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By Author
Published on July 1, 2023
Zomato, the leading food delivery app in India, has emerged as the most popular choice among respondents of a survey conducted by Rakuten Insight in April 2023. This popularity is evident across all age groups, highlighting Zomato's widespread appeal in the country. With a staggering 100 million active users and a vast listing of over 500,000 restaurants, Zomato has firmly established itself as a dominant player in the food delivery industry.
Among the plethora of dishes available on Zomato, two stand out as the most frequently ordered. Butter Chicken takes the top spot, with over 1 million orders per day. Known for its rich and creamy flavour, this versatile dish can be enjoyed as a main course, appetizer, or snack. Following closely behind is Chicken Tikka Masala, another beloved Indian dish. It features marinated chicken cooked in a delectable creamy tomato sauce, often served alongside basmati rice or naan bread.
Chole Bhature claims the third spot on the list, representing the popularity of North Indian cuisine. This dish combines spicy chickpeas in a flavorful gravy, served with bhatura, a fried bread. Chole Bhature is a favoured choice for breakfast or lunch, reflecting the diversity of Indian culinary preferences.
In terms of geographical preferences, Zomato experiences the highest demand in major cities such as Mumbai, Delhi, and Bengaluru. These metropolitan areas, known for their vibrant social scenes and tech-savvy populations, exhibit a strong affinity for mobile app-based food delivery. Zomato's influence extends beyond food delivery, as users rely on the platform for restaurant discovery. By browsing through listings, reading reviews, and viewing food photos, users can explore new dining experiences and expand their culinary horizons.
Zomato's success in the Indian food delivery market can be attributed to its extensive user base, diverse restaurant options, and its role as a platform for both delivery and restaurant exploration. With its user-friendly interface and a broad range of offerings, Zomato continues to shape the way Indians discover and enjoy food.
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Published on December 31, 2024
Burger King has recently marked a significant milestone in its expansion journey with the grand opening of its first restaurant in Raipur at City Centre Mall, followed by the announcement of a second outlet in Shanker Nagar. These new locations reflect the brand’s ambitious growth strategy and its commitment to establishing a strong foothold in Chhattisgarh. With additional openings planned for Bilaspur and Bhilai later this month, Burger King continues to reinforce its presence in the region.
The grand opening at City Centre Mall was celebrated with enthusiasm and festive cheer, creating a memorable experience for attendees. Guests were welcomed with a creatively designed throne photo booth, which served as a playful backdrop for photographs. Adding to the excitement, Santa Claus made a special appearance, distributing exclusive coupons and spreading holiday joy. A lively anchor engaged with visitors, ensuring the event was filled with warmth and entertainment. The celebration set the tone for what promises to be a unique dining experience for Raipur residents.
Burger King’s menu is globally recognized, and the Raipur outlets bring the brand’s signature offerings to the city. The iconic WHOPPER, available in vegetarian, chicken, and mutton variants, takes center stage alongside a diverse selection of burgers, wraps, and tacos. The Tasty Meals range, Classic Range, and the specially curated Kings Collection cater to local flavor preferences. Guests can also indulge in Loaded Wraps, Crunchy Tacos, tempting sides, and refreshing beverages. The addition of BK Café introduces a premium coffee experience featuring beverages made from 100% Arabica beans, thick shakes, and desserts that promise to delight.
The new restaurants are designed with a focus on technology and convenience. Self-ordering kiosks and QR code-enabled table ordering eliminate the need for standing in queues, ensuring a seamless ordering process. Table service further enhances the dining experience, offering guests the comfort of having their meals brought directly to them. These innovations, combined with Burger King’s value-driven pricing, such as 2 Veg Burgers for ₹79 and 2 Chicken Burgers for ₹99, are expected to resonate strongly with local consumers. Exclusive dine-in deals are also available through the BK App, adding further convenience and appeal.
