Olive's Innovative Approach to Hybrid Hospitality

Olive's Innovative Approach to Hybrid Hospitality

By Author

Published on November 1, 2023

Olive by Embassy, a renowned multi-brand hospitality management company, has ventured into the realm of hybrid hospitality and leisure. This exciting move is driven by a commitment to reshape the hospitality industry and meet the evolving needs of today's travelers, especially in light of the pandemic.

To cater to a diverse range of travelers, Olive has introduced four unique brands under its hybrid hospitality strategy:

Olive Life: Designed for extended stays that promote community living.

Olive Zip: Tailored for budget-conscious travelers.

Olive Hotels: Offering premium accommodations and amenities.

Select Olive: Providing a luxury experience in leisure destinations.

Olive's innovative approach to hybrid hospitality is rooted in a "hospitality first" philosophy. It recognizes the growing demand for multifunctional spaces that encourage connections and enhance guest experiences. This concept seamlessly integrates various elements, including hotels, co-living spaces, co-working areas, members' clubs, wellness facilities, and dining options, all within a single location.

Olive's range of accommodation options is tailored to different market segments. Olive Life caters to students and young professionals in tier 1, 2, and 3 cities, offering stays lasting three months or more. Olive Zip is designed for budget-conscious travelers in similar locations, providing affordable daily stays. Olive Hotels target affluent travelers, offering a wide selection of rooms and amenities. Meanwhile, Select Olive indulges guests with luxurious experiences in leisure destinations. Regardless of the option chosen, guests can enjoy the benefits of AI-powered operations, robust security measures, and exclusive discounts at partner restaurants.

With a forward-thinking vision, Olive aims to expand its presence across India and introduce high-end resorts and luxury accommodations in major leisure destinations. Currently, Olive's properties collectively offer 3,842 beds (1,921 rooms), with plans to increase this capacity to 9,000 beds (4,500 rooms) within the next 12 months. This expansion will also create job opportunities for 1,350 employees in various cities.

Kahraman Yigit, the Co-Founder and CEO of Olive by Embassy, shared, "Olive's distinctive offering underscores our unwavering commitment to a design philosophy that prioritizes guest comfort and flexibility. Our vision is to position Olive as a brand-agnostic hospitality operating platform, where our focus is on delivering unparalleled flexibility, service, and comfort. We are determined to establish Olive as the foremost destination for the modern millennial members’ club, ushering in a new era of hospitality tailored to the needs of the tech-savvy, discerning traveler."

Notably, Olive by Embassy has also developed its own remote operational system through strategic collaborations with Staqu, Zoom, and LivinSoft, making it a pioneering player in the Indian hospitality management landscape.


Atmosphere Core Expands into Northeast India with The Dhar, a Signature Atmosphere Hotel in Guwahati

Atmosphere Core Expands into Northeast India with The Dhar, a Signature Atmosphere Hotel in Guwahati

By Manu Vardhan Kannan

Published on March 27, 2025

Atmosphere Core, a globally recognized name in luxury hospitality, has announced its expansion into the Northeastern states of India with its latest property, The Dhar a Signature Atmosphere Guwahati. This marks the company’s 17th signing and is part of its larger vision to introduce 25 properties by 2025 across India.

In partnership with Meghalaya Infratech Limited, the hospitality brand is set to launch a luxurious resort at the strategic border between Guwahati, Assam, and Meghalaya. The property is expected to open in Q1 2026, offering a blend of corporate elegance and leisure indulgence just 45 minutes from Lokpriya Gopinath Bordoloi International Airport.

A Landmark Addition to Northeast India’s Hospitality Scene

This ambitious project aligns with India’s growing focus on Northeast tourism, as the region gains prominence in the country’s economic and infrastructural growth. The resort will be part of the “A SIGNATURE ATMOSPHERE” sub-brand, designed to deliver a world-class experience that caters to business travelers, leisure seekers, and destination event planners.

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With 207 keys, the resort will offer deluxe rooms, premium suites, and presidential accommodations, each designed to provide panoramic views of Guwahati’s cityscape, lush tea gardens, and the breathtaking valleys of Northeast India.

Culinary Excellence & Immersive Experiences

A hallmark of Atmosphere Core properties is their exceptional culinary offerings, and The Dhar a Signature Atmosphere Guwahati will be no exception. The resort will feature:

  • A vibrant all-day dining restaurant with outdoor seating

  • Multiple specialty restaurants celebrating local flavors and international cuisine

  • A bakery, café, lounge, and bar, offering a refined selection of gourmet experiences

Guests can also enjoy a range of indoor and outdoor activities designed to provide a multi-sensory leisure experience, blending adventure, relaxation, and cultural immersion.

World-Class Wellness & Event Spaces

The ELE|NA Spa & Wellness Centre, known for its rejuvenating therapies, will be a standout feature of the resort, offering therapeutic treatments with stunning tea garden views. The landscaped surroundings will create a tranquil atmosphere for those seeking peace and wellness.

For corporate and event travelers, the resort will house state-of-the-art event venues, boardrooms, and expansive lawns, making it an ideal setting for corporate retreats, destination weddings, and large-scale gatherings.

A Rising Destination in Northeast India

Guwahati, the cultural and economic hub of Assam, is rapidly emerging as a preferred destination for business, tourism, and lifestyle experiences. With its historic temples, scenic landscapes, and strong connectivity to other northeastern states, the city is gaining international recognition.

Reflecting on this expansion, Mr. Souvagya Mohapatra, Managing Director of Atmosphere Core for India, Nepal, Sri Lanka, and Bhutan, expressed his enthusiasm:

"The land of seven sisters has long been a focus for us. Guwahati, as the gateway to the Northeast, is evolving into a key business and tourism hub. Its rich heritage and strategic significance make it an ideal location for this premium resort. We are excited about this collaboration and confident that it will set a new standard in luxury hospitality."

