Allana Group and Chatha Food Limited (CFL) have officially signed a term sheet to form a joint venture (JV) that will focus on manufacturing and selling ready-to-cook and ready-to-eat meat and chicken products. The new facility will have a production capacity of 500 metric tons for ready-to-cook items and 375 metric tons for ready-to-eat products per month. The project is estimated to cost between INR 80-100 crore, which will be financed through a combination of debt and equity.

According to the agreement, Allana Group will own a 30% equity stake in the JV, while CFL will hold the remaining 70%. The plant will produce a wide variety of ready-to-eat foods, including finger foods and savory non-vegetarian snacks, catering to both domestic and international markets.

Manish Muley, CEO of Allana Group, commented on the growing demand for value-added ready-to-cook products, noting the shift in consumer preferences toward convenience and healthier options. He stated, “By joining forces with CFPL, we are strategically positioning ourselves to capitalize on this growing overseas market opportunity. This partnership will enable us to enhance our product portfolio, optimize our supply chain, and strengthen our market position globally. Together, we aim to create a value proposition that caters to the evolving needs of consumers while delivering exceptional returns to our stakeholders.” Muley also mentioned that the plant is expected to be fully operational by the end of 2025.

Paramjit Singh Chatha, Managing Director of Chatha Food Limited, highlighted the company’s dedication to producing high-quality processed meat products since its inception in 1997. He added that the partnership with Allana Group represents a natural step forward in CFL’s commitment to the meat processing industry. “Together, we aim to redefine industry standards, expand our reach, and create a sustainable future for the Indian meat processing sector,” Chatha remarked.

About Allana Group 

Founded in 1865, Allana Group is India's largest exporter of processed food products and agro-commodities. The company supplies a wide range of items, including frozen Halal red meat, processed fruits and vegetables, and coffee. With exports to over 85 countries, Allana Group has a long history of quality and innovation in the global food industry.

Business travel is set to reach a record-breaking $1.5 trillion in 2024, according to a report by the World Travel & Tourism Council (WTTC). This significant recovery marks a faster-than-expected rebound, with business travel poised to exceed pre-pandemic levels by 6.2%.

The pandemic had a greater impact on business travel than leisure, largely due to the rise of remote working and virtual meetings. Last year, while leisure travel came close to its 2019 peak, business travel was still lagging, down by 5.4%. However, as companies re-emphasize the need for in-person meetings, business travel has surged ahead.

Key Markets Lead the Comeback

The WTTC’s "2024 Economic Impact Trends Report" highlights the recovery in major markets. The U.S., which accounted for 30% of global business travel spending in 2019, is expected to reach $472 billion in 2024, a 13.4% increase from its 2019 peak. China, the second-largest market, is projected to see business travel spending rise by 13.1%, reaching almost $211 billion. Germany, the third-largest market, is forecasted to hit $87.5 billion, just under 1% higher than its 2019 levels. Meanwhile, the UK and France are expected to set new records, contributing $84.1 billion and $42.1 billion respectively to their economies.

WTTC President & CEO Julia Simpson commented on the report at the 24th Global Summit in Perth, Australia. She noted, “After a challenging few years, business travel is not only back on track, but it is recovering much faster than expected, highlighting the importance of international travel for businesses around the world.” She also emphasized that while virtual meetings helped maintain connections during the pandemic, face-to-face interactions remain crucial for business success.

The Value of In-Person Meetings

Paul Abbott, CEO of American Express Global Business, reinforced this view, stating, "Companies around the world value travel and in-person connections more than ever, since people movement was restricted during the pandemic." He added that the halt in travel had serious economic consequences, including a drop in GDP, increased unemployment, and worsening mental health issues. Abbott believes that business travel is essential for economic growth and fostering company culture.

Additional Factors Driving Business Travel Growth

The report also attributes the resurgence in business travel to several factors. As global economies recover, companies are able to allocate more funds towards corporate travel. Blended travel, which combines business trips with personal vacations, has gained popularity, making business travel more appealing. The meetings, incentives, conferences, and exhibitions (MICE) sector has also seen a strong recovery, with in-person events returning after widespread cancellations during the pandemic.

The Indian baking industry is experiencing a surge in innovation, driven in part by the rising popularity of U.S. blueberries. At an event in New Delhi, industry leaders gathered to discuss how USA Blueberries Washington is contributing to the sector's growth, which is projected to reach $29.4 billion by 2032. The event showcased the versatility and health benefits of blueberries.

W. Garth Thorburn Jr., Agricultural Minister Counselor at the U.S. Embassy, emphasized the importance of innovation in food, noting that it extends beyond taste. “Innovation in food is not solely about flavor; it's about creating new business avenues and redefining culinary practices for a healthier future," he asserted. “Incorporating USA blueberries washington into baking not only enhances taste but also boosts nutritional value, creating a unique selling proposition for bakers," he said. The use of blueberries offers both flavor and health benefits, appealing to health-conscious consumers and opening doors for bakers to differentiate their products.

Raj Kapoor, India Representative of the U.S. Highbush Blueberry Council, reinforced this point, stating, "Blueberries are not just a delicious ingredient; they represent a commitment to healthier eating and present exciting business opportunities for bakers and entrepreneurs." By integrating this superfood into both traditional and modern recipes, bakers can meet the growing demand for nutritious options.

The event, known as USA Blueberries Washington Bakers Day, featured live demonstrations by renowned chefs Rakhee Vaswani and Nishant Chaubey, who showcased blueberry-infused desserts. Attendees were shown how U.S. blueberries can elevate a range of dishes, from traditional Indian sweets to contemporary baked goods. Chef Vaswani highlighted the versatility of blueberries, noting, "Baking with blueberries not only elevates flavor but also introduces a wealth of nutrients essential for modern diets."

Hands-on workshops allowed participants to explore innovative flavor pairings and incorporate blueberries into classic recipes like muffins and cakes. These interactive sessions encouraged collaboration, enabling bakers to share techniques and ideas, fostering creativity within the industry.

A baking competition was a key highlight of the day, with aspiring bakers presenting cakes that featured USA blueberries washington. Judges, including culinary school representatives and food innovation leaders, evaluated the entries on creativity and skill. One standout creation was a blueberry trifle that layered sponge cake with fresh cream and homemade blueberry compote. "Events like this inspire bakers to experiment with flavors and elevate their offerings," Thorburn noted.

A panel discussion on the future of food in India further explored how agricultural innovation, like the integration of U.S. blueberries, can lead to healthier eating habits and new market opportunities. Dr. Shalini Sehgal, President of the Association of Food Scientists and Technologists in India (AFSTI), stated, "As consumers become more aware of what they eat, they will demand higher-quality ingredients, opening doors for businesses that prioritize health and nutrition."

The event also provided networking opportunities, allowing professionals from agricultural organizations, food technology firms, and culinary schools to discuss potential collaborations. The day ended with the announcement of the baking competition winners, and excitement buzzed as participants and attendees reflected on the day's innovations.