Alma Resort Cam Ranh has appointed Yen Dang as its new Director of Sales and Marketing (DOSM). With over two decades of experience, Yen is known for her dynamic leadership and creative sales strategies in Vietnam’s hospitality sector.

She steps into the new role at Alma, an award-winning, 30-hectare beachfront resort on Vietnam's Cam Ranh peninsula, after serving as DOSM at Mercure Danang French Village Bana Hills. Her previous roles include DOSM at Movenpick Resort Cam Ranh, cluster director of sales at Mercure Vung Tau and ibis Styles Vung Tau, and DOSM during the pre-opening phase of Melia Cam Ranh Bay. She also held the position of director of sales (wholesale) at Novotel Phu Quoc Resort.

Yen began her career in 2005 as a sales secretary at MGallery La Veranda Resort and Spa in Phu Quoc Island and climbed the ladder to become assistant sales manager. She later held key roles at Novotel Halong Bay, Novotel Saigon Centre, and Pullman Danang Beach Resort.

A graduate in hospitality and tourism management from Ho Chi Minh City’s Van Lang University, Yen brings a strong background in sales leadership, market understanding, and team development.

In her new role at Alma, she will lead sales and marketing strategies across the resort’s key segments and report directly to Frederic Savoye, Alma’s chief commercial officer.

“Yen is a dynamic and creative professional with a wealth of experience with many leading international hotels from Vietnam's south to north,” said Alma’s managing director Herbert Laubichler-Pichler. “Her savvy in leading teams, drawing out each member's strengths, to not only hit but exceed budget places her in excellent stead with our Alma family.”