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By Manu Vardhan Kannan
Published on February 26, 2026
India’s deep-rooted halwai traditions meet contemporary dessert craft with the launch of Amara, a new-age dessert brand that brings regional Indian flavours to the forefront in a modern format. The brand makes its debut with a flagship store in Indiranagar, along with 10 satellite stores across Bengaluru, marking a first-of-its-kind approach to premium frozen desserts in India.
Amara introduces a concept built around collaboration with generational halwais, reworking recipes that have been passed down over decades into refined, contemporary dessert formats. The idea is not to fuse traditions, but to respectfully reinterpret them, creating flavours that feel elevated and fresh while remaining deeply familiar and nostalgic.
For years, some of India’s most loved cold desserts have stayed tied to specific regions and memories. Meetha paan was closely associated with Banaras, Gudbud belonged to Udupi, and chikki was inseparable from Lonavala. While these flavours lived on through tradition, the premium dessert space largely moved in a different direction, leaning towards Western styles or mass-produced sweets with little cultural connection.
Amara steps in to bridge this gap by bringing together regional desserts from across the country on a single menu. The brand works directly with traditional halwais whose families have preserved these recipes for generations. Every dessert is made using 100% real milk and natural ingredients, with zero preservatives, and prepared using time-honoured techniques that remain true to their origins.
Sharing the vision behind the brand, Edwin Daniel, Co-founder of Amara, said, “We realised there was a clear gap in the premium dessert space. India has extraordinary regional dessert traditions, but they were either hyper-local or not presented in a contemporary format. We wanted to bring these flavours together on one platform - not as fusion, but as respectful reinterpretations that make them accessible year-round, without losing their authenticity.”
The debut menu reflects a journey through India’s dessert memories. Highlights include the Meetha Paan Sundae inspired by Banaras, Gadibadi, a modern take on the Mangalore classic Gudbud, and the Lonavala Salted Caramel Chikki Sundae. The menu also features a dessert inspired by the nostalgic flavour of masala chai-soaked Parle-G biscuits, along with offerings such as Filter Kaapi ice cream, Gulkhand Rose Sundae, and Desi Tres Leches.
Speaking about the brand’s expansion approach, Jeff Jose, Co-founder of Amara, said, "With the launch of a flagship store and 10 satellite stores, our focus is on reach and accessibility from day one. We wanted Amara to feel premium but approachable - a brand that can scale while staying rooted in authenticity. Bengaluru is the right city to begin this journey; it embraces craft and innovation. This is just the start of building a nationally relevant dessert brand."
The flagship store in Indiranagar is designed to echo traditional Indian homes, featuring red oxide flooring and rattan furniture. The space reflects warmth, familiarity, and pride in Indian dessert-making, creating an atmosphere that feels nostalgic yet current, much like the brand’s offerings.
Amara enters the market at a time when Indian consumers are increasingly moving away from mass-produced sweets and towards artisanal, heritage-driven indulgences made in small batches with clean ingredients. With its focus on regional authenticity, craftsmanship, and modern presentation, the brand fills a clear gap in the premium dessert segment.
The flagship store is located at 472, HAL 3rd Stage, 80 Feet Road, Thippasandra, Bangalore. The Indiranagar outlet is open from 12 noon to 1 AM, with Amara also available on Swiggy, Zomato, and Ownly across Bengaluru.
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Published on April 7, 2026
ButterBrews has opened its new outlet in Aundh, marking its largest format café so far. The new space has been designed as an everyday destination, bringing together a comfortable layout, a strong all-day menu, and a clear focus on coffee.
The café has been planned with multiple zones to suit different preferences. It includes an indoor seating area, a non-smoking outdoor section with an amphitheatre-style setup, and a separate smoking zone placed away from the main space to ensure a smooth and relaxed experience for all guests.
The menu offers a premium all-day selection built around fresh ingredients. Guests can choose from breakfast options, healthy bowls, wholesome meals, and vegan dishes, making it suitable for different tastes and dining needs throughout the day.
Coffee continues to be at the heart of the ButterBrews experience. The café uses 100 percent Arabica beans and serves both house blends and manually brewed coffees. It also features guest roasters like Tulum Coffee Roasters and Ground Zero Coffee Roasters, adding variety to its coffee offerings.
Desserts and baked items are prepared in-house at ButterBrews’ bakehouse. Popular choices include the Basque cheesecake and cinnamon rolls, which have already become favourites among guests.
Commenting on the opening, Harsh Agarwal, Co-founder, ButterBrews, said, “ButterBrews, Aundh is our largest format cafe yet. We have built a stronger indoor experience and created clear zones across the cafe so guests can settle in the way they like. We want this to be an address people can count on through the week.”
Umang Bhimrajka, Co-founder, ButterBrews, added, “For us, coffee has always been non-negotiable. With 100 percent Arabica beans, house espresso coffees and manual brews that rotate speciality roasters, we are bringing a program that balances familiarity with discovery. Alongside that, the all-day menu and our bakehouse desserts complete the experience we want to offer Aundh.”
By Hariharan U
McDonald's India – North and East has reintroduced its popular limited-edition Sipper, bringing back the fan-favourite collectible as part of its app-exclusive Super Sipper Meals. The offering follows strong customer demand earlier this year and is available for a limited time across select regions.
Accessible exclusively through the McDonald's App, the Super Sipper Meals can be ordered between 4 PM and 7 PM, adding an element of exclusivity and urgency for customers looking to grab the collectible while stocks last.
The meals are offered in two variants, catering to both vegetarian and non-vegetarian preferences. The Veg option, includes a McAloo Tikki Burger, Medium Fries, Small Coke, and Pizza McPuff. The Non-Veg variant, features a McGrill Burger along with Medium Fries, Small Coke, and Pizza McPuff.
Commenting on the reintroduction, Rajeev Ranjan said the overwhelming response to the earlier launch highlighted customers’ interest in unique and engaging experiences. He added that the brand remains focused on delivering offerings that combine value, taste, and memorable moments.
Operated by Connaught Plaza Restaurants Pvt. Ltd., McDonald’s India – North and East continues to strengthen its presence with over 295 restaurants and 190+ McCafé outlets across the region. The brand’s latest offering reflects its ongoing effort to create experience-led promotions that go beyond traditional value meals.
By combining everyday favourites with collectible merchandise, the reintroduced Sipper campaign aims to enhance customer engagement while driving digital adoption through its app ecosystem.
CoCo Ichibanya has opened its new outlet at Ambience Mall Gurugram, adding a global flavour to the mall’s growing food and beverage offerings. Located on the third floor, the restaurant spans around 3,000 sq. ft. and can accommodate up to 52 guests.
Founded in 1978 in Japan, CoCo Ichibanya is known as one of the world’s largest Japanese curry chains. The brand is popular for its curry-and-rice dishes, offering a mix of consistency and customisation, allowing diners to personalise their meals based on taste and preference.
The launch is part of Ambience Mall Gurugram’s ongoing effort to strengthen its dining portfolio by bringing in well-known international brands. With this addition, the mall continues to expand its options, offering both everyday dining choices and unique global experiences to visitors.
Speaking on the occasion, Arjun Gehlot, Director, Ambience Group, said, “Consumer preferences today are evolving towards experiences that feel both authentic and globally relevant. CoCo Ichibanya brings a strong international identity along with an offering that is approachable and versatile. At Ambience Mall, our focus remains on curating a balanced and contemporary mix, and this addition further strengthens that direction.”
With the opening of CoCo Ichibanya, Ambience Mall Gurugram further builds its position as a destination that blends retail with curated dining and lifestyle experiences, catering to a modern and globally aware audience.
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