Raise Your Glass: Haku Vodka from Japan Hits India's Shores

Raise Your Glass: Haku Vodka from Japan Hits India's Shores

By Author

Published on September 29, 2023

India, brace yourself for a taste of Japan like never before, as Beam Suntory, the global leader in premium spirits, unveils the latest gem from the House of Suntory. Following the resounding success of The House of Suntory portfolio's launch in December 2019, the spotlight now shines on India with the introduction of Haku® Vodka.

Derived from the finest Japanese ingredients, Haku® Vodka is a testament to the nature and spirit of Japan. It embodies the core principles of Suntory founder Shinjiro Torii's Monozukuri craftsmanship—a relentless pursuit of perfection, meticulous attention to detail, and an unwavering commitment to quality.

In a country where vodka's versatility has captured the hearts of consumers, the arrival of Haku® Vodka is set to make waves in the vodka market. Neeraj Kumar, Managing Director of Beam Suntory India, expresses their excitement, stating, "Vodka continues to gain prominence as a sought-after spirit amongst Indian consumers due to its versatility. Delivering a distinctive experience and establishing a unique presence in the vodka market, we bring yet another addition from our esteemed House of Suntory portfolio in India with the launch of Haku® Vodka."

The name "Haku," meaning 'white and brilliant' in Japanese, pays homage to the key ingredient, "Hakumai," a pure, white Japanese rice symbolising Japan's essence. This rice is meticulously milled, polished, and distilled, resulting in a "junpaku," a clear, clean, and luminous vodka. What makes Haku® Vodka truly exceptional is its filtration process through bamboo charcoal, adding a touch of sophistication and complexity to the vodka's natural flavour.

Haku® Vodka's design blends traditional Japanese aesthetics with modern sensibilities, creating a minimalist and artisanal product that beautifully celebrates Japanese craftsmanship.

India is not the sole destination for Haku® Vodka. This premium spirit is set to take flight across multiple markets, including Maharashtra, Goa, Delhi, Uttar Pradesh, and Telangana. With prices ranging from INR 3,950 to INR 6,140, it promises to set an unprecedented benchmark in the vodka category.

Haku® Vodka, an embodiment of quality, tradition, and innovation, marks a significant step in Beam Suntory's mission to elevate its premium portfolio in India, further enriching the vibrant landscape of Indian spirits.

As The House of Suntory celebrates a century of whisky innovation, the introduction of Haku® Vodka reaffirms Suntory's commitment to heritage and a relentless pursuit of crafting exceptional spirits. Beam Suntory invites India to savour the essence of Japanese craftsmanship with each sip of Haku® Vodka.

Image Source: The Whiskey Exchange


Jigger Launches Spiced Tamarind, India’s First Sweet-Sour Ready-to-Serve Spirit

Jigger Launches Spiced Tamarind, India’s First Sweet-Sour Ready-to-Serve Spirit

By Hariharan U

Published on June 22, 2026

Jigger, India’s first Ready-to-Serve (RTS) shots brand, has announced the launch of Spiced Tamarind, introducing what it describes as India’s first sweet-sour spirit. The product will be available from June 2026 across Haryana, Uttarakhand, and Goa, with plans for expansion into additional markets.

The launch marks a significant milestone for the brand, which has spent over three years developing the product. Inspired by India’s long-standing love for tamarind-based flavours found in street food, chutneys, and traditional treats, the company sought to recreate the familiar sweet-sour balance in a full-strength alcoholic beverage.

According to Jigger, achieving the desired flavour profile required extensive research involving distillers, food chemists, and flavour experts from India, Canada, and the United States. The development process also included studying tamarind’s use in cocktails and beverages in Thailand, where the ingredient has long been incorporated into mixology.

The new Spiced Tamarind variant features a flavour profile built around bright tamarind notes, natural sweetness, and subtle savoury spice. It is offered at 37.5% ABV and is available in both a 60ml double-serve format and a 750ml celebration bottle.

