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By Manu Vardhan Kannan
Published on March 7, 2025
The Ascott Limited (Ascott), the Official Global Hotels Partner of Chelsea Football Club, is bringing The Famous CFC to Bangkok, Thailand, following the remarkable success of its Singapore edition. This global fan engagement event, scheduled for April 25-26, 2025, will be hosted at Ascott Embassy Sathorn Bangkok and Somerset Rama 9 Bangkok, offering Chelsea supporters and Ascott Star Rewards (ASR) members an unparalleled experience.
Chelsea legend Gianfranco Zola, a two-time Chelsea Player of the Year, will headline the event. Zola, who played a pivotal role in Chelsea’s success from 1996 to 2003, was voted the club’s greatest-ever player in 2003. His visit to Bangkok marks Chelsea’s much-anticipated return to the city since 2017.
During The Famous CFC in Singapore in late 2024, Zola was warmly received by fans from across the region. Known for both his footballing excellence and his approachable nature, Zola’s presence in Bangkok is expected to draw an enthusiastic response from Chelsea’s passionate fanbase.
The Bangkok edition will include a lineup of activities such as a watch party for Chelsea’s match against Everton on April 26 and an exclusive meet-and-greet with Zola. The Famous CFC aims to deepen Chelsea’s bond with supporters worldwide, having already engaged fans in Mumbai, Los Angeles, Singapore, and Kuala Lumpur since its launch in 2023.
Ascott Embassy Sathorn, Bangkok
Ascott’s Commitment to Chelsea Fans
Tan Bee Leng, Chief Commercial Officer of Ascott, expressed excitement about bringing the fan experience to Bangkok after the success in Singapore. Ascott Star Rewards members will gain exclusive access to meet Zola, hear stories from his career, and experience Chelsea’s legacy up close. The event promises VIP hospitality, curated stays at Ascott properties, and unforgettable moments for Chelsea supporters.
Somerset Rama 9 Bangkok
Since partnering with Chelsea FC, Ascott has enhanced its hospitality offerings for football fans. ASR members enjoy match-and-stay packages, access to Chelsea soccer school training sessions, and VIP entry to Ascott’s private hospitality suite at Stamford Bridge. Additionally, the rebranding of Stamford Bridge Hotel London under Ascott’s ‘lyf’ brand by late 2025 is set to redefine the fan experience.
Exciting Opportunities for ASR Members
As part of The Famous CFC Bangkok, Ascott is launching an exclusive campaign for ASR members. Those who book and stay with Ascott stand a chance to win an evening with Gianfranco Zola, including access to the Ascott x Chelsea pre-match party and a special appearance by Zola.
Two exclusive experience packages are available for ASR members:
Intimate Fan Experience with Gianfranco Zola – Includes access to the Ascott x Chelsea pre-match party and a limited-edition Ascott x Chelsea merchandise pack.
Ultimate Weekend with Gianfranco Zola – Includes all the benefits of the first package plus an exclusive VIP meet-and-greet and photo opportunity with Zola.
For ticket details and event updates, visit Ascott’s official website.
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Published on June 23, 2026
The FIFA 2026 group stage continued to deliver exciting results as Egypt registered a commanding three-goal win over New Zealand in their Group G encounter, strengthening their position in the tournament standings.
In another closely contested fixture, Uruguay and Cabo Verde played out an entertaining 2-2 draw in Group H, with both teams sharing the points after a competitive contest.
Alongside the action on the pitch, hospitality experts are closely analysing the business impact of the tournament and how it compares with previous editions of the FIFA World Cup.
Industry observers note that the FIFA World Cup Qatar 2022, remains an unusual benchmark when evaluating potential hospitality gains. While overall sales during the tournament period increased by 18.6 per cent, the timing of the competition played a major role in those figures. Held during November and December, the tournament coincided with the festive season, traditionally one of the busiest periods for restaurants, pubs, and hospitality businesses.
Interestingly, days without football matches recorded a stronger sales increase of 27.0 per cent, outperforming match days. The highest trading day during the tournament delivered a 50.8 per cent rise in sales and occurred on a December Thursday that was not directly linked to football activity.
Data also showed that home nation match days generated an average increase of 12.7 per cent, lower than the overall tournament average. Factors such as colder weather and daytime kick-off schedules may have encouraged fans to stay at home rather than visit hospitality venues.
The outlook for FIFA 2026 is significantly different. The tournament is taking place during the summer months in UK, with evening kick-offs expected to align with prime-time viewing hours in key markets. Industry experts believe these conditions are more comparable to Euro 2024 than the Qatar World Cup.
