NOESIS Drives Success with Brand Tie-Ups for 904 Hotel Keys in Mumbai

NOESIS Drives Success with Brand Tie-Ups for 904 Hotel Keys in Mumbai

By Author

Published on June 28, 2023

NOESIS, the leading hotel investment and consulting firm in India, has achieved remarkable success by facilitating brand tie-ups for 904 hotel keys across 10 hotels in the Mumbai Metropolitan Region Development Authority (MMRDA) area.

Through its expertise, NOESIS has provided comprehensive services like feasibility reports, valuation studies, brand search, and fundraising to these hotels. Lemon Tree Premier Malad West and Bloom Saki Vihar, Andheri East, have emerged as the frontrunners in forming alliances with renowned brands, with each hotel securing agreements for 120 rooms.

NOESIS' successful efforts have led to alliances between renowned brands and the following hotels:

Lemon Tree Premier Malad West – 120 rooms

Bloom Saki Vihar, Andheri East – 120 rooms

Bloom Suites at Western Express Highway, near the domestic airport – 104 rooms

Ginger, an IHCL Brand, Goregaon East – 102 rooms

The Fern Resort, Badlapur – 100 rooms

The Fern, Palghar – 81 rooms

Adiva Beacon (Fern), Grant Road, South Mumbai – 80 rooms

Beacon (Fern) Navi Mumbai – 69 rooms

Regenta Juhu – 68 rooms

Bloom Boutique Bandra West – 60 rooms

Additionally, NOESIS is currently engaged in 12 ongoing and upcoming hotel projects in the MMR region. The firm offers essential services such as fundraising, operator/brand selection, and feasibility studies for these projects. With infrastructure developments improving connectivity, investors are increasingly attracted to hotel investments in the suburbs and outskirts where land costs remain manageable.

Nandivardhan Jain, Founder & CEO of NOESIS, expressed pride in the firm's accomplishments and the growth in branded room supply. He credited the expertise and commitment of the NOESIS team and envisioned 100% growth in the next five years.

With offices in Mumbai, Gurugram, and Bangalore, NOESIS provides comprehensive coverage and support to its clients, with over 2,100 completed assignments to date.


Fairfield by Marriott Mumbai Andheri West Celebrates First Anniversary

Fairfield by Marriott Mumbai Andheri West Celebrates First Anniversary

By Manu Vardhan Kannan

Published on November 6, 2026

Fairfield by Marriott Mumbai Andheri West has celebrated its first anniversary, marking a year of welcoming guests and building its presence in Mumbai's hospitality landscape. The hotel opened its doors on 18 October 2025 and has completed its first year of operations with a focus on comfortable stays, thoughtful service and memorable dining experiences.

Located on New Link Road in Andheri West, the hotel caters to both business and leisure travellers. Its approach follows Fairfield by Marriott's brand philosophy, The Beauty of Simplicity, combining contemporary accommodation with convenient amenities and dining spaces.

The property features 106 guest rooms and suites, offering a comfortable setting for guests visiting Mumbai for business, leisure and special occasions. Its dining portfolio includes Pana, the all-day dining restaurant, along with a Flavourscape, patisserie and bakery. The upcoming SORAÉ rooftop bar is expected to further add to the hotel's dining and social experiences.

The hotel also offers event spaces, including Vira and Reva banquets, which cater to corporate gatherings, social celebrations and special occasions.

The first anniversary also recognises the contributions of the hotel's associates, guests and partners, whose continued support has played an important role in shaping its journey over the past year.

Commenting on the milestone, Imran Khan, Hotel Manager, Fairfield by Marriott Mumbai Andheri West, said, "Celebrating our first anniversary is a proud and meaningful milestone for all of us. The past year has been an important journey of building relationships, creating memorable guest experiences and establishing our presence in Mumbai's dynamic hospitality landscape. This achievement reflects the dedication and passion of our associates, the trust our guests place in us, and the continued support of our Stakeholders. As we look ahead, we remain committed to elevating the guest experience through thoughtful service, genuine hospitality and the simplicity that defines the Fairfield by Marriott brand."

As it completes its first year, Fairfield by Marriott Mumbai Andheri West looks ahead to building on its presence in the city while continuing to focus on guest experiences, warm hospitality and comfortable stays.


Novotel Vijayawada Varun Offers Up to 25% Off on Extended Festive Stays

Novotel Vijayawada Varun Offers Up to 25% Off on Extended Festive Stays

By Manu Vardhan Kannan

Published on November 6, 2026

Novotel Vijayawada Varun has introduced its 'Stay for More' offer, inviting guests to enjoy an extended festive getaway with savings of up to 25% on stays of three nights or more. The offer is open for bookings from 27 October to 1 December 2026, for stays between 8 December 2026 and 28 March 2027.

Located in the heart of Vijayawada, the hotel offers contemporary rooms with bright and spacious interiors, along with facilities designed for a relaxed stay. Guests can unwind at the rooftop infinity pool, enjoy the jogging track or visit the rooftop wellness zone, which features a gym and spa.

The hotel also offers multi-cuisine dining and a rooftop bar, with poolside, outdoor and indoor seating options, giving guests different ways to enjoy their time during a longer stay.

Commenting on the offer, Manish Pathak, General Manager, Novotel Vijayawada Varun, said, “A staycation is an opportunity to slow down and make time for what matters. With our Stay for More offer, we invite guests to celebrate the festive season at Novotel Vijayawada Varun and make the most of their time.”

Under the offer, guests booking three nights or more can receive up to 25% off. ALL Accor members are eligible for an exclusive 25% discount, while non-members can enjoy 20% off. With its extended-stay benefits and leisure facilities, Novotel Vijayawada Varun offers guests an opportunity to make their festive break longer and enjoy a relaxed stay in the city.


The Westin Chennai Velachery Hosts Annual Cake-Mixing Ceremony

The Westin Chennai Velachery Hosts Annual Cake-Mixing Ceremony

By Manu Vardhan Kannan

Published on November 4, 2026

The Westin Chennai Velachery welcomed the festive season with its annual Cake-Mixing Ceremony, bringing together guests and patrons to celebrate the spirit of Christmas and a much-loved culinary tradition. Held in the hotel's lobby, the gathering marked the beginning of the property's Christmas preparations.

The ceremony featured approximately 150–200 kg of carefully selected dry fruits, mixed with an assortment of spirits, including rum, and traditional spices. Cinnamon added warmth to the blend, while nutmeg and star anise brought their distinctive aromas. Guests joined the hotel's team in tossing and mixing the ingredients, turning the occasion into an evening of festive cheer and shared experiences.

The cake-mixing ritual also marks the first step in the hotel's Christmas baking preparations. The mixture of fruits, nuts, spices and spirits will be left to mature over the coming weeks, allowing the flavours to develop before being used in traditional Christmas cakes and other festive delicacies prepared by the culinary team.

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Speaking on the occasion, Deepraj Mukherjee, General Manager, The Westin Chennai Velachery, said, "The Annual Cake-Mixing Ceremony is one of our most cherished traditions, signaling the arrival of the festive season at The Westin. It is a celebration that brings people together through food, shared experiences and the joy of giving."

Executive Chef Dinesh Kumar added, "For us, cake mixing is much more than a culinary tradition; it is about bringing people together, sharing the joy of the season and welcoming the festivities as a community. It is wonderful to see everyone come together and be part of this cherished tradition."

The evening concluded with guests enjoying festive treats, conversations and the cheerful ambience. With Christmas preparations now underway, The Westin Chennai Velachery looks forward to welcoming the season with a range of festive experiences and culinary offerings.

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