evident from the reports.
Image credits: iStock, Unsplash, olympics.com
Indus Towers and Bharti Airtel Foundation Strengthen Digital...
Indus Towers Limited, in collaboration with the Bharti Airte...
Ambience Mall Vasant Kunj Hosts Victoria’s Secret ‘Rome Afte...
Ambience Mall, Vasant Kunj, hosted an exclusive ‘Rome After ...
Punjab & Sind Bank Contributes Rs 50 Lakh to Assam Chief Min...
Punjab & Sind Bank has contributed Rs 50 lakh to the Chief M...
Storii by ITC Hotels Expands Presence in Goa with Assagao Si...
ITC Hotels Limited has expanded its presence in Goa with the...
By Manu Vardhan Kannan
Published on August 26, 2026
ITC Hotels Limited has signed a management agreement for Storii Havelock, a 22-key boutique retreat in Swaraj Dweep (Havelock Island), expanding its presence into the Andaman & Nicobar Islands under the Storii by ITC Hotels brand.
Set amid the natural beauty of the Andaman Islands, the property will offer guests an intimate island retreat surrounded by beaches, clear waters, tropical landscapes and rich marine biodiversity. The hotel is planned around the laid-back character of the destination, giving travellers a setting to enjoy the island’s natural surroundings.
Storii Havelock will feature well designed rooms and suites, along with an all-day dining restaurant, bar, swimming pool, fitness centre, spa and kids' play area. The facilities are planned to offer guests a comfortable stay while keeping the island experience at the centre.
Anil Chadha, Managing Director, ITC Hotels Limited, said, "Swaraj Deep (Havelock Island) has emerged as one of India's most sought-after leisure destinations, drawing travellers with its unparalleled natural beauty and distinctive experiences. The signing of Storii Havelock reflects our strategy of expanding across high-potential leisure markets through properties that are rooted in their surroundings. We look forward to introducing the Storii brand to the Andaman & Nicobar Islands."
Arjun Kapoor, Director, M/s Waterwoods Lodge and Resorts Private Limited, said, " We are pleased to collaborate with ITC Hotels on this project. Swaraj Deep continues to attract travellers seeking a blend of nature, adventure and relaxation. We are confident that Storii Havelock will create a compelling hospitality offering that reflects the true spirit of the Andaman Islands.”
The signing marks the entry of the Storii brand into the Andaman & Nicobar Islands and adds another leisure destination to ITC Hotels’ growing portfolio. With its boutique format and island setting, Storii Havelock is positioned to offer travellers an authentic retreat while supporting the continued growth of the region’s hospitality landscape.
ALIVAA Hotels & Resorts has opened Alivaa Boutique McLeod Ganj, marking the third hotel entrusted to the company by owner Rakesh Rawat within 12 months. The new property is also ALIVAA’s second hotel in the Dharamshala–McLeod Ganj belt.
The latest opening highlights the growing confidence of hotel owners in ALIVAA’s management platform. Following the management of Rawat’s properties in McLeod Ganj and Manali, the third mandate adds to the company’s presence in Himachal Pradesh while strengthening its relationship with the owner.
For a hotel management company, repeat partnerships can be an important measure of performance, as they reflect an owner’s experience with the company’s operations, commercial results and day-to-day management.
Set against the Dhauladhar ranges, Alivaa Boutique McLeod Ganj offers a boutique hospitality experience that combines contemporary comforts with the cultural character of Himachal Pradesh. The hotel features thoughtfully curated accommodations, personalised service and local experiences designed for leisure travellers looking for an authentic mountain getaway.
Vikramjit Singh, Founder & Chairman & Managing Director, ALIVAA Hotels & Resorts, said:
“The opening of Alivaa Boutique McLeod Ganj represents another important milestone in our expansion journey. While every new hotel is significant, what makes this launch particularly meaningful is the trust our partners continue to place in us. Having Mr. Rakesh Rawat entrust ALIVAA with three properties within a single year is a strong endorsement of our operating philosophy, our commercial capabilities and our commitment to creating long-term value for hotel owners. Relationships built on trust remain the foundation of our growth.”