Echoing this sentiment, Mr. N. Dhar, Managing Director of Meghalaya Infratech Limited, stated:

"Our partnership with Atmosphere Core represents a new era of hospitality in Northeast India. Their expertise in luxury accommodations and service excellence aligns perfectly with our vision to create a world-class destination for travelers."

A New Benchmark in Luxury Hospitality

With its strategic location, world-class facilities, and commitment to exceptional guest experiences, The Dhar a Signature Atmosphere Guwahati is poised to become a landmark property in the region. This latest venture reaffirms Atmosphere Core’s dedication to expanding its luxury portfolio in India, catering to both business and leisure travelers with unparalleled hospitality standards.

Stay tuned for the grand unveiling in 2026!


Lil Masterchef Event at Novotel Mumbai Juhu Beach Sparks Culinary Creativity in Young Chefs

Lil Masterchef Event at Novotel Mumbai Juhu Beach Sparks Culinary Creativity in Young Chefs

By Nishang Narayan

Published on March 27, 2025

Novotel Mumbai Juhu Beach recently brought smiles and flour-dusted hands together with its first-ever Lil Masterchef event, a delightful culinary initiative designed for young chefs aged 6 to 12. This interactive experience encouraged children to explore the art of cooking while creating unforgettable moments with their families.

The event transformed the hotel into a playground for budding chefs, allowing them to don chef hats, knead dough, pipe frosting, and decorate cakes—all under the guidance of culinary experts. More than just a cooking session, Lil Masterchef was a celebration of creativity, learning, and family bonding. Parents joined in, cheering on their little ones, making the experience even more special.

An Interactive Culinary Playground

The event featured an array of interactive food stations, each designed to introduce young chefs to different cuisines and techniques. From rolling sushi to tossing pasta, each station offered an exciting hands-on experience, allowing kids to experiment with flavors and textures. The lineup included:

  • Mexican Delights – A taco-building station filled with vibrant toppings

  • Pasta Corner – Kids learned to twirl and plate pasta like a pro

  • Sushi & Dim Sum – A peek into Asian flavors with bite-sized fun

  • Dessert Stations – Muffin decorating, cake frosting, cream piping, and doughnut dipping

The event also welcomed prominent influencers and their families, adding an extra dose of excitement to the festivities.

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A Day of Fun, Flavors & Family Bonding

Speaking about the initiative, Kunal Shanker, General Manager of Novotel Mumbai Juhu Beach, shared, “Lil Masterchef was our love letter to families—a day where kids whipped up magic, from pasta twirls to frosting swirls, while parents became their biggest fans. It was messy, loud, and delicious—the kind of day that turns a hotel into a home for adventure.”

Beyond the fun and excitement, the event also helped children develop confidence in the kitchen, introducing them to new ingredients and culinary skills in a relaxed, pressure-free environment.

A Signature Experience in the Making

With an overwhelming response from participants, Lil Masterchef is set to become a signature event at Novotel Mumbai Juhu Beach, reinforcing the hotel’s commitment to creating engaging, family-friendly experiences beyond traditional hospitality.

Would you like to see your little one don a chef’s hat and explore the magic of cooking? Stay tuned for future editions of Lil Masterchef at Novotel Mumbai Juhu Beach!


Lords Hotels & Resorts Launches Shyanu Lords Eco Inn in Airoli, Navi Mumbai

Lords Hotels & Resorts Launches Shyanu Lords Eco Inn in Airoli, Navi Mumbai

By Nishang Narayan

Published on March 26, 2025

Lords Hotels & Resorts continues to expand its footprint in Maharashtra with the launch of Shyanu Lords Eco Inn in Airoli, Navi Mumbai. Designed to meet the needs of both business and leisure travelers, the hotel offers exquisitely furnished rooms, a fully equipped banquet hall, and an all-day dining facility, making it an ideal choice for professionals and corporate teams visiting the region.

Prime Location in a Thriving Business Hub

Airoli has rapidly emerged as a key commercial and IT hub, housing major corporate offices, technology parks, and business centers. The hotel’s strategic location in the heart of this dynamic district ensures easy access to corporate headquarters while providing world-class hospitality and amenities.

Adding to its appeal, Shyanu Lords Eco Inn boasts seamless connectivity:

  • 25-minute drive to the upcoming Navi Mumbai International Airport
  • 6 km from Thane Railway Station
  • 1.5 km from Airoli Railway Station
  • Well-connected to key cities like Ahmedabad, Bengaluru, Goa, Hyderabad, Nagpur, and Pune

Commitment to Growth & Excellence

Sharing his excitement for the brand’s expansion, Pushpendra Bansal, COO of Lords Hotels & Resorts, stated:

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“We are excited to expand our presence in Maharashtra with hotels in Karjat, Shrivardhan, and now Navi Mumbai. This launch marks another important step in our growth, and we look forward to adding more properties in the state soon.”

Sudhir Jena, Corporate Vice President of Lords Hotels & Resorts, emphasized the brand’s guest-centric approach:

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“We aim to provide more than just a place to stay—we offer a true home away from home for business travelers, corporate teams, and guests seeking a premium and comfortable experience. Our focus is on delivering outstanding service that meets the unique needs of today’s professional traveler.”

Expanding the Lords Legacy

With over 70 hotels and 3,000+ keys across three nations, Lords Hotels & Resorts continues its mission of redefining hospitality with thoughtful expansion and guest-focused excellence.

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