Olive's Innovative Approach to Hybrid Hospitality

Olive's Innovative Approach to Hybrid Hospitality

By Author

Published on November 1, 2023

Olive by Embassy, a renowned multi-brand hospitality management company, has ventured into the realm of hybrid hospitality and leisure. This exciting move is driven by a commitment to reshape the hospitality industry and meet the evolving needs of today's travelers, especially in light of the pandemic.

To cater to a diverse range of travelers, Olive has introduced four unique brands under its hybrid hospitality strategy:

Olive Life: Designed for extended stays that promote community living.

Olive Zip: Tailored for budget-conscious travelers.

Olive Hotels: Offering premium accommodations and amenities.

Select Olive: Providing a luxury experience in leisure destinations.

Olive's innovative approach to hybrid hospitality is rooted in a "hospitality first" philosophy. It recognizes the growing demand for multifunctional spaces that encourage connections and enhance guest experiences. This concept seamlessly integrates various elements, including hotels, co-living spaces, co-working areas, members' clubs, wellness facilities, and dining options, all within a single location.

Olive's range of accommodation options is tailored to different market segments. Olive Life caters to students and young professionals in tier 1, 2, and 3 cities, offering stays lasting three months or more. Olive Zip is designed for budget-conscious travelers in similar locations, providing affordable daily stays. Olive Hotels target affluent travelers, offering a wide selection of rooms and amenities. Meanwhile, Select Olive indulges guests with luxurious experiences in leisure destinations. Regardless of the option chosen, guests can enjoy the benefits of AI-powered operations, robust security measures, and exclusive discounts at partner restaurants.

With a forward-thinking vision, Olive aims to expand its presence across India and introduce high-end resorts and luxury accommodations in major leisure destinations. Currently, Olive's properties collectively offer 3,842 beds (1,921 rooms), with plans to increase this capacity to 9,000 beds (4,500 rooms) within the next 12 months. This expansion will also create job opportunities for 1,350 employees in various cities.

Kahraman Yigit, the Co-Founder and CEO of Olive by Embassy, shared, "Olive's distinctive offering underscores our unwavering commitment to a design philosophy that prioritizes guest comfort and flexibility. Our vision is to position Olive as a brand-agnostic hospitality operating platform, where our focus is on delivering unparalleled flexibility, service, and comfort. We are determined to establish Olive as the foremost destination for the modern millennial members’ club, ushering in a new era of hospitality tailored to the needs of the tech-savvy, discerning traveler."

Notably, Olive by Embassy has also developed its own remote operational system through strategic collaborations with Staqu, Zoom, and LivinSoft, making it a pioneering player in the Indian hospitality management landscape.


Lemon Tree Hotels Announces New Signing in Jaipur, Expands Rajasthan Portfolio

Lemon Tree Hotels Announces New Signing in Jaipur, Expands Rajasthan Portfolio

By Hariharan U

Published on December 8, 2025

Lemon Tree Hotels Limited has announced the signing of its latest property, Lemon Tree Hotel, Pacific Mall, Jaipur. Managed by Carnation Hotels Private Limited, the hotel further strengthens the group’s growing footprint in Rajasthan, catering to both business and leisure travellers looking for a refreshing, value-driven stay.

Located in the heart of the Pink City, the new hotel brings guests closer to Jaipur’s mix of royal heritage and modern vibrancy. From iconic landmarks like Amber Fort and Hawa Mahal to colourful bazaars filled with handicrafts, jewellery, and traditional Rajasthani flavours, visitors can enjoy the charm that makes Jaipur one of India’s most-loved destinations.

The upcoming property will feature 124 well-appointed rooms, a restaurant and lounge, a meeting room, and recreational facilities including a swimming pool and fitness centre. Conveniently located, the hotel is around 8 km from Jaipur International Airport and 8.4 km from Jaipur Railway Station, with smooth connectivity across public and private transport.

Sharing his thoughts, Vilas Pawar, CEO — Managed & Franchise Business, Lemon Tree Hotels, said, “With this signing, we will expand our leisure and business portfolio in Rajasthan, where we have 12 operational and 9 upcoming properties in addition to this one. The state, with its booming commerce, distinct culture and testament to India’s rich heritage, is the perfect destination for hospitality. This signing aligns perfectly with our vision of offering refreshing and comfortable stays across all destinations.”

With this addition, Lemon Tree Hotels continues to strengthen its presence across tiered cities, reinforcing its commitment to accessible, comfortable, and modern hospitality.


