Thomas Cook India Launches AI-Powered Assistant TACY for Europe Summer 2026 Campaign

Thomas Cook India Launches AI-Powered Assistant TACY for Europe Summer 2026 Campaign

By Manu Vardhan Kannan

Published on December 14, 2025

Thomas Cook (India) Limited, India’s leading omnichannel travel services company, has launched TACY, an AI-generated digital avatar that will serve as both the brand ambassador and a virtual holiday assistant on its official website. The initiative marks a significant step in the company’s technology-led engagement strategy and begins with the launch of its Europe Summer 2026 portfolio.

Positioned as the digital face of Thomas Cook India, TACY offers AI-powered guidance through conversational engagement, helping travellers explore destinations, understand itineraries, and plan holidays with greater ease. The launch reflects the brand’s focus on delivering personalised and interactive customer experiences through next-generation digital tools.

TACY’s debut coincides with the introduction of Thomas Cook India’s Europe Summer 2026 collection, which features over 1,000 guaranteed departures, more than 15 value-led holidays, and curated itineraries across Western and Eastern Europe, the Mediterranean, and Scandinavia. The portfolio caters to families, couples, and groups, offering diverse travel options supported by expert planning assistance through the AI avatar.

As part of the campaign, Thomas Cook India has created a series of AI-generated videos featuring TACY across iconic European destinations. These videos showcase the company’s travel offerings, highlight unique experiences, and guide customers through the holiday selection process in a visually engaging and interactive format. The campaign also integrates QR-enabled print and outdoor media, allowing customers to instantly access digital content and videos via mobile devices.

Commenting on the launch, Abraham Alapatt, President & Group Head – Marketing, Service Quality, Value Added Services & Innovation, Thomas Cook (India) Limited, said, “India is among the fastest growing digital economies in the world, with one of the youngest and most dynamic traveller demographics. Our customers are digital-first, curious, and expect interactive engagement that goes beyond traditional marketing. With TACY, we are pioneering a new era of marketing innovation by creating immersive, conversational experiences that resonate with new-age travellers. This initiative is perfectly timed with the launch of our flagship Europe Summer 2026 portfolio and will extend to other destinations as well.”

With the introduction of TACY, Thomas Cook India continues to position itself as an industry innovator by integrating artificial intelligence, storytelling, and personalisation into travel marketing. The initiative reflects the company’s broader vision of using technology to enhance human connection and transform how travellers discover, plan, and experience their journeys.


The Fern Hotels & Resorts Launches Desert Inn Beacon Greater Rann of Kutch

The Fern Hotels & Resorts Launches Desert Inn Beacon Greater Rann of Kutch

By Manu Vardhan Kannan

Published on July 22, 2026

The Fern Hotels & Resorts has announced the launch of Desert Inn Beacon Greater Rann of Kutch, further strengthening its presence in Gujarat. The new property becomes the brand's 37th operational hotel in the state, reflecting its continued expansion in one of India's fastest-growing tourism markets.

Located near the iconic Greater Rann of Kutch, the hotel offers a comfortable stay for both leisure and business travellers, combining modern amenities with warm hospitality. It also serves as a convenient base for guests looking to explore the region's most popular attractions, including the Road to Heaven, the breathtaking White Rann, stunning desert sunsets, stargazing experiences, and the traditional artisan villages that showcase Kutch's rich cultural heritage.

Commenting on the launch, Suhail Kannampilly, Chairman & Managing Director, The Fern Hotels & Resorts, said, "The Greater Rann of Kutch has emerged as one of India's most sought-after tourism destinations, attracting travellers from across the world with its extraordinary landscapes, vibrant culture and unique experiences. With the launch of Desert Inn Beacon Greater Rann of Kutch, we are delighted to expand our footprint in Gujarat and offer guests a comfortable stay that complements the destination's distinctive charm while reflecting our commitment to quality hospitality and exceptional guest experiences."

Prahlad Singh, Partner, Hotel Desert Inn, added, "We are delighted to partner with The Fern Hotels & Resorts to introduce Desert Inn Beacon Greater Rann of Kutch, a destination that reflects the unique spirit and cultural richness of Kutch. Our vision is to offer guests a memorable stay that seamlessly blends modern comfort with authentic local experiences. We look forward to welcoming travellers from across India and around the world to explore the unparalleled beauty of the White Rann while enjoying warm hospitality and thoughtfully curated services."

The hotel features 35 thoughtfully designed rooms and suites, offering guests a comfortable and relaxing stay. Dining options include Utsav, the hotel's pure vegetarian multi-cuisine restaurant, serving a selection of local and international dishes along with beverages, snacks, and savouries. Guests can also enjoy the convenience of in-room dining.

To cater to a wide range of travellers, the property offers a banquet hall, dedicated meeting room, and swimming pool, making it suitable for family holidays, corporate retreats, business meetings, and social events.

