Cygnett Hotels & Resorts Unveils Ambitious Expansion Plans at 7th Annual GM Conclave

Cygnett Hotels & Resorts Unveils Ambitious Expansion Plans at 7th Annual GM Conclave

By Nithyakala Neelakandan

Published on May 24, 2024

India’s fastest-growing hospitality chain, Cygnett Hotels & Resorts, recently hosted its 7th annual GM Conclave in Jaipur, under the theme ‘Aggrandize Hospitality: Cygnett Horizons 2024.’ This event was a platform for discussing strategic expansion plans and key insights into the transformational changes within the hospitality industry.

Founder and Managing Director, Mr. Sarbendra Sarkar, announced Cygnett’s plan to open 15 new hotels with a total of 1200 keys over the next year. Ten of these hotels are already in the project and pre-opening stages. This expansion is a testament to the company's vision of innovation and cultural transformation. Upcoming properties include Cozzet Deera in Sonipat (41 keys), Cozzet Mahad in the Mahad Maharashtra industrial area (60 keys), and Cygnett Inn Airport in Jaipur (45 keys), all scheduled to open between June and August.

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To support this growth, Cygnett plans to hire over 1,000 hospitality professionals and establish the Cygnett Learning Academy to address the talent shortage and train new aspirants. According to a recent report by HVS, Cygnett Hotel and Resort ranked second in new hotel signings in 2023.

During the conclave, Mr. Sarkar emphasized the importance of cultural transformation and innovation in driving the company’s expansion. He highlighted the rapid growth of domestic tourism and rising average daily rates (ADRs) as positive indicators for the hospitality sector. He also noted that increased government focus on infrastructure development is expected to further bolster the industry.

Sustainability was another major focus of the conclave. Cygnett’s Sustainable Plan 2025 includes initiatives such as energy-efficient technologies, water conservation, waste management, and improved transportation facilities. These efforts are aimed at aligning with global sustainability standards and reflect the company's commitment to environmentally responsible practices.

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Technology also featured prominently in the discussions. Cygnett is investing heavily in digital transformation, particularly in the use of artificial intelligence (AI) to enhance guest experiences and operational efficiency. The company announced the upcoming launch of a mobile app for reservations and customer relationship management (CRM) systems to streamline guest management.

Chief Technology Officer, Mr. Shyam Bhethanabotla, explained that AI algorithms will empower staff and improve guest interactions through voice recognition and translation, offering personalized recommendations and experiences. This integration of AI is expected to transform business operations while maintaining a balance between technology and tradition.

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Additionally, Cygnett announced the integration of Learning Management Systems (LMS) and Human Resource Management Systems (HRMS) to enhance employee engagement and skill development. These systems aim to ensure that Cygnett maintains a motivated and skilled workforce, capable of meeting the organization’s needs.

The conclave concluded with an award ceremony recognizing the top-performing hotels, general managers, and corporate teams for their excellence in guest experience, operational innovation, and leadership. The event celebrated the relentless pursuit of excellence across all levels of Cygnett's operations.

The 7th annual GM Conclave provided a comprehensive look at Cygnett’s ambitious plans for growth, innovation, and transformational change in the hospitality industry, setting a confident roadmap for the future.


Lemon Tree Hotels Expands in Bihar with New Gaya Property

Lemon Tree Hotels Expands in Bihar with New Gaya Property

By Hariharan U

Published on September 18, 2025

Lemon Tree Hotels has announced the signing of its latest property Lemon Tree Hotel, Gaya, Bihar. The upcoming hotel will feature 56 well-appointed rooms, a restaurant, banquet and meeting facilities, along with a swimming pool, fitness centre, spa, and other public spaces. The property will be managed by Carnation Hotels Private Limited, the management arm and wholly-owned subsidiary of Lemon Tree Hotels Limited.

Strategically located, the hotel offers easy access to both Bodhgaya Airport (14 km) and Gaya Railway Station (6 km), while being well-connected by road for public and private transport.

Commenting on the signing, Kapil Sharma, Executive Vice President, Finance & Chief Financial Officer, Lemon Tree Hotels, said, “With this signing, we further enhance and strengthen our footprint in Bihar, where we operate one hotel and have one more upcoming. This aligns with our strategy of expanding our brand across the country to delight our guests with comfortable options.”

Lemon Tree Hotels has steadily grown since its first 49-room property in 2004. Today, the group welcomes over 1.5 million guests annually across 110+ operational hotels in 75+ cities in India and overseas, with a pipeline of 110+ upcoming properties. Its network spans metro hubs such as Delhi-NCR, Mumbai, Bengaluru, and Hyderabad, along with tier II and III cities like Jaipur, Udaipur, Kochi, and Indore. Internationally, Lemon Tree Hotels is present in Dubai, Bhutan, and Nepal.

