Two iconic brands, Visit Dubai and Real Madrid Club de Fútbol, have joined forces in a groundbreaking collaboration that extends across multiple years. This partnership promises an array of thrilling experiences for fans of both Dubai and Real Madrid, while also opening up new growth opportunities for both entities.

Real Madrid, renowned as one of the world's premier football clubs, and Dubai, with its ambitious plans to become one of the top global cities, make for a perfect match. The partnership, set to launch in October, will extend to both Real Madrid's Men and Women Football Teams, bringing a touch of Dubai to Santiago Bernabéu stadium.

During an official ceremony at Ciudad Real Madrid, Issam Kazim, CEO of Dubai Corporation for Tourism and Commerce Marketing (DCTCM), and Florentino Perez, President of Real Madrid Club de Fútbol, formalized this exciting partnership. Emilio Butragueño, Director of Institutional Relations of Real Madrid, expressed pride in this collaboration, highlighting Dubai's commitment to excellence in entertainment.

This strategic alliance underscores Dubai's dedication to excellence, leadership, talent, and innovation. It aims to reinforce Dubai's reputation as the best city to visit, live, and work in while showcasing the winning spirit of both Dubai and Real Madrid to the world.

This partnership builds on a longstanding relationship with Emirates since 2011 and aligns perfectly with the upcoming Real Madrid themed-park at Dubai Parks and Resorts, set to become the world's first Real Madrid themed-park. This park will feature Real Madrid-related attractions, a museum, amusement rides, football skill games, and more.

The collaboration between Visit Dubai and Real Madrid promises a thrilling journey for fans and signifies a powerful connection between sports and tourism, bringing two global icons together. This partnership reflects the shared values, ambitions, and commitment to excellence and innovation held by both Visit Dubai and Real Madrid. With millions of fans worldwide, Real Madrid is recognized for its 121-year history, numerous European Cups in football and basketball, and its title as FIFA's Best Club of the Twentieth Century.

Visit Dubai, on the other hand, is dedicated to making Dubai the world's leading commercial center, investment hub, and tourism destination. Their vision aligns with the Dubai Economic Agenda, D33, which aims to double the size of Dubai's economy and solidify its position among the top three global cities over the next decade.

In conclusion, this partnership between Visit Dubai and Real Madrid is not only about football; it's about creating memorable experiences, celebrating excellence, and showcasing the best of Dubai to the world. It's a collaboration that promises exciting moments for fans and a bright future for both entities as they strive for excellence and innovation on the global stage.