Hyatt Regency Chennai Earns EarthCheck Silver Certification for 2025

Hyatt Regency Chennai Earns EarthCheck Silver Certification for 2025

By Hariharan U

Published on December 8, 2025

Hyatt Regency Chennai has achieved a major sustainability milestone by securing the EarthCheck Certified Silver status for 2025, reinforcing its commitment to responsible and eco-friendly hospitality in Tamil Nadu.

EarthCheck is one of the world’s leading certifications for environmental and social responsibility in the tourism sector. Earning Silver status requires rigorous assessments, benchmarking, and continuous improvement across areas such as energy use, waste management, community impact and cultural preservation.

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The hotel’s achievement reflects its ongoing efforts toward green operations. Over the past year, Hyatt Regency Chennai has strengthened its sustainable practices with initiatives such as EV charging facilities, water refill stations, reduced plastic usage and improved eco-efficiency measures. These steps not only support environmental goals but also enhance the guest experience with planet-friendly choices.

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This recognition also aligns closely with Hyatt Hotels Corporation’s global ESG platform, World of Care, which focuses on environmental stewardship, community wellbeing, and responsible business operations. Hyatt has already shown global progress, meeting its target of reducing per-square-meter greenhouse-gas emissions by 25% under its 2020 framework ahead of schedule, a testament to the brand’s long-term sustainability commitment.

As part of the certification, Hyatt Regency Chennai will receive the official EarthCheck Certified Silver digital certificate and will gain permission to use the EarthCheck Silver logo, following the organisation’s branding guidelines. EarthCheck has also shared a Communications Toolkit to help the hotel highlight this achievement to guests, partners and the wider Chennai community.

This milestone reinforces the hotel’s vision of creating a more sustainable future for hospitality in South India, while encouraging travellers to choose responsible stays without compromising on comfort or experience.


Hilton Opens Hyderabad Genome Valley Resort & Spa, a 20-Acre Urban Retreat

Hilton Opens Hyderabad Genome Valley Resort & Spa, a 20-Acre Urban Retreat

By Hariharan U

Published on December 8, 2025

Hilton has officially opened Hilton Hyderabad Genome Valley Resort & Spa, marking the brand’s entry into Hyderabad and expanding its footprint in South Asia. Strategically located in India’s Biotech Hub, the resort combines Hilton’s signature hospitality with a design inspired by Telangana’s rich Kakatiya architectural heritage.

Set across 20 acres of greenery with a natural creek, the resort features 115 guest rooms, including 13 pool villas and six suites. Every element, from locally sourced stone and wood to native flora, reflects a commitment to sustainability while creating spaces that honour the region’s culture.

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Zubin Saxena, Senior Vice President and Regional Head, South Asia, Hilton, said, “This resort brings Hilton’s signature hospitality to a new destination and offers a multi-dimensional experience to guests. From dynamic spaces and energizing environments to exceptional culinary experiences and revitalizing amenities, this property is poised to set a new benchmark for leisure-meets-lifestyle experiences in India.”

The resort is ideal for grand weddings and corporate events, offering 89,000 sq. ft. of versatile event spaces, including pillarless ballrooms, meeting rooms, expansive lawns, and a creekside mandapam. Open-air courtyards, bespoke interiors, and earthy tones provide guests a sense of the Deccan landscape.

Vincent Ong, Vice President, Full Service Brands, Asia Pacific, Hilton, added, “Every element of the resort reflects our dedication to hosting guests with charisma, culture and confidence. We are proud to bring Hilton’s global legacy to Hyderabad.”

Wellness and recreation are central to the property. The resort debuts eforea Spa, Hilton’s global spa brand in India, with eight treatment rooms, a sauna, steam and ice shower, and a no-device relaxation zone. Families and guests of all ages can enjoy basketball, pickleball, cricket, futsal, mini golf, tennis, a dedicated children’s arcade, Junior Chef’s Club, farm-to-table experiences, and guided mixology sessions at Grid 78.

Srinivas Chintala Reddy, Managing Director, C.K.R Resorts Pvt. Ltd., said, “Partnering with Hilton to bring this resort to life has been deeply fulfilling. Hyderabad is home to a globally connected community that values culture, wellness, and access, and this resort delivers on all three.”

With the opening of Hilton Hyderabad Genome Valley Resort & Spa, Hyderabad now boasts a world-class urban retreat that combines luxury, culture, and sustainable hospitality, offering both leisure and business travellers a unique destination in the heart of the city’s biotech hub.

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