Thai Airways Modernizes Operations with Amadeus Technology

Thai Airways Modernizes Operations with Amadeus Technology

By Nishang Narayan

Published on July 8, 2024

Thai Airways, Thailand's flag carrier, is undergoing a significant transformation with advanced technology solutions from Amadeus to bolster its operational efficiency and passenger services. The partnership with Amadeus encompasses a range of initiatives aimed at modernizing key aspects of Thai Airways' operations.

Central to this transformation is the renewal and expansion of the distribution agreement with Amadeus, ensuring continued access to Thai Airways’ domestic content for Amadeus travel sellers in Thailand. This move is expected to enhance travel retailing offerings and support revenue growth.

Thai Airways is also focusing on enhancing the digital experience for its passengers by revamping its website and mobile booking channels. Amadeus Reference Experience will provide a modern and responsive user interface, enabling travelers to seamlessly manage their flight bookings across different devices. The upgraded booking flow will facilitate easy navigation through flight bookings, check-in processes, and handling of disruptions, empowering travelers with greater control over their journeys.

To expedite international travel processes, Thai Airways has adopted Amadeus Travel Ready, an innovative solution integrated within the online check-in process. This feature allows travelers to verify their travel documents such as passports and visas online, reducing the time spent on manual verifications at airport check-in counters and enhancing overall passenger convenience.

In a bid to optimize network revenue, Thai Airways will implement Amadeus Network Revenue Management. Leveraging advanced machine learning and customer choice modeling techniques, this solution will assist in optimizing pricing and availability decisions across routes, codeshares, and partnerships. This strategic approach aims to maximize revenue generation while ensuring competitive pricing strategies.

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Additionally, Thai Airways has adopted the Xchange Payment Platform (XPP) from Outpayce, Amadeus’ payments business. XPP facilitates seamless acceptance of a wide range of payment methods globally, enhancing transaction efficiency and improving payment acceptance rates. The platform’s robust orchestration and analytics capabilities enable Thai Airways to continuously refine its payment strategies to meet evolving market demands.

Nuthaphol Amawatana, Head of Pricing and Revenue Management at Thai Airways, expressed confidence in the transformative impact of these technology investments, underscoring their role in shaping the carrier's future growth trajectory. Javier Laforgue, Executive Vice President of Amadeus Travel Unit and Managing Director for Asia Pacific, emphasized the strategic nature of the partnership and Amadeus' commitment to supporting Thai Airways' long-term business objectives through innovative technology solutions.

This collaboration marks a significant milestone in Thai Airways’ journey towards operational excellence and enhanced passenger satisfaction, positioning the airline for sustained growth and competitiveness in the global aviation industry.


India’s Longest Glass Skywalk Bridge to Open in Vizag’s Kailasagiri Hills

India’s Longest Glass Skywalk Bridge to Open in Vizag’s Kailasagiri Hills

By Manu Vardhan Kannan

Published on September 9, 2025

Visakhapatnam is about to add a new landmark to its tourism map with the launch of India’s longest glass skywalk bridge at Kailasagiri Hills. The 55-metre-long structure, perched 862 feet above ground, will offer visitors panoramic views of the Bay of Bengal, the bustling city of Vizag, and the Eastern Ghats.

The new attraction has been designed with both thrill and safety in mind. Built with three layers of 40-mm thick tempered laminated glass imported from Germany, the bridge is supported by 40 tonnes of steel and engineered to handle up to 500 kg per square metre. The project, developed at a cost of INR 7 crore, also takes into account the region’s cyclone-prone climate, with the structure built to withstand wind speeds of up to 250 km/h.

While the bridge can technically accommodate over 100 people, entry will be carefully regulated for safety and visitor experience. Only 40 visitors will be allowed at a time, with each visit lasting between 5 and 10 minutes, ensuring everyone gets a chance to enjoy the walk.

The glass skywalk at Kailasagiri Hills surpasses Kerala’s Vagamon bridge, which measures 38 metres, making it the longest hanging glass bridge in the country. Its location was finalized after a detailed survey to ensure visitors get the most scenic vantage points.

