Hyatt, in partnership with KultureCity, a leading nonprofit focusing on sensory accessibility and acceptance for individuals with invisible disabilities, conducted a survey to delve into the needs of neurodivergent travelers and caregivers. The findings shed light on how hotels can make travel experiences more seamless and inclusive for this demographic.

Key Findings

Booking Process: Nearly 70% of caregivers and over half of neurodivergent travelers expressed willingness to disclose their neurodiversity during the booking process to receive tailored care.

Visuals for Preparation: More than 50% of neurodivergent respondents expressed a desire for enhanced property visual layouts, such as 3D virtual tours and floorplans, to ease navigation.

Room Selection: Both neurodivergent travelers and caregivers emphasized the importance of flexible room selection, with over 60% believing that pre-assigned rooms could enhance the check-in experience.

Pre-Arrival Communication: While email remains the preferred communication method, 30% of neurodivergent travelers expressed a desire for phone calls about upcoming stays, particularly among neurodivergent business travelers.

On-Property Accommodations: Digital check-in/check-out services were favored by over half of neurodivergent travelers, and many expressed interest in sleep gadgets and wellbeing spaces to enhance their comfort during stays.

Hyatt's Response

Training and Awareness: Hyatt is committed to training its staff to better understand and accommodate the needs of neurodivergent guests. This includes offering courses to increase understanding and inclusion and expanding these programs to more properties.

Visual Enhancements: Hyatt is exploring the addition of 3D room tours to its websites to help neurodivergent travelers prepare for their stays.

Room Flexibility: Guests can request specific room types and locations through Hyatt's digital platforms, and the company is focused on enhancing its digital products with accessibility in mind.

Personalized Communication: Hyatt offers various channels for personalized pre-arrival communication, including phone, chat, and social media platforms.

On-Property Accommodations: Hyatt is expanding its offerings to include sleep gadgets and sensory aids, aiming to provide a more comfortable experience for neurodivergent travelers.

Through these initiatives, Hyatt aims to create a more inclusive environment for neurodivergent guests, rooted in its purpose of caring for people so they can be their best. As they continue to learn and evolve, Hyatt remains committed to working closely with expert collaborators to make improvements throughout the guest journey.