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By Nithyakala Neelakandan
Published on July 22, 2024
Preferred Hotels & Resorts, the world’s largest independent hotel brand, has announced a new partnership with Virgin Limited Edition, adding nine ultra-luxury retreats to its prestigious Legend Collection. Effective immediately, these properties, known for their exquisite settings and exceptional service, are available on the Preferred Hotels & Resorts website.
The new additions include Mont Rochelle (South Africa), Necker Island (British Virgin Islands), The Lodge (Switzerland), Ulusaba (South Africa), Mahali Mzuri (Kenya), Son Bunyola Hotel & Villas (Spain), The Branson Beach Estate (British Virgin Islands), Kasbah Tamadot (Morocco), and Finch Hattons Luxury Safari Camp (Kenya). These properties join the Legend Collection, which is celebrated for offering sophisticated accommodations, intuitive service, renowned dining, and exceptional spas in some of the world’s most remarkable destinations.
This partnership builds on the strategic alliance formed in 2022 between Preferred Hotels & Resorts and Virgin Hotels Collection, which saw several Virgin Hotels locations join the Preferred Hotels & Resorts’ L.V.X. Collection. As the Virgin Hotels Collection portfolio continues to grow, more hotels, including the recently announced Virgin Hotels London-Shoreditch, will join Preferred Hotels & Resorts.
"We are thrilled to expand our strategic partnership with Virgin Limited Edition, bringing some of the world's most extraordinary properties into our esteemed Legend Collection," said Lindsey Ueberroth, CEO of Preferred Travel Group. "This collaboration underscores our mutual commitment to delivering unparalleled, personalized guest experiences and promotes transformational travel. For instance, guests at Ulusaba Private Game Reserve in South Africa can engage in life-changing wildlife safaris, while those at Kasbah Tamadot in Morocco can immerse themselves in the rich local culture through community projects and artisanal workshops. Each of Virgin Limited Edition's unique, luxury retreats offer distinctive opportunities for guests to embark on profound, meaningful journeys."
James Bermingham, CEO of Virgin Hotels Collection, said, "We are delighted to be introducing our unique Virgin Limited Edition retreats into Preferred Hotels & Resorts’ prestigious Legend Collection, further strengthening our successful partnership. This opportunity aligns perfectly with our strategy for careful growth and will allow us to bring Virgin Limited Edition’s ultra-luxury offering to even more travelers looking for incredible experiences around the globe."
Virgin Limited Edition properties offer distinctive opportunities for guests to embark on profound, meaningful journeys. For example, visitors to Ulusaba Private Game Reserve in South Africa can enjoy life-changing wildlife safaris, while guests at Kasbah Tamadot in Morocco can immerse themselves in local culture through community projects and artisanal workshops.
All Virgin Limited Edition properties now have access to Preferred Hotels & Resorts' expertise in leisure, corporate, and group sales, as well as innovative marketing and distribution solutions. Additionally, these properties will participate in the I Prefer Hotel Rewards program, which offers points redeemable for cash-value Reward Certificates, Titanium status, and other valuable benefits from eligible stays at over 600 participating hotels and resorts worldwide.
Travelers can book stays at any of the Virgin Limited Edition properties through the Preferred Hotels & Resorts website. Travel advisors and agents can book client stays using the “VL” and “PV” chain codes in the Global Distribution System (GDS).
About Preferred Hotels & Resorts
Preferred Hotels & Resorts represents more than 600 distinctive hotels, resorts, residences, and unique hotel groups across 80 countries. The brand connects discerning travelers to unique luxury hospitality experiences tailored to their preferences. Each property within the portfolio meets high standards of quality and service as required by the Preferred Hotels & Resorts Integrated Quality Assurance Program. The I Prefer™ Hotel Rewards program, Preferred Residences℠, Preferred Pride℠, and Preferred Golf™ offer valuable benefits for travelers seeking unique experiences. For more information, visit Preferred Hotels & Resorts.
About Virgin Limited Edition
Virgin Limited Edition is Sir Richard Branson's collection of unique, ultra-luxury retreats located in some of the most breathtaking settings in the world. The group includes properties such as Necker Island, The Branson Beach Estate, Ulusaba Private Game Reserve, Kasbah Tamadot, The Lodge, Mahali Mzuri, Finch Hattons, Mont Rochelle, and Son Bunyola Estate.
Image Credit: Virgin Limited Edition
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By Hariharan U
Published on June 21, 2026
Papa Johns India marked Father’s Day with a unique and interactive celebration, hosting a special pizza-making experience for fathers and their children at its Hennur and Kasturi Nagar outlets in Bengaluru on June 21, 2026.
Designed to encourage meaningful family bonding, the event brought together registered father-child duos for a hands-on culinary session where participants created their own pizzas under the guidance of Papa Johns chefs. The initiative aimed to transform a traditional dining experience into an engaging activity centred around togetherness and shared memories.
