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By Manu Vardhan Kannan
Published on September 27, 2025
Leads Brand Connect, a leading advertising and brand marketing company, has introduced Portugal’s ultra-premium extra virgin olive oil brand, Coração do Vale, to the Indian market. The official launch took place at World Food India 2025, marking the entry of one of Portugal’s finest gourmet products into India.
Coração do Vale, sourced from the famed olive groves of Baixo Alentejo, widely regarded as the cradle of Portuguese olive-growing traditions was inaugurated by Shri Chirag Paswan, Ministry of Food Processing Industries. The launch was graced by Eng. João Moura, Secretary of State for Agriculture, Government of Portugal, H.E. João Ribeiro de Almeida, Ambassador of Portugal to India, Eng. Altino Álvares, Executive President of PIBhub, and Dr. Diolinda Silva, Executive Director of Portugal Foods.
The introduction of Coração do Vale is more than a product launch, it represents a cultural offering. Olive oil has always held a deep connection with Indian cuisine, symbolizing nourishment, celebration, and heritage. Through an MOU signed with Lagar do Vale, a renowned olive oil producer from Baixo Alentejo, Leads Brand Connect is not only bringing a premium culinary experience to India but also strengthening the historic trade ties between India and Portugal.
Speaking at the launch, Richa Khandelwal, Managing Director of Leads Brand Connect, said: “We are overwhelmed to bring Coração do Vale, one of the finest ultra-premium Portuguese olive oils to India. It embodies luxury, culture, and well-being and is crafted for food connoisseurs, celebrities, and those who appreciate the finer things in life. This olive oil reflects the sophistication and authenticity of Portuguese traditions.”
Adding to this, João Carvalhal, Managing Director of Lagar do Vale, noted: “India is a dynamic market with a young population and great potential. While most olive oils here come from Italy or Spain, Portuguese olive oil from Baixo Alentejo is among the best in the world. Our partnership with Leads Brand Connect is a win-win, and we are excited to bring this premium product to India.”
Coração do Vale will initially be offered in 500 ml bottles through its direct-to-consumer platform, coracaodovale.com, available only via pre-bookings. The limited-edition olive oil will feature an elegant black and gold design housed in a tinted bottle to protect freshness.
Crafted from a blend of native Portuguese olive varieties including Arbequina, Arbosana, Cobrançosa, Picual, Cordovil, Verdeal, and Galega, Coração do Vale stands out for its distinctive fruity and balanced profile, making it a true gourmet indulgence for refined palates.
With its launch, Coração do Vale is set to bring a taste of Portugal’s rich heritage and authenticity to Indian dining tables, redefining luxury in culinary experiences.
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ButterBrews has opened its new outlet in Aundh, marking its largest format café so far. The new space has been designed as an everyday destination, bringing together a comfortable layout, a strong all-day menu, and a clear focus on coffee.
The café has been planned with multiple zones to suit different preferences. It includes an indoor seating area, a non-smoking outdoor section with an amphitheatre-style setup, and a separate smoking zone placed away from the main space to ensure a smooth and relaxed experience for all guests.
The menu offers a premium all-day selection built around fresh ingredients. Guests can choose from breakfast options, healthy bowls, wholesome meals, and vegan dishes, making it suitable for different tastes and dining needs throughout the day.
Coffee continues to be at the heart of the ButterBrews experience. The café uses 100 percent Arabica beans and serves both house blends and manually brewed coffees. It also features guest roasters like Tulum Coffee Roasters and Ground Zero Coffee Roasters, adding variety to its coffee offerings.
Desserts and baked items are prepared in-house at ButterBrews’ bakehouse. Popular choices include the Basque cheesecake and cinnamon rolls, which have already become favourites among guests.
Commenting on the opening, Harsh Agarwal, Co-founder, ButterBrews, said, “ButterBrews, Aundh is our largest format cafe yet. We have built a stronger indoor experience and created clear zones across the cafe so guests can settle in the way they like. We want this to be an address people can count on through the week.”
Umang Bhimrajka, Co-founder, ButterBrews, added, “For us, coffee has always been non-negotiable. With 100 percent Arabica beans, house espresso coffees and manual brews that rotate speciality roasters, we are bringing a program that balances familiarity with discovery. Alongside that, the all-day menu and our bakehouse desserts complete the experience we want to offer Aundh.”
By Hariharan U
McDonald's India – North and East has reintroduced its popular limited-edition Sipper, bringing back the fan-favourite collectible as part of its app-exclusive Super Sipper Meals. The offering follows strong customer demand earlier this year and is available for a limited time across select regions.
Accessible exclusively through the McDonald's App, the Super Sipper Meals can be ordered between 4 PM and 7 PM, adding an element of exclusivity and urgency for customers looking to grab the collectible while stocks last.
The meals are offered in two variants, catering to both vegetarian and non-vegetarian preferences. The Veg option, includes a McAloo Tikki Burger, Medium Fries, Small Coke, and Pizza McPuff. The Non-Veg variant, features a McGrill Burger along with Medium Fries, Small Coke, and Pizza McPuff.
Commenting on the reintroduction, Rajeev Ranjan said the overwhelming response to the earlier launch highlighted customers’ interest in unique and engaging experiences. He added that the brand remains focused on delivering offerings that combine value, taste, and memorable moments.
Operated by Connaught Plaza Restaurants Pvt. Ltd., McDonald’s India – North and East continues to strengthen its presence with over 295 restaurants and 190+ McCafé outlets across the region. The brand’s latest offering reflects its ongoing effort to create experience-led promotions that go beyond traditional value meals.
By combining everyday favourites with collectible merchandise, the reintroduced Sipper campaign aims to enhance customer engagement while driving digital adoption through its app ecosystem.
CoCo Ichibanya has opened its new outlet at Ambience Mall Gurugram, adding a global flavour to the mall’s growing food and beverage offerings. Located on the third floor, the restaurant spans around 3,000 sq. ft. and can accommodate up to 52 guests.
Founded in 1978 in Japan, CoCo Ichibanya is known as one of the world’s largest Japanese curry chains. The brand is popular for its curry-and-rice dishes, offering a mix of consistency and customisation, allowing diners to personalise their meals based on taste and preference.
The launch is part of Ambience Mall Gurugram’s ongoing effort to strengthen its dining portfolio by bringing in well-known international brands. With this addition, the mall continues to expand its options, offering both everyday dining choices and unique global experiences to visitors.
Speaking on the occasion, Arjun Gehlot, Director, Ambience Group, said, “Consumer preferences today are evolving towards experiences that feel both authentic and globally relevant. CoCo Ichibanya brings a strong international identity along with an offering that is approachable and versatile. At Ambience Mall, our focus remains on curating a balanced and contemporary mix, and this addition further strengthens that direction.”
With the opening of CoCo Ichibanya, Ambience Mall Gurugram further builds its position as a destination that blends retail with curated dining and lifestyle experiences, catering to a modern and globally aware audience.
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