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By Nithyakala Neelakandan
Published on October 13, 2024
The Indian baking industry is experiencing a surge in innovation, driven in part by the rising popularity of U.S. blueberries. At an event in New Delhi, industry leaders gathered to discuss how USA Blueberries Washington is contributing to the sector's growth, which is projected to reach $29.4 billion by 2032. The event showcased the versatility and health benefits of blueberries.
W. Garth Thorburn Jr., Agricultural Minister Counselor at the U.S. Embassy, emphasized the importance of innovation in food, noting that it extends beyond taste. “Innovation in food is not solely about flavor; it's about creating new business avenues and redefining culinary practices for a healthier future," he asserted. “Incorporating USA blueberries washington into baking not only enhances taste but also boosts nutritional value, creating a unique selling proposition for bakers," he said. The use of blueberries offers both flavor and health benefits, appealing to health-conscious consumers and opening doors for bakers to differentiate their products.
Raj Kapoor, India Representative of the U.S. Highbush Blueberry Council, reinforced this point, stating, "Blueberries are not just a delicious ingredient; they represent a commitment to healthier eating and present exciting business opportunities for bakers and entrepreneurs." By integrating this superfood into both traditional and modern recipes, bakers can meet the growing demand for nutritious options.
The event, known as USA Blueberries Washington Bakers Day, featured live demonstrations by renowned chefs Rakhee Vaswani and Nishant Chaubey, who showcased blueberry-infused desserts. Attendees were shown how U.S. blueberries can elevate a range of dishes, from traditional Indian sweets to contemporary baked goods. Chef Vaswani highlighted the versatility of blueberries, noting, "Baking with blueberries not only elevates flavor but also introduces a wealth of nutrients essential for modern diets."
Hands-on workshops allowed participants to explore innovative flavor pairings and incorporate blueberries into classic recipes like muffins and cakes. These interactive sessions encouraged collaboration, enabling bakers to share techniques and ideas, fostering creativity within the industry.
A baking competition was a key highlight of the day, with aspiring bakers presenting cakes that featured USA blueberries washington. Judges, including culinary school representatives and food innovation leaders, evaluated the entries on creativity and skill. One standout creation was a blueberry trifle that layered sponge cake with fresh cream and homemade blueberry compote. "Events like this inspire bakers to experiment with flavors and elevate their offerings," Thorburn noted.
A panel discussion on the future of food in India further explored how agricultural innovation, like the integration of U.S. blueberries, can lead to healthier eating habits and new market opportunities. Dr. Shalini Sehgal, President of the Association of Food Scientists and Technologists in India (AFSTI), stated, "As consumers become more aware of what they eat, they will demand higher-quality ingredients, opening doors for businesses that prioritize health and nutrition."
The event also provided networking opportunities, allowing professionals from agricultural organizations, food technology firms, and culinary schools to discuss potential collaborations. The day ended with the announcement of the baking competition winners, and excitement buzzed as participants and attendees reflected on the day's innovations.
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By Nishang Narayan
Published on July 5, 2025
Brigade Hotel Ventures Limited, the second largest owner of chain-affiliated hotels and rooms in South India, has raised ₹126 crore in a pre-IPO placement round, bringing a strategic investor on board ahead of its planned initial public offering.
The company issued 1.4 crore equity shares to 360 ONE Alternates Asset Management Limited (360 ONE) at ₹90 per share (including a premium of ₹80) in consultation with lead bankers. This placement, representing 4.74% of Brigade Hotel Ventures’ pre-offer share capital, effectively trims the IPO size announced in the DRHP from ₹900 crore to ₹774 crore.
The company intends to use approximately ₹481 crore from the IPO proceeds for debt repayment, including ₹412 crore for Brigade Hotel Ventures and ₹69 crore for its subsidiary, SRP Prosperita Hotel Ventures. Additionally, around ₹108 crore is earmarked to purchase an undivided share of land from its promoter BEL, while the remaining funds will support acquisitions, other strategic initiatives, and general corporate purposes.
A wholly owned subsidiary of Brigade Enterprises Limited, one of India’s leading real estate developers, Brigade Hotel Ventures owns and develops hotels across key Indian cities, with a strong focus on South India. The company operates nine hotels with 1,604 keys, holding the second largest portfolio of chain-affiliated hotels and rooms in South India, spanning Karnataka, Tamil Nadu, Kerala, Andhra Pradesh, Telangana, and the Union Territories of Lakshadweep, Andaman and Nicobar Islands, and Pondicherry.
With this pre-IPO boost from 360 ONE, Brigade Hotel Ventures is better positioned to move forward with a leaner public offering, a sharper focus on debt reduction, and strategic expansion in India’s growing hospitality sector.
Published on June 19, 2025
The first half of 2025 has seen an impressive rise in footfall across the National Capital Region's leading malls. From luxury retail to street-style heritage, and from lifestyle destinations to modern entertainment hubs, these malls have emerged as more than just shopping spaces—they’re cultural and experiential hotspots.
Both Ambience Malls in Vasant Kunj and Gurugram have recorded a 10% rise in footfall compared to the same period in 2024. According to Arjun Gehlot, Director, this growth is the result of a carefully curated brand mix and consistent innovation in guest experience.
