Up Norway Expands Leadership Team Amid Growing Demand for Luxury Travel

Up Norway Expands Leadership Team Amid Growing Demand for Luxury Travel

By Nithyakala Neelakandan

Published on September 16, 2024

Up Norway, a sustainable luxury travel company, has appointed Karoline Hoff as its new Managing Director. Founder Torunn Tronsvang, who has led the company since its inception in 2016, will now take on the role of Chief Experience Officer (CXO). This leadership change marks a significant step in Up Norway's continued commitment to providing luxury travel experiences rooted in Norwegian culture and sustainability.

Tronsvang expressed her excitement about the transition, emphasizing the company's mission to become a leading expert in value-driven luxury travel. "Karoline's strategic expertise guiding our growth allows me to focus on innovating exceptional travel experiences and inspiring positive change through our journeys," said Tronsvang.

Hoff has worked in various industries, including at Møller Mobility Group, WiMP Music (now Tidal), Orkla ASA, and McKinsey & Company. Hoff holds both Bachelor and Master of Science degrees in Economics and Business Administration from The Norwegian School of Economics and Business Administration (NHH). With her background in project management, strategic planning, and team leadership, Hoff is expected to play a key role in Up Norway's future.

Erik Jakobsen, a board director at Up Norway, praised Hoff’s appointment, noting her leadership will help meet the growing demand for value-driven travel experiences. "Hoff's leadership will be instrumental in refining our strategic direction and meeting the increasing demand for value-driven travel experiences that reflect Norwegian authenticity, respect for nature, and community engagement," he stated.

Hoff, in turn, expressed her enthusiasm for her new role, stating, "I'm thrilled to join Up Norway and lead the team in creating unforgettable experiences for our travelers. I'm incredibly impressed by what the team has accomplished so far, and I'm excited to be part of this journey to make Norway the world's most attractive travel destination."

Tronsvang’s move to CXO reflects her dedication to Up Norway’s mission of offering authentic, sustainable travel experiences. Since founding the company, she has sought to counter the superficial travel experiences often associated with Norway. Under her leadership, Up Norway has become a top sustainable travel curator, offering bespoke itineraries that highlight Norwegian culture while prioritizing environmental and social responsibility.

Tronsvang will now focus on her passion for destination and experience development, working closely with local partners to continue shaping Up Norway's unique offerings. "I am excited about my new role as Chief Experience Officer," Tronsvang said. "This transition is part of our vision for the company's future. Collaborating with Karoline will be vital as we advance our mission to make Norway the world's most attractive travel destination."

Up Norway’s leadership changes come at a time of significant growth. The company has already added five new team members in 2024, reflecting increasing demand for its eco-friendly, luxury travel experiences. Up Norway’s expansion strategy, guided by B Corp principles, aims to offer high-quality travel experiences without sacrificing sustainability.

For more details on Up Norway, visit their website at upnorway.com.


Summit Hotels and Resorts Elevates Anjila Yonzon as Group General Manager – Sales

Summit Hotels and Resorts Elevates Anjila Yonzon as Group General Manager – Sales

By Hariharan U

Published on December 5, 2025

Summit Hotels and Resorts has announced the appointment of Anjila Yonzon as the Group General Manager – Sales, marking a proud moment for the brand and a milestone in Anjila’s 12-year journey with the group.

Anjila began her career with Summit in the reservations department, quickly making an impact with her communication skills, guest-first thinking, and strong industry relationships. Over the years, she has played an important role in expanding Summit’s sales reach across markets, driving partnerships, and strengthening the brand’s business presence.

In her new leadership role, Anjila will guide the group’s overall sales strategy, leading key accounts, partnerships, and growth initiatives across Summit’s expanding portfolio. Her deep understanding of market trends and customer needs is expected to further boost Summit’s presence in both leisure and business travel segments.

Known for her collaborative style and strategic mindset, Anjila continues to inspire her teams with her focus on excellence and people-first leadership. Her journey reflects Summit’s culture of recognising talent from within and growing future leaders.