Akash Bhatia, Chief Executive Officer, ALIVAA Hotels & Resorts, said:
“Alivaa Boutique McLeod Ganj reflects our vision of delivering high-touch hospitality supported by revenue management and distribution excellence. Every property we manage benefits from a centralized commercial strategy, sophisticated revenue optimization and strong market positioning, allowing owners to maximize returns while preserving each hotel’s unique identity. Mr. Rawat’s decision to expand his partnership with us for a third property within a year is the strongest validation of our business model and we remain focused on accelerating growth across India’s leading leisure and business destinations.”
For Rakesh Rawat, Owner, Alivaa Boutique McLeod Ganj, the decision to partner with ALIVAA again follows the performance of his existing properties under the company’s management.
“Over the past year, ALIVAA Hotels & Resorts has consistently demonstrated professionalism, transparency, and a strong understanding of what it takes to operate successful hotels in competitive leisure markets. After seeing the performance of my existing properties under their management, partnering with them for a third hotel was an easy decision. I am confident that Alivaa Boutique McLeod Ganj will benefit from the same operational excellence and commercial expertise while offering guests an exceptional hospitality experience.”
With the opening of Alivaa Boutique McLeod Ganj, ALIVAA continues to expand its presence across leisure and business destinations while building its hotel management portfolio through repeat owner partnerships.
Published on August 25, 2026
Globally recognised composer and cultural entrepreneur Anirudh Ravichander has invested in Ironhill through his venture Albuquerque Records, marking his second investment in the global hospitality and F&B sector after Loca Loka Tequila.
Ironhill, formed through the merger of Ironhill India and Ironhill US, announced that Anirudh has joined the company as an investor for an undisclosed amount. The investment comes as the hospitality group begins its international chapter, bringing together its growing presence in India with Ironhill US’s craft brewing legacy and hospitality heritage.
For Ironhill, the association adds another connection between hospitality, culture and lifestyle. Anirudh’s experience in building creative ventures across markets also supports the group’s aim to develop a hospitality brand that connects with international audiences while continuing to build on its established presence in India.
For Anirudh Ravichander, the decision to invest in Ironhill is closely linked to his existing association with Sree Harsha Vadlamudi and the team. The two are also co-founders of Loca Loka Tequila, giving Anirudh an opportunity to work closely with the team before joining Ironhill as an investor.
"This is not my first collaboration with Harsha Vadlamudi. We have worked closely together as co-founders of Loca Loka Tequila which gave me a front-row view of how he and his team have built brands with strategic clarity, operational rigour, and an uncompromising commitment to quality. When the opportunity to back Ironhill presented itself, the decision required little deliberation.
Ironhill has built something rare - a hospitality brand with real soul and genuine scale to match. Beyond the trust that I have in the founding team, what drew me to Ironhill was the experience that they have successfully created for patrons across each city. As Ironhill writes its global chapter, I'm not just backing a business. I am backing a philosophy that great experiences, like great music, need no translation." said, Anirudh Ravichander, Investor - Ironhill
For Sree Harsha Vadlamudi, Co-Founder & Board Director - Ironhill India, Anirudh’s investment is significant beyond the financial aspect, particularly as the group prepares for its international expansion.
"Anirudh and I have built something together with Loca Loka that has given me enormous respect for how he thinks about brands and what makes them travel across cultures. His decision to back Ironhill at this moment as we step onto the global stage, speaks to the confidence that people who truly understand brand-building have in what we are creating. We are proud and grateful to have an absolute rockstar like him invest in the venture." added Sree Harsha Vadlamudi, Co-Founder & Board Director - Ironhill India
The investment follows the recently announced formation of Ironhill as a single international platform through the merger of Ironhill India and Ironhill US. The combined group brings together Ironhill India’s growth capital, operational scale and consumer insight with Ironhill US’s craft brewing legacy and hospitality experience. Ironhill currently operates multiple venues across India and the United States, with further expansion into international markets planned through 2026 and 2027.
Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!
Subscribe to Hospitality news e-magazine for free and never miss an issue.
By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Advertise With Us
We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.
A platform dedicated to showcase the skills and creativity of hospitality professionals. Share your articles, videos and other content related to the industry and get recognized for your unique perspective and expertise. By posting your content and gaining likes from your own community, we'll categorize your talents and expose them to the hospitality world. Join our community of passionate hospitality professionals and let your talent shine!.
Already have an account?Login
By clicking you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Subscribe for ₹2,000 and receive our monthly magazine for one year (12 months) from the coming month and save 2 months cost.