In Gurgaon, the addition of brands like Dior, JJ Valaya, Lego, True Religion, and Kalyan Jewellers has expanded the mall’s premium and family-friendly footprint. Meanwhile, Vasant Kunj welcomed PF Chang’s, Blue Tokai, New Balance, and Domino’s, blending global dining with casual fashion and everyday favourites. Together, these additions are positioning Ambience as a space for both indulgence and accessibility.
Bringing order to the charming chaos of Chandni Chowk, Omaxe Chowk continues to gain momentum by modernising heritage retail. Executive Director Jatin Goel says their success comes from "respecting traditional shopping culture while offering modern conveniences."
New launches in 2025 include House of Surya, Twamev, PALMONAS, Khan Baba, KD Salon, and more—each contributing to a rich mix of ethnic fashion, regional food, and wellness. Anchors like Tanishq, Kalyan Jewellers, Imperfecto Mehfil, and Ghoomar remain crowd-pullers, enhancing the mall’s appeal among families and culturally curious tourists.
Vegas Mall in Dwarka has expanded significantly in H1 2025 with an intentional focus on fashion, wellness, and lifestyle experiences.According to Ravinder Choudhary, Vice President, their goal is to create a “lifestyle ecosystem” where every visit feels immersive.
Recent additions include Bewakoof, Libas, AND, Being Human, and Centre for Sight, making the mall a well-rounded destination for shopping, dining, and wellness—all under one roof.
Positioned as the go-to lifestyle hub for Greater Noida West, Gaur City Mall is redefining destination shopping. With eight major jewellery stores including Candere by Kalyan and CaratLane, it has firmly staked its claim as a jewellery hotspot.
The addition of Van Heusen Women, Libas, Theobroma, Starbucks, and the soon-to-launch Funcity enhances the mall’s family-friendly image. As Sarthak Gaur, Director, Gaurs Group, shares, “We’re creating more than a shopping centre—we’re building a community destination.”
Balanced brand mix: Premium, mass, and experiential
Dining & entertainment: A focus beyond retail
Cultural relevance: Especially evident in malls like Omaxe Chowk
Accessibility: Catchment areas are expanding
Repeat engagement: Via events, promotions, and seasonal campaigns
With the festive and wedding seasons around the corner, these malls are gearing up for even stronger footfall and premium brand launches. The focus remains on curating holistic, culturally connected experiences—where shopping meets community, tradition meets innovation, and every visit brings something new.
Published on June 6, 2025
Bangkok’s luxury real estate scene just got hotter. Proud Real Estate has unveiled a rare opportunity for global investors with the release of two duplex sky penthouses at the award-winning ROMM Convent in the city’s prestigious Sathorn-Silom CBD. These homes are more than just residences—they're a bold blend of wellness, luxury, and investment value.
Spanning 418–467 sqm with soaring 6.45-meter ceilings and private rooftop gardens, these penthouses are the only units of their kind at ROMM Convent. With panoramic views of Bangkok’s skyline and wellness-focused design backed by a 2-Star Fitwel certification, they are already turning heads among discerning investors. Rental yields range from 4% to 5.8%, with capital gains between 3% and 5.4% annually, making this a standout asset in Southeast Asia's fast-rising property market.
A Crown Jewel in Bangkok's Wellness Real EstateROMM Convent has already earned accolades from the Asia Pacific Property Awards and PropertyGuru, including Best Wellness Residences Development and Best Architectural Design. This reputation, combined with wellness-integrated amenities and smart home systems, positions the development at the forefront of lifestyle investments.
Residents enjoy world-class features such as:
A private rooftop garden visible from both living and bedroom spaces
Full-height glass windows with cityscape views including MahaNakhon and One Bangkok
Gourmet kitchen with an Ice Jade island, Gorenje ORA ITO appliances, and a 46-bottle wine cellar
Walnut wood flooring, stone-clad kitchens, and luxury bathroom fittings
Four bedrooms, five bathrooms, and a multi-use space for entertainment or work
Health Meets Hospitality
ROMM Convent takes luxury a step further with health-first services. Residents enjoy access to a 24/7 Health Butler Concierge, exclusive VVIP privileges at BNH Hospital and BeDee by BDMS, and six levels of wellness amenities designed for mind-body well-being. Its 2-Star Fitwel Certification marks it as one of Bangkok’s few health-optimized luxury addresses.
Strong Market, Limited Availability
Bangkok’s luxury market has grown consistently, with large-format residences in prime districts witnessing rising demand from international buyers. With foreign quotas nearing capacity, Proud Real Estate has introduced a limited-time Early Investor Package—available until June 30, 2025. This includes bespoke layout customization and access to premium healthcare services, adding more weight to its already strong value proposition.
Attractive Entry Point in Prime Bangkok
Priced from THB 290,000 per sq.m., the duplex sky penthouses offer compelling value compared to global luxury capitals. Investors gain not only a home but also a globally benchmarked lifestyle, tailored wellness services, and a strategic long-term asset in one of Asia’s most dynamic cities.
A Final Call to Wellness-Led Luxury
As Bangkok’s skyline evolves and demand for wellness-integrated living surges, ROMM Convent’s duplex penthouses stand at the intersection of legacy, luxury, and long-term investment. With only two units available, this is a unique moment for global investors to secure a foothold in Thailand’s most exclusive wellness residence.
For more details, visit Proud Real Estate or call +662-026-8999.
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