With the new signing in Gaya, Lemon Tree continues to build on its reputation for comfort, consistency, and refreshing hospitality — serving both business and leisure travellers alike.


ALIVAA Hotels & Resorts Hits 20-Property Milestone with The Hoften Lotus Court, Greater Noida

ALIVAA Hotels & Resorts Hits 20-Property Milestone with The Hoften Lotus Court, Greater Noida

By Hariharan U

Published on September 16, 2025

ALIVAA Hotels & Resorts has reached a new milestone with the addition of The Hoften Lotus Court in Greater Noida West, Uttar Pradesh, marking the 20th property in its growing portfolio. The launch strengthens ALIVAA’s footprint in a key market and aligns with its ambitious expansion strategy.

Operating under The Hoften brand, the hotel is designed for modern travellers seeking smart, efficient service combined with comfort and convenience.

Akash Bhatia, CEO of ALIVAA Hotels & Resorts (Managed & Franchise Business), said, "We are absolutely thrilled to welcome Hotel Lotus Court into The Hoften family and the wider ALIVAA Hotels & Resorts collection. Greater Noida is a dynamic destination, and this partnership enables us to offer our guests an even broader range of exceptional experiences. Hotel The Hoften Lotus Court perfectly embodies the unique charm and high standards of our brand, and we're confident it will be a valuable asset to our expanding portfolio."

Vikramjit Singh, Founder of ALIVAA Hotels & Resorts, highlighted the strategic significance of Greater Noida, "As we strive to become a leading national player, Greater Noida holds a critical position in our roadmap. This signing establishes our foothold in the country's growing corporate hub. The upcoming Jewar Airport will be a game-changer, boosting business and leisure travel and creating immense opportunities for us."

Arjun Singh, owner of The Hoften Lotus Court, shared his excitement, "Joining forces with ALIVAA Hotels & Resorts and bringing Hotel Lotus Court under The Hoften brand is a momentous occasion for us. Their deep expertise and commitment to guest satisfaction perfectly complement our vision. This is our second property with the same brand, reflecting our confidence and commitment. We look forward to delivering memorable experiences to our guests."

This milestone reinforces ALIVAA Hotels & Resorts’ dedication to expanding its portfolio, delivering exceptional stays, and creating unforgettable experiences across India’s key travel destinations.

About ALIVAA Hotels & Resorts:
ALIVAA Hotels & Resorts is a dynamic hospitality group focused on creating exceptional guest experiences. Operating under the ALIVAA and The Hoften brands, the company emphasizes quality, innovation, and guest delight, offering memorable stays across established and emerging destinations.


Treat Hotels & Resorts Expands to Rajasthan and Maharashtra with Two New Properties

Treat Hotels & Resorts Expands to Rajasthan and Maharashtra with Two New Properties

By Hariharan U

Published on September 13, 2025

Treat Hotels & Resorts is expanding its presence in North India with the addition of two new premium properties in culturally and historically significant destinations, Kumbhalgarh in Rajasthan and Chhatrapati Sambhajinagar in Maharashtra.

The first, Treat Aranya Resort, Kumbhalgarh, marks the brand’s debut in Rajasthan. Set against the backdrop of the Aravalli Hills and close to the UNESCO World Heritage Site of Kumbhalgarh Fort, the resort offers a tranquil escape where heritage and modern comfort come together. Guests can expect spacious rooms, landscaped lawns, panoramic views, and a setting ideal for those seeking both relaxation and cultural exploration.

The second property, Treat Imperial, Chhatrapati Sambhajinagar, is positioned at the city’s heart and designed as an upscale venue for weddings, corporate retreats, and family getaways. With regal architecture, expansive banquet spaces, gourmet dining, and premium hospitality services, it caters especially to large-scale weddings and events while reflecting the cultural spirit of Sambhajinagar.

These launches mark a new chapter in our journey,” said Mr. Alok Mundra, Managing Director, Treat Hotels & Resorts. “We’re not just building properties; we’re creating destinations that celebrate India’s diversity in architecture, cuisine, and celebrations, without compromising on luxury.”

Adding to this, Devendra Singh, General Manager, Development & Acquisitions, noted, “These developments are a testament to our vision of expanding thoughtfully into destinations that hold cultural, historical, and economic significance.”

With these upcoming launches, Treat Hotels & Resorts strengthens its position as one of India’s fastest-growing hospitality brands. Both properties uphold the brand’s philosophy of offering meaningful celebrations, memorable escapes, and enriching experiences — all while preserving India’s timeless heritage.

For inquiries and partnerships, visit www.treatresorts.com.

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