Catch Spices, a flagship brand of the DS Group, has achieved a remarkable milestone by entering the prestigious INR 1000 crore club in the packaged spice industry. With an impressive year-on-year growth rate of 24 percent over the last two years, Catch Spices is now setting its sights on a robust Compound Annual Growth Rate (CAGR) of approximately 30 percent over the next five years.

Expanding its horizons, Catch Spices is diversifying its product range to include herbs, gourmet gravies, cooking pastes, and more, catering to the diverse tastes of Indian consumers. This move comes as the packaged spices industry in India witnessed substantial growth, reaching approximately INR 34,000 crores in 2023.

Rajiv Kumar, Vice Chairman of DS Group, expressed his enthusiasm, stating, "Catch Spices' relentless commitment to quality and understanding of consumer preferences has propelled us to this milestone. Our focus remains on delivering purity, taste, and convenience."

With over 125 variants and 300 SKUs, Catch Spices has become a household name, reaching more than 2 crore households across India. Leveraging modern trade and e-commerce platforms, the brand has demonstrated remarkable growth, surpassing industry benchmarks.

Supported by brand ambassadors like Akshay Kumar and Bhumi Pednekar, Catch Spices has resonated with consumers through its campaign "Kyunki khana sirf Khana nahi hota," emphasizing the emotional connection to food. The brand's increased focus on digital marketing and strategic partnerships further strengthens its market presence.

Catch Spices' journey to the INR 1000 crore club signifies its unwavering dedication to excellence and innovation, promising a flavorful future for Indian kitchens.

With a strategic investment of INR 125 crore earmarked for advertising, marketing, and distribution network expansion, DS Group aims to enhance Catch Spices' presence and market share in the highly competitive FMCG sector. The company is also set to introduce new products tailored to suit the tastes of consumers in South India, further expanding its foothold in the region.

As DS Group continues to focus on growth and market expansion, it remains committed to innovation and consumer satisfaction, aiming to strengthen its position as a leading player in the FMCG sector while delivering value to its customers and stakeholders.