Speaking about the launch, Anubhav Khanna, Co-Founder and CEO of Jigger, said the inspiration came from everyday Indian food culture and nostalgic childhood flavours. He noted that recreating tamarind’s characteristic sweet-sour balance in a spirit was a complex challenge that required years of experimentation and refinement.

Founded in 2023 by Madira Ventures, Jigger has positioned itself around transforming familiar Indian flavours into ready-to-serve spirits. Its portfolio already includes variants such as Meetha Paan, Coffee Toffee, and Litchi Rose.

With Spiced Tamarind, the company continues its focus on celebrating Indian taste profiles while expanding the possibilities within the country’s growing alcobev industry.


Courtyard by Marriott Bengaluru Hebbal Brings Kashmiri Flavours to Nazaara with “Wazwan Tales”

Courtyard by Marriott Bengaluru Hebbal Brings Kashmiri Flavours to Nazaara with “Wazwan Tales”

By Hariharan U

Published on June 22, 2026

Courtyard by Marriott Bengaluru Hebbal is bringing the rich culinary traditions of Kashmir to Bengaluru with Wazwan Tales,” an exclusive dining showcase at its rooftop restaurant, Nazaara. The festival will run from June 19 to June 28, 2026, offering guests an immersive experience inspired by the celebrated Wazwan heritage.

Curated by Chef Nisaar Ahmad Khan and the hotel’s culinary team, the showcase highlights the slow-cooked flavours, aromatic spices, and royal traditions that define Kashmiri cuisine. Set against the open-air ambience of Nazaara, diners can explore a menu featuring signature dishes such as Rogan Josh, Gushtaba, Tabak Maaz, and Yakhni Pulao.

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The experience also includes charcoal-grilled seekh kebabs prepared fresh off the grill, along with vegetarian specialities like Nadru Yakhni and Dum Aloo Kashmiri. Traditional accompaniments including Kahwa, Sheermal, and saffron-and-almond Phirni complete the authentic Kashmiri feast.

Adding to the celebration, The Hebbal Cafe will host a special Wazwan Tales-themed Sunday Brunch on June 28, 2026. The brunch will combine Kashmiri delicacies with an extensive spread of Indian and international favourites, complemented by unlimited mocktails, live music, and a family-friendly atmosphere.

The hotel aims to recreate the grandeur of a traditional Wazwan feast, giving Bengaluru diners an opportunity to experience the flavours and hospitality of Kashmir in an elevated rooftop setting.


LOYA Celebrates International Martini Day with Patria's Martini

LOYA Celebrates International Martini Day with Patria's Martini

By Manu Vardhan Kannan

Published on June 22, 2026

To mark International Martini Day on June 19, LOYA at The Taj Mahal Palace, Mumbai is inviting guests to discover Patria's Martini, a cocktail that combines craftsmanship, heritage, and contemporary mixology.

Inspired by the restaurant's philosophy of reviving and reimagining culinary traditions from North India, Patria's Martini presents a fresh take on the classic cocktail. The drink is crafted using Stoneflower-infused gin, clay-aged vermouth, and finished with pickled capers, creating a flavour profile that is layered, balanced, and deeply connected to regional influences.

Designed to celebrate both tradition and innovation, the cocktail highlights native botanicals and the unique depth of clay-aged vermouth, offering a martini experience that stands apart from the familiar. The result is an elegant drink that reflects LOYA's commitment to storytelling through food and beverages.

At LOYA, cocktails are inspired by forgotten flavours and regional narratives, and Patria's Martini continues that approach. Guests can further enhance the experience by pairing the cocktail with signature dishes such as Chamba Gosht, Kim Khatte Waali Machhi, and Kachhi Haldi aur Chuare ka Paneer, each showcasing the rich culinary heritage of North India.

To round off the celebration, diners can indulge in classic desserts including Doodh Jalebi, Kulfi Pops, and Gud ke Maan. Together, the thoughtfully curated food and beverage pairings create a memorable dining experience that brings together flavour, tradition, and storytelling.

  • Venue: LOYA, The Taj Mahal Palace, Mumbai
  • Date: June 19, International Martini Day

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