As a result, hospitality businesses across the United Kingdom are viewing a projected group-stage uplift of 10 to 15 per cent as a more realistic benchmark for performance during the tournament. With favourable weather, stronger social viewing opportunities, and increased outdoor dining activity, many operators are optimistic about the commercial opportunities that FIFA 2026 could generate.
As the competition progresses, both football fans and hospitality businesses will be watching closely to see how the tournament influences consumer behaviour and venue performance across key markets.
This summer, The Hari Hong Kong is giving guests two very different reasons to look forward to the weekend. The hotel is showcasing distinct brunch experiences at Lucciola and Zoku & The Terrace, offering diners a choice between classic Italian cuisine and contemporary Japanese flavours.
At Lucciola, guests can enjoy a relaxed brunch experience in a dining space featuring warm amber and green tones, timber-lined interiors, and natural daylight. The menu begins with a selection of antipasti before moving on to seasonal dishes that celebrate traditional Italian cooking. Highlights include sauteed black mussels with parsley and garlic, roasted lamb T-bone, and Lucciola's signature tiramisu.
The brunch includes 90 minutes of free-flow red, white, and sparkling wine. Guests can also upgrade their experience with a newly extended two-hour free-flow Perrier-Jouët Grand Brut Champagne is available with a special price.
For those seeking a different culinary experience, Zoku and its adjoining outdoor venue, The Terrace, present a Japanese-inspired brunch concept. Known for its stylish interiors featuring leather booths, crimson velvet seating, and an origami-inspired ceiling, Zoku offers a modern setting, while The Terrace overlooks Wan Chai and features lush greenery alongside a striking triple-height living wall.
The brunch begins with "Otoshi: The Izakaya Way," a curated selection of Japanese snacks, followed by an assorted sashimi platter featuring seasonal seafood. Guests can then choose from a range of mains and desserts, with standout dishes including truffle Yaki soba and A-4 Miyazaki Wagyu steak.
The Zoku & The Terrace brunch includes free-flow beverages. Diners can further enhance their experience with a two-hour free-flow package featuring Perrier-Jouët Grand Brut Champagne and premium sake for an additional price per person.
Commenting on the concept, Francesco Gava, Director of Food & Beverage at The Hari Hong Kong, said, "One of the things we love about our weekend brunches is that they offer two completely different experiences under the one roof. Some guests are drawn to the warmth and conviviality of our Italian brunch, yet others prefer contemporary Japanese flavours with sake at Zoku & The Terrace.”
Weekend Brunch is available at Lucciola every Saturday, Sunday, and public holidays, while Zoku & The Terrace welcomes guests on Saturdays and public holidays. Both brunch experiences are served between 12:00pm and 4:30pm, with last orders at 2:30pm. Menu items are subject to seasonal rotation, ensuring a fresh dining experience throughout the year.
Published on June 22, 2026
A major fire broke out at the Viva Wyndham Dominicus Beach resort in Bayahibe, Dominican Republic, on Friday, claiming the life of one tourist and forcing the evacuation of nearly 1,700 guests.
According to DAEH emergency services, the victim was a 46-year-old Italian tourist. Three individuals were taken to medical facilities for treatment, while six others received medical assistance at the resort. At the time of the incident, the property was operating at 84 per cent occupancy.
Drone footage from the scene showed flames spreading across multiple buildings within the beachfront resort, with thick black smoke rising into the sky. Emergency teams responded quickly and worked to bring the situation under control.
Authorities have not yet confirmed the cause of the fire. However, preliminary findings indicate that strong winds and the presence of flammable thatched roofs on some of the resort buildings may have contributed to the rapid spread of the flames.
The Emergency Operations Center (COE) confirmed that the fire was successfully contained and that all guests were relocated to other hotels. Officials also stated that tourism activities in Bayahibe and nearby areas were not affected by the incident.
Italian news agency Ansa reported that the Italian ambassador to the Dominican Republic met the victim's husband at the hospital. The Italian embassy is assisting approximately 285 Italian tourists who were staying at the resort or nearby properties. Support measures include issuing emergency passports to travellers whose documents were lost in the fire and arranging return flights where required.
Bayahibe is a popular Caribbean resort destination known for its beaches and clear waters, attracting visitors from around the world throughout the year.
In a statement, Wyndham Hotels & Resorts said that hotel teams safely evacuated guests and staff during the emergency. The company confirmed the death of one guest and stated, "We send our thoughts to the family while we await autopsy results to determine the cause."
The hotel, which is independently owned and operated under the Wyndham brand, has been temporarily closed and will remain shut until further notice as investigations continue.
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