Pioneering Eco-Friendly Hospitality in the Land of Maharajas - Earthian Hotels & Resorts

Pioneering Eco-Friendly Hospitality in the Land of Maharajas - Earthian Hotels & Resorts

Admin

Published on July 3, 2024

In this exclusive interview, we connected with Rohit Pareek, Managing Director of Earthian Hotels & Resorts, to discuss the future of sustainable hospitality, cultural integration, the challenges he faces as a Managing Director, and more.

Rajasthan, the land of maharajas, majestic forts, and vibrant culture, now offers a unique hospitality experience that blends luxury with sustainability. Earthian Hotels N Resorts, a forward-thinking hospitality group, is redefining what it means to travel responsibly in this captivating region.

They offer spacious accommodations, impeccable service, and all the modern amenities you desire. But they go beyond mere indulgence. Here, luxury is redefined by respecting the environment and preserving the region's rich heritage.

Whether you crave the thrill of a tiger safari in Ranthambore National Park or the serenity of ancient temples in Kumbhalgarh, Earthian ensures an authentic and enriching experience. The dedicated staff, with their passion for the region, will curate personalized itineraries that immerse you in Rajasthan's cultural treasures.

But Earthian's commitment extends beyond luxury and adventure. They actively support local communities and conservation efforts. Imagine participating in a pottery workshop led by local artisans or contributing to tree-planting initiatives. Earthian encourages guests to connect with the land and its people, fostering a sense of responsible tourism. 

How do you envision the future of sustainable hospitality, and what specific innovations do you see Earthian Hotels & Resorts pioneering in this field?

The future of sustainable hospitality hinges on crafting eco-friendly experiences that honor nature and local communities. At Earthian Hotels & Resorts, we lead by example, employing traditional building methods such as mud and lime mortar. Moreover, we integrate renewable energy sources to significantly reduce our carbon footprint. Our commitment extends to waste reduction initiatives and the promotion of biodiversity through organic farming and thoughtfully landscaped environments.

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How has your background as an engineer influenced your approach to hotel management and the design of eco-friendly resorts?

My engineering background enables me to think creatively and devise innovative solutions for sustainable design and operations. While I appreciate the skills taught in hospitality courses, my unique perspective allows me to tackle challenges differently, ensuring our resorts remain both eco-friendly and luxurious.

Can you share some unique experiences or amenities that guests can look forward to at the new resorts opening this year?

Guests can look forward to unique experiences at our resorts, such as staying in mud villas with open-to-sky showers, enjoying organic meals at our restaurants, and participating in cultural performances at our open-air stage. Each resort is designed to offer a deep connection with nature and local culture. Additionally, guests can savor homemade brownies, sip Hi-Tea under a tree prepared on a chulha, and enjoy chulha-made rotis, experiencing the true flavors of Rajasthan.

How do you integrate the rich culture of Rajasthan into the guest experience while maintaining a strong focus on sustainability?

We integrate Rajasthan’s rich culture by showcasing local arts and crafts, hosting traditional performances, and serving authentic cuisine. Around 70% of our staff comes from local villages, and we regularly train them to enhance their skills, ensuring an authentic and sustainable experience for our guests. This creates moments and experiences that allow guests to fully immerse themselves in the true colors and culture of Rajasthan.

What are some of the biggest challenges you've faced in creating sustainable resorts, and how have you overcome them?

One of the biggest challenges is balancing luxury with sustainability. We overcome this by using eco-friendly materials and technologies without compromising on comfort. We also invest in continuous staff training and community engagement to foster a culture of sustainability.

Beyond the upcoming launches, what are your long-term plans for Earthian Hotels & Resorts, and how do you plan to expand the sustainability aspect further?

Our long-term plans include creating more experiential properties across different parts of Rajasthan and eventually expanding to other parts of the country. We aim to continuously improve our sustainability practices, collaborate with more local artisans, and introduce more green technologies to enhance our environmental impact.

How do you educate and engage guests about the importance of sustainability during their stay at your resorts?

We educate and engage guests through interactive workshops, eco-tours, and informative materials in their rooms. Our staff, trained in sustainability practices, also plays a crucial role in sharing knowledge and promoting eco-friendly behaviors among guests.

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In what ways do Earthian Hotels & Resorts contribute to the local communities in Rajasthan, and how do you ensure that your sustainability efforts positively impact these areas?

We contribute to local communities by providing employment opportunities and promoting local arts and crafts. By employing and training local villagers, we help uplift the community and preserve cultural heritage. Our sustainability efforts ensure that we not only minimize environmental impact but also create a positive social impact.


Chef Jerson Fernandes: A Culinary Story of Resilience

Chef Jerson Fernandes: A Culinary Story of Resilience

Chef Jerson Fernandes

Published on November 1, 2025

In the high-octane world of gastronomy, few stories blend humility and achievement quite like that of Chef Jerson Fernandes. In an exclusive conversation with Hospitality News, the Guinness World Record holder and Director of Culinary Operations (Corporate Food) at Sodexo India opens up about a journey defined not by fame, but by fortitude.

