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By Author
Published on January 3, 2024
In a remarkable turn of events, hotels in Indore and various tourist destinations across Madhya Pradesh are experiencing an unprecedented surge in bookings, with most properties either fully booked or reaching 90 percent occupancy for the upcoming week. This surge in demand is attributed to the festive cheer extending from Christmas to the New Year, drawing tourists from both within the state and neighbouring regions.
Madhya Pradesh Tourism Development Corporation (MPTDC)-owned hotels, situated in National Parks at Bandhavgarh, Pench, Kanha, Pachmarhi, Ujjain, Omkareshwar, Orchha, Sailani, Hanuwantiya, Maheshwar, Mandu, Shivpuri, Tawa, and Madhai, are particularly witnessing high demand for accommodations. Syed Arif Naqvi, the General Manager of Business Development and Marketing at MPTDC, shared, "We are expecting a very good tourist footfall in the state. Demand for hotel rooms has gone up sharply, and most of our properties are fully booked for this week."
The influx of tourists is not limited to Madhya Pradesh alone, as visitors from Maharashtra, Gujarat, West Bengal, and neighbouring states are streaming into tourist hotspots to celebrate the New Year. Winters traditionally mark the peak tourist season in MP, attracting visitors from different corners of the country.
Recognizing the changing preferences of travellers, MPTDC has introduced adventure and sport tourism activities at select properties to enhance the holiday experience during this extended vacation period. Additionally, selected properties will host New Year celebrations for the guests.
The surge in demand is not limited to hotels alone; there is also a noticeable increase in interest for home stays and rural stays across the state, particularly in Ujjain and Omkareshwar. The tourism department has responded by developing home stays in 100 villages of Madhya Pradesh, aiming to boost tourism by leveraging local resources and focusing on traditional art forms. To accomplish this, the department has partnered with experts and NGOs to construct these stays.
As Madhya Pradesh transforms into a bustling hub of festive celebrations and tourism, the hotels and accommodations managed by MPTDC are at the forefront, welcoming guests from far and wide to experience the rich cultural tapestry and natural beauty that the state has to offer.
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