Wheat Industry Unites in Hyderabad to Advance Pest Management and Sustainability

Wheat Industry Unites in Hyderabad to Advance Pest Management and Sustainability

By Nishang Narayan

Published on November 28, 2024

The Wheat Products Promotion Society (WPPS), the leading body for wheat and wheat-based industries since 1987, hosted a landmark conference in Hyderabad, uniting over 100 industry leaders, experts, and stakeholders. Held at Vivanta Hyderabad Begumpet, the event focused on tackling pressing challenges in pest management, food safety, and sustainability for the wheat milling industry.

In his opening address, Mr. Manish Gupta, President of the Telangana Roller Flour Mills Association, stressed the importance of technological advancements and sustainable practices to address the sector’s evolving demands. WPPS Chairman Mr. Ajay Goyal echoed this sentiment, emphasizing the Society's commitment to fostering innovation and collaboration to overcome emerging challenges such as pest management and food safety.

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Keynote and Technical Insights

The conference’s keynote speaker, Shri R.V. Karnan, IAS, Commissioner of Food Safety for Telangana, highlighted the critical role of food safety standards and regulatory compliance. His address underscored the need for unified efforts to meet global food safety requirements while advancing sustainable pest management practices.

The technical sessions offered actionable insights into modern practices:

  • Grain Storage Evolution: Presented by Mr. Munishwar Vasudeva, Managing Director of Lotus Harvestec, focused on the role of automation in enhancing pest control and storage efficiency.
  • Good Fumigation Practices: Delivered by Dr. GSS Prakash and Mr. Bhupendra Patil of Sandhya Group, offering strategies to improve fumigation methods.
  • Sustainable Silo Storage: Dr. Anna-Maria Nunez Vega, CTO of Grain Technik Pvt. Ltd., highlighted eco-friendly technologies for grain storage.
  • Innovative Methods: Mr. Praveen Gupta, Vice President of GrainPro India, introduced energy-efficient drying and storage techniques aimed at reducing waste.
  • Chemical-Free Pest Control: Mr. Anil Bhat of Integro Engineers Pvt. Ltd. discussed heat treatments as alternatives to harmful chemicals.
  • Integrated Pest Management: Presented by Mr. Ujjwal Kumar of E&G Pathway, showcasing automation and data-driven pest control strategies.

Sustainability as the Core Theme

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Sustainability emerged as a central theme, with discussions focusing on reducing environmental impact while ensuring food safety and efficiency. Pest management consultant Mr. Siddharth Sarangpani emphasized the role of food safety audits in maintaining compliance and enhancing pest control effectiveness.

The conference concluded with a networking lunch, fostering collaboration and partnerships among participants. WPPS reaffirmed its dedication to driving innovation, sustainability, and growth in the wheat milling sector, ensuring its pivotal role in global food security.

About WPPS

Founded in 1987, the Wheat Products Promotion Society is the apex body representing India’s wheat-based industries. WPPS is committed to advancing the sector through advocacy, collaboration, and innovation, addressing challenges to ensure sustainable growth and global competitiveness.


The Westin Hyderabad Mindspace Hosts Carnival of Smiles Children's Day Brunch

The Westin Hyderabad Mindspace Hosts Carnival of Smiles Children's Day Brunch

By Hariharan U

Published on November 14, 2026

The Westin Hyderabad Mindspace is marking Children's Day with 'Carnival of Smiles', a special family brunch at Seasonal Tastes on November 15, 2026, featuring playful activities, interactive food experiences and entertainment for young guests.

Centred on the spirit of childhood, the Sunday brunch will combine a dedicated children's food fiesta with creative experiences and carnival-inspired entertainment. The menu will include familiar favourites such as mini burgers, pasta and pizzas, alongside a live pancake and waffle counter and a selection of specially curated desserts.

Children will also have the opportunity to get hands-on with food through pizza-making and cupcake art activities, where they can create their own treats as part of the afternoon's programme.

Beyond the dining experience, the celebration will feature face painting, balloon art, magic shows, mascot appearances and interactive games. A themed Little Stars Photo Booth, complete with props, frames and a Children's Day backdrop, will give families an opportunity to capture moments from the celebration.

Young guests will also receive giveaways to take home as keepsakes. The programme is intended to give children space to play, create and explore, while parents enjoy a relaxed Sunday afternoon with family.

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With its combination of food stations, creative activities and carnival entertainment, Carnival of Smiles offers families an opportunity to celebrate Children's Day through a shared dining and leisure experience at the hotel.

