Wyndham Hotels & Resorts, the world's largest hotel franchising company, has continued its rapid expansion across Europe, the Middle East, Eurasia, and Africa (EMEA) in 2024. With 83 new contracts signed and over 50 hotels opened, the company has added more than 6,400 rooms to its portfolio, strengthening its presence in high-growth markets such as France, India, Spain, Türkiye, and Portugal.

This growth contributed to Wyndham’s 5% year-over-year increase in its global development pipeline, which now stands at a record 252,000 rooms worldwide. The EMEA region alone achieved 10% RevPAR growth, further demonstrating the strength of Wyndham’s brand portfolio and its commitment to supporting hotel owners through its Owner First™ approach to franchising.

"Wyndham's strong momentum in 2024 underscores the strength of our diverse brand portfolio and growing regional demand. We continue to strengthen our presence in key markets across EMEA while expanding into high-growth segments such as extended stay and branded residences. Our expansion in upscale segments, including Dolce by Wyndham in Europe, India, and the UAE, offers exciting opportunities for our business partners. As we grow, our focus remains on delivering long-term value through our Owner First strategies and providing exceptional experiences for travelers."

— Dimitris Manikis, President EMEA, Wyndham Hotels & Resorts

Key Growth Highlights Across EMEA

1. Strengthening Presence in Türkiye

Wyndham remains the largest international hotel company in Türkiye, with 120+ hotels across 40+ cities. Key 2024 openings include:

• Days Inn by Wyndham Alanya – A modern, budget-friendly resort along the Mediterranean coast.
• Boreas Hotel, Trademark Collection by Wyndham – The first Trademark Collection hotel in Ankara, offering a contemporary stay in the capital.
• Wyndham Garden Cambasi – A picturesque retreat in the Black Sea highlands of Ordu.

2. Expanding Ramada Across the Middle East & South Asia

The Ramada by Wyndham brand continued its strategic expansion with notable 2024 openings, including:

• Ramada by Wyndham Ahmedabad Narendra Modi Stadium Motera – Ideally located inside Narendra Modi Stadium.
• Ramada by Wyndham Kathmandu Dhumbarai – A premium hotel near UNESCO World Heritage Sites.
• Ramada Resort by Wyndham Gilgit – A luxury resort in Gilgit’s growing tourism hub.

3. Meeting Midscale Demand with Ramada Encore

Wyndham expanded its Ramada Encore brand across EMEA to cater to the growing midscale market. New openings in 2024 include:

• Ramada Encore by Wyndham Konya Karatay (Türkiye)
• Ramada Encore by Wyndham Rajbagh Srinagar (India) – A serene riverside getaway.
• Ramada Encore by Wyndham Bhiwadi Phool Bagh Chowk (India) – Strategically located in an industrial hub.
• Ramada Encore by Wyndham Viramgam (India) – A full-service hotel in Ahmedabad’s business district.

4. Expanding Dolce by Wyndham in the Upscale & MICE Segments

Dolce by Wyndham, a leader in luxury and MICE (Meetings, Incentives, Conferences, and Exhibitions) hotels, continues to grow with two major openings:

• Dolce by Wyndham Barcelona Resort – A luxury golf retreat in Spain’s Penedès wine country.
• Dolce by Wyndham Çeşme Alaçatı – The brand’s first Turkish resort, located on the Aegean coast.

Future Expansion Plans

1. Introducing Microtel by Wyndham in India

Wyndham is bringing its Microtel by Wyndham brand to India in collaboration with NILE Hospitality. The brand will debut in 2025, with plans to open 40 Microtel hotels across Tier-2, 3, and 4 cities by 2031.

2. Strengthening Presence in Portugal

Wyndham is working with The Lakhani Group to launch new hotels, including:

• Wyndham Garden Alentejo Alcácer do Sal
• Wyndham Residences Lisbon Loures
• L Hotels Fátima, Trademark Collection by Wyndham
  (Opening in 2025)

3. Expanding Branded Residences Portfolio

Wyndham is set to launch multiple branded residences, including:

• Wyndham Grand La Cala Golf Residences (Costa del Sol, Spain – April 2026)
• Wyndham Residences Piraeus (Greece – December 2025)
• Ramada Residences by Wyndham Halkidiki (Greece – May 2026)

The Wyndham Advantage: Technology & Rewards

Wyndham’s growth is backed by its $325 million investment in next-gen property management systems and digital innovations. With a global network of 114 million enrolled Wyndham Rewards members, the company continues to drive occupancy and revenue for its franchisees.

As international tourism demand rises in 2025, Wyndham remains focused on strategic expansion, strengthening its presence in key markets, and delivering exceptional guest experiences.