The Fern Hotels & Resorts Welcomes Deepak Kadam as General Manager of Marketing

The Fern Hotels & Resorts Welcomes Deepak Kadam as General Manager of Marketing

By Author

Published on December 19, 2023

The Fern Hotels & Resorts, renowned for its environmentally sensitive approach, proudly announces the appointment of Deepak Kadam as the new General Manager of Marketing. With over 100 hotels in 85 locations, the brand is set to redefine its marketing landscape under Kadam's leadership.

Proven Leadership: Noshir A. Marfatia, Senior Vice President of Sales and Marketing, expressed excitement about Kadam's addition, citing his proven expertise in shaping strategic marketing initiatives.

Innovative Strategies: Kadam, with an impressive track record in branding and marketing, brings a wealth of knowledge and innovative strategies, aiming to elevate The Fern Hotels & Resorts' marketing efforts to new heights.

Strategic Focus: In his new role, Kadam will lead the overall marketing strategy, overseeing brand development, digital marketing initiatives, public relations, and customer engagement. His strategic focus is expected to drive the brand's growth and strengthen its position as a market leader.

"I am honored to be a part of The Fern Hotels & Resorts and am eager to contribute to its ongoing success. The company’s commitment to building eco-sensitive hotels aligns perfectly with my own professional philosophy, and I look forward to leading the marketing team to new achievements."

As The Fern Hotels & Resorts embraces a visionary leader like Deepak Kadam, the stage is set for innovative marketing strategies that align with the brand's commitment to eco-sensitive hospitality. Stay tuned for a new era of sustainable luxury in the world of hospitality.


Alain Debare Joins HVS to Lead Investments and Asset Management in Middle East & Africa

Alain Debare Joins HVS to Lead Investments and Asset Management in Middle East & Africa

By Nithyakala Neelakandan

Published on September 7, 2024

HVS has appointed Alain Debare as Partner and Head of Investments and Asset Management for the Middle East and Africa region. This move highlights HVS’s commitment to expanding its hotel asset management services in this area.

As a global consulting firm focused on the hospitality sector, HVS offers advisory and asset management services tailored to the unique needs of its clients. Under Debare’s leadership, the new Investments and Asset Management division will provide expert oversight, owner representation, and ongoing asset management with a focus on improving performance and boosting property value.

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Alain Debare brings over 30 years of experience in operations, development, and asset management in the hospitality industry. He has previously worked with major brands such as Mandarin Oriental, Hilton Hotels Corporation, and Action Hotels, where he played a key role in the company's growth and its IPO on the London Stock Exchange. Most recently, he managed real estate portfolios worth over USD 1 billion at Equitativa, a UAE-based fund manager.

Debare’s experience and industry knowledge will be essential as HVS’s Asset Management division aims to deliver strategic guidance throughout the investment lifecycle. The goal is to help independent and institutional investors maximize cash flow and asset value while aligning operational performance with ownership objectives.

“I am excited to join HVS and lead this new initiative in the Middle East & Africa,” said Debare. “With HVS’s expertise and global reach, combined with our deep understanding of the regional market, we will deliver exceptional value to our clients.”

Debare’s experience spans the GCC, Europe, South America, and Asia. His multilingual skills and ability to improve performance in complex business environments position him well to lead HVS’s asset management efforts.

Hala Matar Choufany, President of HVS Middle East, Africa, and South Asia, expressed her enthusiasm for the appointment, saying, “Alain’s expertise and strategic vision will be critical as we continue to expand our services and deliver value to our clients in the region.”


Crowne Plaza Today Gurugram Welcomes Ms. Reeti Soota as Marketing & Communication Manager

Crowne Plaza Today Gurugram Welcomes Ms. Reeti Soota as Marketing & Communication Manager

By Nishang Narayan

Published on September 5, 2024

Crowne Plaza Today Gurugram is delighted to announce the appointment of Ms. Reeti Soota as the new Marketing & Communication Manager. In her new role, Reeti will be responsible for overseeing all marketing and communication operations, with a focus on developing innovative strategies to streamline workflows, foster operational growth, and enhance employee experiences.

With 4.5 years of experience in the marketing field, including expertise in digital marketing, Reeti brings a wealth of knowledge and creativity to the team. She holds a Master's degree from ICFAI, Hyderabad, and has previously worked with multiple renowned brands. Reeti has been part of the IHG Group for 2.5 years, most recently serving as the Marketing & Communication Manager at Holiday Inn Aerocity, New Delhi.

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Her diverse background and extensive experience are expected to contribute significantly to the continued success of Crowne Plaza Today Gurugram. Outside of work, Reeti is passionate about traveling and photography, hobbies that fuel her creativity and drive.

The team at Crowne Plaza Today Gurugram is confident that Reeti will be a great asset to the hotel and looks forward to the fresh perspective and energy she will bring to the role.


Sumi Yashshree Hotels & Resorts Appoints Pinak Ranjan Guha as General Manager Sales & Marketing

Sumi Yashshree Hotels & Resorts Appoints Pinak Ranjan Guha as General Manager Sales & Marketing

By Nishang Narayan

Published on September 5, 2024

Sumi Yashshree Hotels & Resorts is pleased to announce the appointment of Pinak Ranjan Guha as the new General Manager of Sales & Marketing. With an impressive career spanning over 28 years in the hospitality industry, Pinak brings a wealth of knowledge and expertise to his new role.

Before joining Sumi Yashshree, Pinak was with Mayfair Hotels & Resorts, where he successfully led the Kolkata Sales Team, driving exceptional results. His career also includes significant roles at Kumarakom Lake Resort, Quality Inn Golden Park, Central Hotel, and The HHI Group. His extensive experience across various prestigious brands has equipped him with the skills to excel in his new position.\

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In his role at Sumi Yashshree Hotels & Resorts, Pinak will be responsible for overseeing and leading a dynamic sales and marketing team to achieve the property's revenue goals. His strategic vision and leadership are expected to contribute significantly to the continued growth and success of the brand.

Sumi Yashshree Hotels & Resorts is confident that under Pinak Ranjan Guha’s guidance, the property will reach new heights in the competitive hospitality market.

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