The initiative was developed through a public-private partnership between the Visakhapatnam Metropolitan Region Development Authority (VMRDA), SSM Shipping & Logistics, and Bharat Mata Ventures, the creators of the Vagamon bridge. Alongside the glass skywalk, other attractions such as ziplining and sky cycling by RJ Adventures are also being introduced, turning Kailasagiri into a growing adventure hub.

The bridge is expected to be inaugurated soon, with final touches like lighting and safety checks underway. Once opened, it is anticipated to become one of the most popular attractions in the region, drawing tourists from across India and abroad to experience Vizag’s natural beauty from a whole new perspective.


Biggest Setback to Char Dham Yatra Since the 2013 Kedarnath Disaster

Biggest Setback to Char Dham Yatra Since the 2013 Kedarnath Disaster

By Manu Vardhan Kannan

Published on September 7, 2025

The Char Dham Yatra this year has suffered its worst disruption in more than a decade, second only to the catastrophic Kedarnath floods of 2013. Continuous rains, flash floods, and landslides have brought the annual pilgrimage to a standstill for over 50 days, leaving behind significant human and financial losses.

According to official data, 80 people lost their lives, 114 were injured, and 95 remain missing due to weather-related incidents since April 1. The calamities also destroyed 229 houses and left 1,828 partially damaged, underscoring the widespread impact of the extreme weather conditions.

The pilgrimage to Gangotri and Yamunotri was halted for over 20 days each, while Badrinath and Kedarnath saw shorter suspensions of four days each. Since the yatra began on May 4, more than 40 lakh devotees have visited the four Himalayan shrines. However, from July onwards, heavy rains forced authorities to impose repeated bans on movement, causing a steep decline in pilgrim turnout.

Stakeholders said that excluding the pandemic years, this season may have caused the highest financial losses in recent history. “This has been the most challenging season in recent memory. Many bookings have been cancelled, and there are no new inquiries. September was our last hope, but numbers may fall far below last year’s,” said Sudhir Rana, a travel agency owner.

Among the worst-hit destinations is Gangotri, where the Dharali disaster caused severe damage. “It will take us a long time to recover. Most people are still coming to terms with the magnitude of their losses,” said Rajnikant Semwal, a resident of Mukhba.

The shortened duration of the yatra has worsened matters. With Diwali falling earlier this year, three of the four shrines are expected to close by October, reducing the earning window for locals. “Hotel occupancy rates in July, August, and now early September have plummeted to around 10%. Except for some business in May and June, the season has remained completely dry,” said Rakesh Ranjan, president of the Joshimath Hotel Association.

Echoing these concerns, Brijesh Sati, general secretary of Char Dham Teerth Purohit Mahapanchayat, said, “We had just begun recovering from the Covid-induced losses. This year’s natural disasters have pushed us back further.”

As the season heads towards an early closure, pilgrims, hoteliers, and traders remain uncertain about recovery, with many still grappling with the devastation caused by nature’s fury.


Akasa Air Expands Chennai–Abu Dhabi Connectivity with 6x Weekly Service

Akasa Air Expands Chennai–Abu Dhabi Connectivity with 6x Weekly Service

By Manu Vardhan Kannan

Published on September 6, 2025

Akasa Air has strengthened its international operations by inaugrated its direct flight from Chennai to Abu Dhabi route with 6x weekly services. The flights, which began on 1st September, are now operating with enhanced frequency to meet growing travel demand.

This new route not only improves connectivity between Chennai and Abu Dhabi but also offers travellers the airline’s signature service at affordable fares. The route functions as a turnaround flight, with inbound and outbound operations at Abu Dhabi International Airport and a ground time of just two hours, ensuring efficiency and convenience.

This inaugral service reflects Akasa Air’s focus on expanding its global footprint and supporting seamless travel between India and the UAE. By offering more flight options, the airline continues to cater to both business and leisure travellers while reinforcing its reputation for reliability and customer-friendly service.

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