Today, as one of India’s most respected culinary leaders, his story isn’t just about mastering recipes, it’s about mastering resilience. Before the accolades and White House invitations, there was a young man in a modest kitchen, learning the true value of hard work. Chef Jerson began his journey as a dishwasher, a role that taught him humility, patience, and the discipline that would one day define his leadership.

For most chefs, the dream of cooking for international delegates belongs to fantasy. For Chef Jerson, it became history, twice. Being the only Indian chef to cook for White House delegates on two separate occasions placed Indian flavours at the heart of global diplomacy. His achievements include being named Best Executive Chef of India across seven platforms and winning the Hotelier India Award twice, an unmatched feat in the industry.

Beyond accolades, his philosophy remains deeply human. He believes authenticity is India’s greatest luxury—whether in a simple Goan curry or a contemporary tasting menu. His culinary repertoire has touched the lives of global icons across business, cinema, and sports, yet his focus remains unchanged: connection through food.

As a mentor, leader, and advocate for inclusion, Chef Jerson has trained special needs children, collaborated with the armed forces, and transformed kitchens into spaces of learning. With over 4 million monthly digital impressions, he continues to inspire and educate a generation of young chefs.

It was a privilege speaking with Chef Jerson Fernandes, whose journey proves that true success is born from humility and heart.

Read the complete interview in the November issue of Hospitality News on our website, or get your physical copy to explore his full story.


The Art of Soulful Hospitality at GRT Hotels

The Art of Soulful Hospitality at GRT Hotels

Vikram Cotah

Published on November 1, 2025

In an era when luxury is often measured by grandeur, Vikram Cotah, CEO of GRT Hotels & Resorts, is crafting a new narrative, one where luxury feels human, purposeful, and rooted in culture. In an exclusive conversation with Hospitality News, he delves into how GRT Hotels has evolved into a symbol of Soulful Hospitality, blending design, sustainability, and local storytelling to create experiences that truly connect people with people.

Under his leadership, GRT has not only expanded its footprint across South India but also redefined what modern Indian hospitality can be conscious, inclusive, and deeply experiential. In this featured interview, Vikram shares insights on how the brand’s journey began, the inspiration behind The Great Butterfly Effect, and how initiatives like The Great Being and Great Divine Darshan are shaping wellness and spiritual tourism for the next generation of travelers.

From sustainable operations to promoting women in leadership, and from reimagining the Indian wedding experience with Great Ceremonies to integrating AI for hyper-personalized service, every aspect of GRT’s evolution reflects a balance between innovation and emotion. Vikram’s reflections go beyond business; they reveal a philosophy that hospitality, at its core, is an act of care and connection.

What stands out most in our exchange is his conviction that India’s future in tourism lies in authenticity, in celebrating regional identities while delivering global excellence. It’s a vision that feels both ambitious and deeply grounded.

It was a truly inspiring conversation with Vikram Cotah, whose leadership continues to redefine the essence of modern hospitality.

Read the full interview in the November issue of HospitalityNews, available now on our website  and don’t miss your chance to grab a physical copy for your collection.


Plates that Speak Stories: Chef Altamsh’s Culinary Vision

Plates that Speak Stories: Chef Altamsh’s Culinary Vision

Chef Altamsh Patel

Published on October 1, 2025

In an exclusive feature with October edition of Hospitalitynews magazine, Chef Altamsh Patel, Director of Culinary at Hilton Mumbai International Airport, shared insights that reveal not only his passion for gastronomy but also the philosophy that drives his success. His journey is a testament to how unexpected paths often lead to extraordinary destinations.

When asked about his defining moment, Chef Altamsh reflected on his early life where his parents wished for him to become a doctor. Yet, destiny had other plans. Drawn into hotel management and eventually the kitchen of the Taj, he discovered a true sense of belonging. “What began as honoring my parents soon grew into a lifelong love, reminding me that sometimes the unplanned path becomes the one we cherish most,” he shared.

Speaking about innovation and tradition, he noted, “At Hilton Mumbai International Airport, balancing innovation with tradition means sharing a part of our heart with every guest.” To him, food is storytelling, an art that surprises guests while honoring culture.

Chef Altamsh also underlined how food creates cherished memories. Whether in restaurants, banquets, or in-room dining, he and his team strive to ensure every plate carries love, passion, and culture, making each meal unforgettable.

On sustainability, his commitment is firm. From locally sourced ingredients to Hilton’s Travel with Purpose mission, practices like waste-to-fertilizer initiatives, cage-free eggs, and glass bottles redefine responsible luxury dining.

As a mentor, Chef Altamsh believes in nurturing creativity, humility, and resilience among young chefs, ensuring excellence remains a collective effort. Looking ahead, he expressed excitement about India’s micro-cuisines and Peruvian influences, combining authenticity with multi-sensory experiences to shape the future of luxury dining.

It was truly an inspiring and enriching conversation with Chef Altamsh Patel. For the complete feature, explore the Hospitalitynews October Magazine, available on our website (E-Magazine) and as a physical copy.