Experience Details

  • Event: Carnival of Smiles – Children's Day Brunch

  • Venue: Seasonal Tastes, The Westin Hyderabad Mindspace, Hyderabad

  • Date: Sunday, November 15, 2026

  • Time: 12:30 PM–4:00 PM


Courtyard by Marriott Bengaluru Hebbal Presents Toon Town Children's Day Brunch

Courtyard by Marriott Bengaluru Hebbal Presents Toon Town Children's Day Brunch

By Hariharan U

Published on November 14, 2026

Courtyard by Marriott Bengaluru Hebbal is celebrating Children's Day with Toon Town Brunch, a cartoon-inspired dining experience at The Hebbal Cafe on November 22, 2026. Bringing together colourful food, familiar favourites and a playful atmosphere, the brunch invites children and families to enjoy an afternoon of food and togetherness.

Inspired by the imaginative world of cartoons and childhood favourites, the special brunch has been curated by Executive Chef Kalpesh Kature. The menu features a selection of child-friendly dishes, combining familiar flavours with bite-sized preparations suited to younger diners.

The savoury spread includes Mini Rainbow Vegetable Sandwiches, Cheese Quesadillas, Mini Margherita Pizza and Macaroni and Cheese. Young guests can also enjoy Crispy Chicken Popcorn, Mini Cheese Sliders and Fish Fingers with Tartar Sauce, adding a mix of vegetarian and non-vegetarian options to the menu.

For dessert, Mini Pancakes with Chocolate Sauce offer a sweet finish to the meal, giving little food explorers another treat to look forward to.

Designed as a family outing, Toon Town Brunch also offers adults an opportunity to revisit the simple pleasures of childhood while spending time with their little ones. With its playful theme and familiar menu choices, the experience centres on shared moments around the table.

Event Details

  • Event: Toon Town Brunch

  • Venue: The Hebbal Cafe, Courtyard by Marriott Bengaluru Hebbal

  • Date: November 22, 2026

  • Time: 12:30 PM – 4:00 PM


Faasos Introduces Paratha Burger, Blending Desi Flavours with a Global Favourite

Faasos Introduces Paratha Burger, Blending Desi Flavours with a Global Favourite

By Hariharan U

Published on November 13, 2026

Faasos, a food brand from Rebel Foods, has introduced its Paratha Burger range, combining the familiar format of a burger with the flaky, layered texture of lachha paratha. Available across 20 cities in India from November 12, 2026, the launch gives a distinctly Indian interpretation to a globally popular fast-food favourite.

Instead of conventional burger buns, the new range uses lachha paratha as its outer layer, enclosing flavourful patties, generous fillings and indulgent sauces. Described by the brand as having a “flaky outside, freaky inside” format, the product is positioned as a loaded burger experience rather than a wrap, roll or stuffed paratha.

The range features six vegetarian and non-vegetarian options across three flavour profiles: Teriyaki, Chipotle and Hot Garlic.

The non-vegetarian selection includes Teriyaki Chicken Dynamite, Chipotle Chicken Blast and Hot Garlic Chicken. The vegetarian options are Teriyaki Paneer Dynamite, OG Chipotle and Hot Garlic Manchurian.

Commenting on the launch, Mohit Mahajan, AVP – Marketing, Rebel Foods, said, “At Rebel Foods, product innovation is about finding new ways to make familiar food formats exciting for consumers. With the Paratha Burger, we have brought together the flaky, layered goodness of Indian lachha paratha with the bold, globally inspired flavours of a burger. The idea was to create something that feels familiar yet new, combining the comfort of a desi favourite with the indulgence of a loaded burger. The pilot across Mumbai and NCR is helping us understand the consumer response to the flavours that resonate the most with them. Our focus remains on expanding our offerings and bringing exciting food experiences to consumers across India.”

The flavour combinations range from the sweet and savoury notes of Teriyaki to the smoky profile of Chipotle and the sharper, more pronounced flavours of Hot Garlic. The concept builds on the appeal of familiar food formats while introducing new textures and internationally inspired flavour combinations.

Customers can order the Faasos Paratha Burger at a promotional price of ₹169. The launch also includes Buy One Get One (BOGO) offers and specially curated combos.

The introduction of the Paratha Burger adds another format to Faasos' menu innovation efforts, bringing together an Indian flatbread and the structure of a burger. The range also reflects the brand's approach of adapting familiar food experiences through new combinations of ingredients, textures and flavours.

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