Speaking on the occasion, Mr. Kapil Grover, Chief Marketing Officer of Burger King India, expressed excitement about the brand’s expansion in the region. He emphasized the importance of East India as a key market and reiterated the brand’s commitment to bringing the iconic Burger King experience to more cities across the country. Highlighting the brand’s focus on quality, innovation, and value, he stated that the expansion into Chhattisgarh is a step forward in connecting with an increasingly diverse consumer base.
Burger King’s entry into Raipur is a testament to its dedication to providing exceptional dining experiences that blend global standards with local preferences. The welcoming ambiance of the new outlets, combined with their innovative offerings and customer-centric approach, positions Burger King as a preferred destination for food lovers in Raipur. This expansion further underscores the brand’s mission to make its mark in new territories while delighting customers with its iconic flavors and unparalleled service.
By Manu Vardhan Kannan
Published on December 30, 2024
Nando's, the globally recognized South African brand known for its flame-grilled PERi-PERi chicken, is expanding into Mumbai with plans to open five new restaurants across the city. These locations will include a flagship restaurant at Terminal 2, Mumbai airport, and others at prominent shopping malls, marking an exciting chapter for the brand in India.
Building on its success in Delhi and a strong reception in Hyderabad, Nando's is confident that Mumbai, a city known for its love of bold flavors, will embrace its signature spicy dishes. The new restaurants, referred to as "Casas" (meaning "home" in Portuguese), will bring the distinctive Afro-Portuguese experience to Mumbai’s vibrant dining scene.
“We are incredibly proud to launch Nando’s in Mumbai, a city that’s always been known for its bold, diverse food culture. We’ve received a lot of demand, and we can’t wait to introduce our flame-grilled PERi-PERi chicken to Mumbai’s spice lovers,” said Sameer Bhasin, CEO of Nando’s India.
Nando’s is renowned not only for its spicy chicken dishes but also for its lively restaurant atmosphere. Guests can expect an immersive dining experience, with décor and music inspired by the brand’s Southern African and Portuguese heritage. In addition to signature dishes like PERi-PERi chicken, Nando’s will offer an array of burgers, veggie options, and more.
“We’re excited to bring Mumbai a dining experience that’s much more than just great food. Nando’s vibrant atmosphere, from its restaurant design to its curated Afro-Luso music, will truly set it apart,” added Karan Kapur, Executive Director at K Hospitality Corp, Nando’s joint-venture partner in India.
With this expansion, Nando's is ready to make its mark on Mumbai’s food scene, promising a blend of flavor, culture, and a unique dining experience.
As 2024 nears its end, Haldiram's, India’s beloved heritage food brand, brings festive cheer with its specially curated Christmas gifting range, perfect for adding sweetness to your celebrations.
A Range of Festive Delights Haldiram’s Christmas collection features indulgent treats, including:
Classic Stollen: A European festive favorite.
Cherish Range of Plum and Dundee Cakes: Packed with dried fruits and festive spices.
Assorted Cupcakes: Ideal for gifting to sweet lovers.
Belgian Chocolate Desserts: Choose from the Belgian Dark Chocolate Yule Log or the Spicy Chocolate Cake for an exquisite experience.
Cherish Fruit and Nut Bar with Spice: A delightful mix of dry fruits, nuts, and subtle spice flavors.
The star of the range, Haldiram's Christmas Treasures Hamper, is a thoughtfully curated package featuring:
Plum Cake Tin (200g)
Classic Stollen Bread (200g)
Gingerbread Housewall (90g)
Assorted Gingerbread Cookies (60g)
Gingerbread Goodie (35g)
Fruit & Nut Bar (100g)
Celebrating Togetherness Kailash Agarwal, President – Retail, Haldiram's, shared, "Christmas is about maximizing the moments of celebrations and togetherness, and our thoughtfully curated gifting range is designed to bring out indulgent flavours in every celebration. With a mix of timeless favourites and exciting new creations, we at Haldiram's hope to make this festive season memorable for everyone."
Availability The Christmas Treasures Gifting Range is available exclusively at Haldiram’s stores across North India.
Celebrate the season with Haldiram’s, where timeless tradition meets festive innovation.
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