Liberty International Expands into Saudi Arabia

Liberty International Expands into Saudi Arabia

By Manu Vardhan Kannan

Published on January 12, 2025

Liberty International Tourism Group, a renowned global destination management company, has announced its expansion into Saudi Arabia. Known for its expertise in MICE (Meetings, Incentives, Conferences, and Exhibitions) and premium leisure travel, Liberty Saudi Arabia promises to bring exceptional services to one of the Middle East’s most dynamic and culturally rich destinations.

Leading this new chapter is Shady Maurice, an accomplished professional with extensive experience in destination management across the region. “Saudi Arabia is at the forefront of a global transformation in tourism and business events,” said Maurice, Head of Office for Liberty Saudi Arabia. “The Kingdom’s Vision 2030 has paved the way for incredible opportunities, and I am thrilled to lead Liberty’s expansion here. Our team is ready to craft memorable experiences and deliver exceptional service that reflects both the region’s unique heritage and Liberty’s global standards.”

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Liberty’s entry into Saudi Arabia aligns with the Kingdom’s Vision 2030, an ambitious initiative aimed at transforming the region into a global tourism and business hub. The addition of Saudi Arabia to Liberty’s extensive network underscores its mission to be the world’s most comprehensive and innovative destination management company.

Mario Enzesberger, Founder and CEO of Liberty International Tourism Group, expressed his enthusiasm for this expansion: “Saudi Arabia is a dynamic market with vast potential. This expansion strengthens our global footprint, and I am confident that Liberty Saudi Arabia will thrive under Shady’s leadership.”

With operations now in over 110 countries, Liberty International continues to set high standards for excellence in destination management, leveraging its global expertise to create unforgettable travel experiences.

For more information, visit Liberty Saudi Arabia DMC.


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