The hotel enjoys convenient connectivity, located approximately 67 km from Bhuj Airport, 67 km from Bhuj Railway Station, and 69 km from Bhuj Bus Stand. With its modern facilities, comfortable accommodations, and proximity to the region's most celebrated attractions, Desert Inn Beacon Greater Rann of Kutch is set to become a preferred destination for travellers exploring the beauty and cultural heritage of Gujarat.


Accor Mid Year Sale Offers Up to 25% Off Stays at Novotel Vijayawada Varun

Accor Mid Year Sale Offers Up to 25% Off Stays at Novotel Vijayawada Varun

By Hariharan U

Published on July 22, 2026

Novotel Vijayawada Varun is inviting travellers to make the most of the season with Accor’s Mid Year Sale, offering up to 25% savings on stays and experiences at the hotel.

The limited-time offer, available across more than 1,500 participating Accor hotels in Asia Pacific, Africa, and other destinations, provides an opportunity for guests to plan city breaks, family holidays, business trips, and relaxing staycations at attractive value.

Bookings for the offer are open until 31 July 2026, with stays valid until 30 September 2026. Guests can enjoy 20% savings, while members of ALL – Accor Live Limitless, Accor’s lifestyle loyalty programme, receive an additional 5% discount. The offer comes with no minimum stay requirement and is subject to availability and applicable terms and conditions.

image

Commenting on the offer, Manish Pathak, Hotel Manager, Novotel Vijayawada Varun, said, "At Novotel Vijayawada Varun, we believe a memorable getaway should be both accessible and exceptional. Accor's Mid Year Sale gives travellers the perfect opportunity to experience our warm hospitality and distinctive dining experiences at even greater value. Whether it is a relaxing weekend staycation, a family break or a business trip extended into leisure, we look forward to welcoming guests for an unforgettable stay in the heart of Vijayawada."

As Vijayawada’s only five-star deluxe hotel, Novotel Vijayawada Varun offers contemporary accommodation combined with modern amenities and personalised hospitality. The property features 233 elegantly designed rooms and suites, a rejuvenating spa, fitness centre, and an infinity swimming pool overlooking the city.

Beyond accommodation, guests can explore a diverse range of dining experiences at the hotel. The live Teppanyaki experience at Red Bowl, international cuisine at Food Exchange, handcrafted beverages at Gourmet Bar, panoramic city views at Skydeck, and artisanal desserts from The Cake Factory create a complete culinary journey for visitors.

The hotel also continues to focus on responsible hospitality through initiatives including complimentary EV charging facilities for guests and sustainability practices aligned with Accor’s commitment towards environmentally conscious operations.

Travellers who are not yet members of ALL – Accor Live Limitless can join the programme for free to access exclusive member rates, rewards, and special offers throughout the year.

The Accor Mid Year Sale is available for bookings until 31 July 2026, with stays valid through 30 September 2026.


Indian Railways Launches First Hydrogen-Powered Train on Jind–Sonipat Route

Indian Railways Launches First Hydrogen-Powered Train on Jind–Sonipat Route

By Manu Vardhan Kannan

Published on July 20, 2026

 Indian Railways has introduced the country's first indigenously built hydrogen-powered passenger train, marking a significant step in its clean transportation journey. Named NaMo Green Rail, the train will operate on the Jind–Sonipat section of Northern Railway in Haryana.

Prime Minister Narendra Modi inaugurated the hydrogen-powered locomotive ahead of its maiden journey, describing the launch as an important milestone in India's vision of becoming both self-reliant and environmentally sustainable.

With the launch, India joins a select group of countries, including Germany, Japan, China and the United States, that have introduced hydrogen-powered passenger rail services. Germany was the first country to launch a commercial hydrogen-powered train fleet in 2022.

Designed, engineered and built entirely in India, NaMo Green Rail emits only heat and water vapour, making it a zero-emission alternative to diesel-powered trains. The initiative forms part of the government's broader efforts to expand hydrogen-based mobility and reduce carbon emissions across the transport sector.

The 10-coach train has a seating capacity of around 2,600 passengers and can operate at speeds of up to 75 km/h. It will run two return trips daily on the 90-kilometre route connecting Jind and Sonipat.

One of the key highlights of the new service is its affordable pricing. According to railway officials, ticket fares start at ₹5, with the highest fare capped at ₹25, depending on the distance travelled. Passengers on the inaugural service were also able to purchase tickets priced at ₹5.

Although Indian Railways has already electrified nearly all of its 70,000-kilometre rail network, hydrogen-powered trains provide a practical solution for routes where complete electrification may not be feasible.

The introduction of NaMo Green Rail aligns with the government's ambition to make Indian Railways net-zero by 2030, while supporting India's wider clean energy goals through increased adoption of hydrogen, renewable energy and other sustainable technologies.

Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!

Subscribe to Hospitality news e-magazine for free and never miss an issue.

By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.

Advertise With Us

We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.