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By Nithyakala Neelakandan
Published on September 16, 2024
Up Norway, a sustainable luxury travel company, has appointed Karoline Hoff as its new Managing Director. Founder Torunn Tronsvang, who has led the company since its inception in 2016, will now take on the role of Chief Experience Officer (CXO). This leadership change marks a significant step in Up Norway's continued commitment to providing luxury travel experiences rooted in Norwegian culture and sustainability.
Tronsvang expressed her excitement about the transition, emphasizing the company's mission to become a leading expert in value-driven luxury travel. "Karoline's strategic expertise guiding our growth allows me to focus on innovating exceptional travel experiences and inspiring positive change through our journeys," said Tronsvang.
Hoff has worked in various industries, including at Møller Mobility Group, WiMP Music (now Tidal), Orkla ASA, and McKinsey & Company. Hoff holds both Bachelor and Master of Science degrees in Economics and Business Administration from The Norwegian School of Economics and Business Administration (NHH). With her background in project management, strategic planning, and team leadership, Hoff is expected to play a key role in Up Norway's future.
Erik Jakobsen, a board director at Up Norway, praised Hoff’s appointment, noting her leadership will help meet the growing demand for value-driven travel experiences. "Hoff's leadership will be instrumental in refining our strategic direction and meeting the increasing demand for value-driven travel experiences that reflect Norwegian authenticity, respect for nature, and community engagement," he stated.
Hoff, in turn, expressed her enthusiasm for her new role, stating, "I'm thrilled to join Up Norway and lead the team in creating unforgettable experiences for our travelers. I'm incredibly impressed by what the team has accomplished so far, and I'm excited to be part of this journey to make Norway the world's most attractive travel destination."
Tronsvang’s move to CXO reflects her dedication to Up Norway’s mission of offering authentic, sustainable travel experiences. Since founding the company, she has sought to counter the superficial travel experiences often associated with Norway. Under her leadership, Up Norway has become a top sustainable travel curator, offering bespoke itineraries that highlight Norwegian culture while prioritizing environmental and social responsibility.
Tronsvang will now focus on her passion for destination and experience development, working closely with local partners to continue shaping Up Norway's unique offerings. "I am excited about my new role as Chief Experience Officer," Tronsvang said. "This transition is part of our vision for the company's future. Collaborating with Karoline will be vital as we advance our mission to make Norway the world's most attractive travel destination."
Up Norway’s leadership changes come at a time of significant growth. The company has already added five new team members in 2024, reflecting increasing demand for its eco-friendly, luxury travel experiences. Up Norway’s expansion strategy, guided by B Corp principles, aims to offer high-quality travel experiences without sacrificing sustainability.
For more details on Up Norway, visit their website at upnorway.com.
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By Manu Vardhan Kannan
Published on July 16, 2026
Reliance Consumer Products Limited (RCPL) has announced the appointment of Deepak Bisht as Deputy Manager – HORECA, Uttarakhand, further strengthening its presence in the hospitality and food service segment.
An alumnus of Amrapali Institute of Hotel Management, Haldwani, Uttarakhand, Deepak brings more than a decade of experience across hospitality operations and HORECA business development.
He began his career in 2014 as a bartender at The Westin Pune before joining JW Marriott Bengaluru as a Bar Executive. In 2017, he moved to Jaipur Marriott, followed by a role as Assistant Bar Manager at The Lalit Ashok Bengaluru in 2018.
In 2021, Deepak took up an international assignment with Le Méridien Dubai as Bar Incharge. Returning to India in 2023, he joined Royal Orchid Hotels as Multi Outlet Manager, where he oversaw multiple food and beverage operations.
Before joining RCPL, he served as Business Development Manager – HORECA, Uttarakhand at Himmaleh Spirits, focusing on strengthening business relationships within the hospitality sector.
With his extensive experience across premium hotels and the beverage industry, Deepak is expected to play a key role in expanding RCPL's HORECA business in Uttarakhand.
By Hariharan U
Published on July 15, 2026
Mercedes-Benz India has announced a series of strategic leadership changes within its Sales & Marketing function, reinforcing the company's focus on enhancing customer experiences through real-time data, artificial intelligence, and integrated retail finance solutions. The organizational changes will come into effect from September 1, 2026.
As part of the new appointments, Nandita Godbole, currently General Manager – Digital Customer Unit, has been appointed Head of Marketing, succeeding Amrit Baid. Amrit Baid will take over as General Manager – Retail Finance & Pre-Owned Cars, while Jamsheed Bhadha, currently General Manager – Product Planning & Sales Planning, will transition to a new role within Mercedes-Benz in Dubai. Sanjay Kochar, presently General Manager – TEV & BEV Sales, will succeed Bhadha as General Manager – Product Planning & Sales Planning.
Commenting on the organizational changes, Brendon Sissing, Vice President – Sales & Marketing, Mercedes-Benz India, said, "Our people remain the driving force behind Mercedes-Benz's customer centricity and sustained success. These organizational changes reinforce our commitment to creating exceptional customer experiences using real-time data strategies, AI deployment, and integrated business capabilities, while building future-ready leaders by offering broader cross-functional exposure to our talents."
Nandita Godbole has held several leadership positions across Marketing, Retail Sales, and the Digital Customer Unit at Mercedes-Benz India. In her new role, she will focus on leveraging artificial intelligence, real-time data, and predictive insights to create more personalized and seamless customer experiences across every stage of the ownership journey.
Amrit Baid, who has successfully led Marketing and Customer Experience initiatives, including campaigns such as Dreams Day, Wish Box, and G-Tribe, will now lead the Retail Finance & Pre-Owned Cars business. Mercedes-Benz India said the appointment aligns with its strategy of integrating retail finance more closely into the customer journey. The company's retail finance portfolio has grown to over ₹15,000 crore and currently supports more than 50 percent of the vehicles retailed through financing programmes such as Star Agility.
The leadership changes reflect Mercedes-Benz India's continued emphasis on nurturing internal talent, strengthening cross-functional leadership, and accelerating innovation-led growth while delivering a more connected and customer-centric luxury automotive experience
Fairfield by Marriott Agra has announced the appointment of Chef Ashwani Nigam as Executive Chef and Mr. Bipin Prajapati as Assistant Financial Controller, strengthening its leadership team with experienced professionals across culinary and financial operations.
The appointments mark another step in the hotel’s ongoing commitment towards delivering exceptional hospitality experiences, operational excellence, and continued growth.
As Executive Chef, Chef Ashwani Nigam will lead the culinary operations at Fairfield by Marriott Agra, overseeing menu development, kitchen operations, food quality standards, and innovative dining experiences. With his extensive industry expertise, he is expected to bring fresh perspectives and strengthen the hotel’s culinary offerings while maintaining Marriott’s commitment to quality and consistency.
Mr. Bipin Prajapati joins Fairfield by Marriott Agra as Assistant Financial Controller, where he will be responsible for supporting financial operations, reporting, budgeting, and strategic financial planning. His expertise will contribute towards strengthening the hotel’s financial performance and operational efficiency.
Both appointments reflect Fairfield by Marriott Agra’s focus on building a strong leadership team that supports its vision of providing seamless guest experiences and maintaining high service standards.
With experienced professionals joining key positions, Fairfield by Marriott Agra continues to enhance its operational capabilities while creating memorable experiences for guests visiting the historic city of Agra.
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