Sharing her thoughts on the appointment, Anjila Yonzon said, “It has been a truly rewarding journey with Summit Hotels and Resorts, and I am deeply honored to step into this new role. Over the years, I've witnessed the brand's incredible growth and the strength of our people-driven culture. As we move forward, my focus will be on deepening relationships, expanding our market presence, and driving sales performance with renewed energy and purpose.”

Adding to this, Sumit Mitruka, Founder & CEO, Summit Hotels and Resorts, said, “Anjila's leadership, dedication, and deep understanding of the market make her a vital part of our leadership team. Her growth within the organization truly reflects the spirit of Summit. We are confident that her strategic insight and relationship-driven approach will further enhance our sales performance and strengthen the brand's presence across key markets.”

Summit Hotels and Resorts congratulates Anjila on this well-deserved elevation and looks forward to her continued leadership in strengthening the group’s sales vision.


Welcomhotel Guntur Welcomes Ravi Kant Sharma as Its New Food and Beverage Manager

Welcomhotel Guntur Welcomes Ravi Kant Sharma as Its New Food and Beverage Manager

By Manu Vardhan Kannan

Published on December 4, 2025

Welcomhotel by ITC Hotels, Guntur has announced the appointment of Ravi Kant Sharma as its Food and Beverage Manager. Known for his hands-on leadership and experience in luxury hospitality, he brings nearly nine years of expertise shaped across renowned hotel brands including The Oberoi Group and ITC Hotels.

Before taking on this new role, he served as Assistant Food and Beverage Manager at ITC Mughal, A Luxury Collection Hotel, Agra, where he handled a wide range of operational responsibilities, worked closely with the leadership team to strengthen service standards and departmental performance, and contributed to enhancing guest-focused F&B operations.

With his strong skill set, industry knowledge, and commitment to delivering exceptional service, he is set to enhance the dining experience at Welcomhotel by ITC Hotels, Guntur and continue the brand’s focus on thoughtful hospitality.


The LaLiT Laxmi Vilas Palace Udaipur Appoints Arjun Belliappa as General Manager

The LaLiT Laxmi Vilas Palace Udaipur Appoints Arjun Belliappa as General Manager

By Manu Vardhan Kannan

Published on December 3, 2025

The LaLiT Laxmi Vilas Palace Udaipur has announced the appointment of Mr. Arjun Belliappa as its new General Manager. With more than two decades of diverse hospitality experience, he is known for elevating guest satisfaction, improving operational efficiency, and driving strong business growth.

Mr. Belliappa began his career as a Hotel Operational Management Trainee with JW Marriott, Juhu, and later worked at The Taj Mahal Palace & Tower, Mumbai. His career grew further during his seven-year journey with The Oberoi Group, where he contributed to operations at The Oberoi Mumbai, Trident Nariman Point, and Trident Gurgaon, eventually becoming Assistant Front Office Manager.

Over the years, he has held senior leadership roles with Park Hyatt Hyderabad, Radisson Blu Atria Bengaluru, Mantri Square Mall, Lemon Tree Premier, Sunbird Trust, and Betta Living Resorts. These roles have given him valuable experience across luxury hotels, large-scale operations, and mission-driven hospitality projects.

Most recently, Mr. Belliappa served as General Manager at Hotel Lakend, Udaipur. His strong understanding of the local market helped him enhance service quality and overall business performance.

Sharing his thoughts on the new role, Mr. Arjun Belliappa said, “It is an honour to join The LaLiT Laxmi Vilas Palace Udaipur, a landmark property that captures the splendour of Rajasthan and a bygone era. I look forward to working with the team to create memorable guest experiences that uphold the brand’s legacy of warmth, luxury, and inclusion.”

Welcoming him to the group, Mr. Vivek Shukla, CEO, The LaLiT Suri Hospitality Group, said, “We are delighted to have Mr. Arjun Belliappa join The LaLiT family. His leadership, expertise, and dedication to excellence will further strengthen our commitment to offering unparalleled guest experiences at The LaLiT Laxmi Vilas Palace Udaipur.”

With this appointment, The LaLiT Laxmi Vilas Palace Udaipur continues its commitment to delivering refined hospitality rooted in heritage, warmth, and exceptional service.

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