During the event, participants wore branded aprons and caps while learning the art of pizza-making from scratch. The experience also featured Father’s Day-themed games, instant photography sessions, Polaroid keepsakes, and interactive activities designed to make the celebration memorable for families.
Commenting on the initiative, Prashant Mehta, Director of Papa Johns India, said the brand views Father’s Day as an opportunity to celebrate family connections and create meaningful experiences beyond dining. He noted that the event was designed to bring families together through teamwork, creativity, and shared moments in the kitchen.
The sessions concluded with pizza tasting, trivia activities, and group photographs, allowing participants to enjoy the creations they made together.
Through this experience-led activation, Papa Johns India continues to strengthen customer engagement while showcasing the craftsmanship, quality ingredients, and preparation techniques that define its pizzas. The initiative reflects the brand’s growing focus on creating memorable in-store experiences that connect customers with the food and the people they share it with.
Operated in India by PJP Foods India Private Limited under the Ambrosia QSR platform, Papa Johns India continues to expand its presence through dine-in, takeaway, and delivery formats while staying true to its global promise of “Better Ingredients. Better Pizza.”
By Manu Vardhan Kannan
Published on June 14, 2026
Summit Hotels & Resorts has started FY2026-27 on a strong note, reporting nearly 40% growth in business during April and May. The company attributes the performance to continued demand for leisure travel in the Eastern Himalayas and the growing preference among travellers for established regional hospitality brands.
During the first two months of the financial year, the hospitality group sold more than 37,000 room nights, with occupancy across its portfolio reaching 78.9%. Average room rates also crossed ₹6,000, highlighting stronger pricing power across several key destinations.
The growth comes despite a temporary slowdown in travel activity in parts of eastern India during the West Bengal Assembly election period. According to the company, destinations across Sikkim and the Darjeeling Hills were the strongest contributors to performance, supported by repeat guests and rising demand for premium mountain getaways.
Commenting on the performance, Sumit Mitruka, CEO, Summit Hotels & Resorts, said, "We entered the year expecting healthy demand, but the pace of bookings has been stronger than anticipated. What stands out is not just the occupancy but the ability of travellers to continue choosing these destinations despite temporary disruptions. The appetite for experiential leisure travel remains strong, and we are seeing that translate into both room revenue and higher spending within our hotels."
Alongside room revenues, the company also reported healthy growth in food and beverage sales during the period. Guest review scores remained among the highest across its operating markets, reflecting strong customer satisfaction levels.
Building on this momentum, Summit Hotels is now expanding its business model beyond its owned and managed properties in the Eastern Himalayas. The company is actively seeking partnerships with independent hotels, boutique resorts, heritage properties, wildlife lodges, and spiritual retreat destinations across India.
The initiative is designed for hotel owners looking to benefit from organised distribution channels and professional revenue management while retaining ownership and operational control of their properties.
Unlike conventional affiliation models that often require significant upfront investments, Summit's partnership approach focuses on shared growth. Partner properties can maintain their individual identity while gaining access to the company's central reservation system, revenue management expertise, digital marketing support, technology platforms, and hospitality manpower network.
Having completed 18 years in the hospitality industry, Summit believes significant opportunities exist within India's large independent hotel sector, where many properties have strong local appeal but limited access to organised brand support and distribution systems.
With booking momentum continuing into June and advance reservations already nearing last year's levels, the company remains optimistic about sustained demand across leisure and destination travel markets in the coming quarters.
Published on June 12, 2026
Suba Hotels Limited (NSE – SME: SUBAHOTELS) has announced its audited financial results for the year ended March 31, 2026, reporting its strongest-ever annual performance alongside significant expansion across its hotel portfolio.
The company’s total revenue rose to ₹115.89 crore in FY26, marking a 45% year-on-year growth. EBITDA increased by 13% to ₹26.82 crore, while Profit After Tax (PAT) stood at ₹18.01 crore, reflecting a 19% rise compared to FY25.
Commenting on the performance, Managing Director Mansur Mehta said FY26 has been a landmark year for the company, driven by strong execution and expansion across markets. Suba Hotels expanded its presence to over 102 operational hotels, 4,660+ keys, and 73 destinations during the year.
He highlighted that one of the company’s key strengths lies in its ability to operate across all five hospitality business models management contracts, revenue sharing, franchising, asset ownership, and hybrid structures, making Suba Hotels one of the few hospitality players in India with such a diversified operational framework.
“This flexibility allows us to partner with hotel owners effectively and accelerate expansion across segments,” he said.
CEO Mubeen Mehta noted that the scale achieved in FY26 reflects the strength of the company’s operating platform and execution capabilities. He added that revenue growth was supported by network expansion and improved business volumes across brands.
He also pointed out that EBITDA and PAT margins were impacted due to changes in the GST framework, which led to the loss of input tax credit benefits on certain operating expenses, increasing the overall cost base.
Looking ahead, the company plans to continue expanding through asset-light models, improving operational efficiency, and strengthening its presence in high-growth markets. With a strong pipeline and over 100 hotels already operational, Suba Hotels remains confident of sustaining its growth trajectory.
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