As Indian travellers prepare for 2025, the hospitality industry is brimming with innovative trends set to redefine travel experiences. From immersive adventures to sustainable tourism and multi-generational journeys, leading general managers offer insights into what’s shaping the future of hospitality.

Immersive Experiences Take Centre Stage

The modern Indian traveller is shifting focus towards immersive, one-of-a-kind experiences. Maurice Lucien Van Den Bosch, General Manager of RAAYA by Atmosphere, highlights this trend:
"Indian outbound tourists are now drawn to secluded private islands, curated culinary adventures, and wellness retreats. At RAAYA, we embrace this shift with bespoke luxury offerings that reflect our ‘Joy of Giving’ philosophy, redefining the Maldivian hospitality experience."

Rise of Multi-Generational Travel

The deep-rooted family connections of Indian travellers are inspiring the rise of multi-generational tourism. Christopher Baker, General Manager of OBLU XPERIENCE Ailafushi, explains:
"Families are seeking unique experiences that cater to all generations, from adventures for children to serene retreats for seniors. At OBLU, we blend tropical island indulgence with vibrant activities, creating moments that bring families together in unforgettable ways."

Driving Sustainable Hospitality

Eco-consciousness is emerging as a significant factor in travel decisions. Shiv Bose, General Manager of Jaisalmer Marriott Resort & Spa, shares how this trend is shaping their approach:
"Travellers are increasingly choosing destinations aligned with their environmental values. Our launch of an EV-charging station reflects our commitment to sustainability. As guardians of Jaisalmer’s UNESCO World Heritage Site status, we continue to prioritize preserving its natural beauty."

Timeless Travel Essence

Despite changing trends, the core of travel remains timeless. Monica Coppetta, General Manager of OZEN RESERVE BOLIFUSHI, emphasizes:
"Today’s travellers are no longer checking destinations off a list—they are seeking transformative experiences. Whether engaging in local traditions or exploring hidden gems, it’s about the connections they make and the stories they bring back."

From luxury retreats in the Maldives to eco-friendly stays in India, the travel industry is evolving to meet the demands of the modern traveller. As 2025 approaches, these emerging trends promise to enhance journeys with sustainability, inclusivity, and personalization at the forefront.

In a significant move to promote tourism and economic growth, the Malaysian government has announced the extension of the visa exemption for Indian nationals until December 31, 2026. This extension aligns with Malaysia’s plans for its ASEAN chairmanship in 2025 and its preparations for Visit Malaysia Year 2026.

The announcement was made by Home Ministry Secretary-General Datuk Awang Alik Jeman on December 20, 2024. In his statement, Awang Alik confirmed that a similar visa exemption had also been granted to Chinese nationals, further solidifying Malaysia's strategic visa liberalisation plan. The plan, which was launched on December 1, 2023, grants a 30-day visa exemption to both Indian and Chinese nationals.

"This initiative is part of broader efforts to enhance Malaysia’s appeal as a top travel destination while ensuring the safety and security of the nation," said Awang Alik. The extension is expected to attract a higher number of tourists from India and China, providing a significant boost to Malaysia’s tourism sector, which is vital to the country’s post-pandemic recovery.

The move reflects Malaysia’s commitment to balancing ease of access with national security concerns. As the country prepares for key international events, including ASEAN chairmanship and Visit Malaysia Year 2026, the visa exemption is seen as a crucial part of Malaysia's long-term growth strategy in the tourism and economic sectors.

As the curtains fall on 2024, the travel industry pauses to reflect on a year that reshaped the sector and set the stage for the future. From the resurgence of domestic travel to advances in sustainable practices and technology-driven innovations, the year has been pivotal. Industry leaders Ashok Vashist, Founder and CEO of WTiCabs, and Pranav Dangi, CEO and Founder of The Hosteller, share their reflections and predictions for 2025.

2024: A Year of Transformation

Ashok Vashist described 2024 as a defining year for travel, with a strong push towards sustainability and technological integration. "The growing adoption of electric vehicles and shared mobility services has transformed the landscape. Customers now actively choose eco-friendly options, and corporates align with ESG goals by embracing sustainable practices," said Ashok. He highlighted challenges like charging infrastructure and battery recycling but emphasized the sector's resilience and adaptability.

Pranav Dangi reflected on the revival of domestic and international travel, driven by Millennials and Gen Z travelers seeking affordable, community-centric, and sustainable experiences. "The rise of offbeat and regional destinations due to remote work has energized domestic travel. Technology has been a game changer, with AI-driven personalization and seamless digital experiences becoming the norm," shared Pranav. At The Hosteller, sustainability initiatives such as energy-efficient operations and vegetarian menus resonated with eco-conscious travelers.

Looking Ahead to 2025

As 2025 approaches, both leaders foresee exciting opportunities and unique challenges.

Ashok Vashist envisions a transformative phase for mobility, with electric vehicles, alternative fuels, and shared services at the forefront. "AI, automation, and Mobility-as-a-Service platforms will drive seamless, personalized travel experiences. Investments in infrastructure and battery tech will bridge gaps, paving the way for scalable and inclusive mobility solutions," he said.

For Pranav Dangi, 2025 will be a year of innovation and personalization in travel. "Travelers will seek unique experiences like eco-tourism, cultural immersion, and adventure trips. Workations will continue to grow as remote work becomes a norm, and we at The Hosteller aim to provide tailored spaces for digital nomads. Technology will further simplify planning, with AI offering real-time recommendations," Pranav added.

Sustainability remains a central focus for both leaders. Ashok predicts a surge in demand for eco-friendly solutions, while Pranav anticipates increased interest in lesser-known destinations as travelers move away from crowded hotspots. "2025 will be all about meaningful travel, with Gen Z and Millennials driving trends like slow travel," Pranav concluded.

A Greener, Smarter Tomorrow

As the industry enters a new chapter, the insights of leaders like Ashok and Pranav underscore the evolving preferences of travelers and the innovations shaping the sector. Whether it’s creating seamless mobility ecosystems or redefining backpacking experiences, the future of travel is poised to be more sustainable, personalized, and connected.