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By Hariharan U
Published on November 4, 2025
Kimaya Himalayan Beverages, the name behind India’s award-winning craft beer BeeYoung, is set to introduce BeeYoung Tropic, the country’s first-ever crafted Tropical Pilsner, at Doon Music Festival Season 4. The brand joins as the festival’s official beer partner, bringing with it a refreshing wave of flavour, music, and youthful spirit.
The two-day festival, hosted at the Rajiv Gandhi International Cricket Stadium in Dehradun, is one of Uttarakhand’s most celebrated youth events. Known for its electrifying atmosphere, diverse audience, and power-packed artist lineup, this year’s edition will see performances by DJ Chetas, Krsna, Gurnazar, and Paresh Pahuja. With over 65,000 attendees across past seasons, the festival offers the perfect stage for BeeYoung’s latest innovation.
BeeYoung’s partnership with the Doon Music Festival goes beyond branding, it’s a creative fusion of community, music, and craftsmanship. True to this spirit, BeeYoung Tropic Pilsner captures the brand’s core essence: bold, refreshing, and full of life.
First brewed at BeeYoung’s microbrewery in New Delhi, the BeeYoung Brewgarden, the Tropic Pilsner became an instant favourite among visitors for its light, fruity twist. Now, this brew is ready for a national debut, promising to bring the same tropical freshness in every can.
Crafted with notes of mango and passion fruit, the beer delivers a crisp, light-bodied texture and a smooth, malty finish. Designed to pair effortlessly with any cuisine or occasion, it’s perfect for sunny afternoons, lively evenings, or just unwinding with friends. The brew leaves no lingering aftertaste, making it as clean and easygoing as it is flavourful.
Sharing his excitement for the launch, Abhinav Jindal, CEO and Founder of Kimaya Himalayan Beverages, said,“The Doon Music Festival embodies the same spirit we celebrate at BeeYoung, youthful energy, authentic experiences, and bringing people together. With the launch of BeeYoung Tropic Pilsner, we aim to capture the feeling of pure joy and togetherness that arises when great music meets great company. Launching it here in Dehradun, the city where BeeYoung was born, surrounded by music and mountains, feels like the perfect homecoming for this tropical journey.”
As Dehradun’s hills come alive with music and celebration, festival-goers will get to experience BeeYoung’s complete lineup — BeeYoung Beyond, the original BeeYoung, and the all-new BeeYoung Tropic Pilsner. Each one embodies the brand’s signature combination of craft, character, and youthful energy, connecting deeply with India’s growing community of beer lovers.
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