Loading...
You have Successfully logged In !
Already have an account? Login
By clicking Register you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Don't have an account?Register
Enter your E-mail address below, We will send the verification code
Please enter the code send to
Didn't receive the email?Click to resend
Your password has been successfully reset!.
Please login again to access your account.
An OTP has been sent to
Enter the 4-digit code
By Author
Published on January 3, 2024
ITC, a name synonymous with diverse business ventures, is set to elevate its presence in the food-tech industry by expanding its cloud kitchen business. This innovative move comes as the conglomerate identifies food-tech as a key growth vector. Currently operating in Bengaluru and Chennai, ITC's cloud kitchens have become a preferred choice for North Indian daily and gourmet cuisines, as well as bakery products.
The company's foray into the cloud kitchen landscape is marked by three distinct brands: ITC Aashirvaad Soul Creations for daily comfort food, ITC Master Chef Creations for gourmet delights, and ITC Sunfeast Baked Creations for bakery treats. With 19 cloud kitchens in Bengaluru and four in Chennai, ITC has already achieved the milestone of breaking even in these locations.
Hemant Malik, Executive Director at ITC, shares insights into the success of the venture, citing a winning formula that includes established brands, cuisine expertise from ITC Hotels' chefs, and the backing of the packaged foods business. "The tech-learning needed for the business comes from our focus on digitalization," adds Malik.
The business model involves the establishment of a central kitchen and satellite kitchens in cities where ITC operates. This strategic layout aligns with the preferences of food delivery giants like Swiggy and Zomato, who prefer kitchens every 2.5-3 km. ITC aims to replicate its success in Bengaluru by becoming a market leader in the premium space in other cities.
"We are already the market leader in Bengaluru in the premium space within two years of operation and will now scale up in other cities," says Malik. The cloud kitchen central kitchen in Bengaluru has the capability to service both Chennai and Hyderabad, showcasing ITC's commitment to operational efficiency.
Going beyond its current offerings, ITC plans to diversify its cloud kitchen menu by evaluating the addition of breakfast and oriental cuisines. Malik emphasises the company's strategy to introduce new cuisines and meals alongside expanding its presence in metro cities.
Noteworthy is the fact that ITC's cloud kitchens boast an average order value of Rs 900, double that of the industry average. The key differentiators from ITC Hotels' kitchens include a 5% Goods and Services Tax (GST) compared to 18% for hotel restaurants, and a focus on quick service.
In an investor presentation, ITC highlighted the institutional synergies between its cloud kitchen business and other segments, such as packaging solutions, digital-first approaches, and culinary expertise. With over one million orders already delivered, ITC aims to capitalise on the 10% market share occupied by cloud kitchens in the food delivery platform landscape.
However, the presentation also acknowledged challenges, particularly the scalability issues associated with North Indian cuisine due to its dependency on chef skills and the lack of standardisation. Nevertheless, ITC's strategic approach and commitment to innovation position it as a formidable player in the evolving landscape of the food-tech industry.
Emirates Marks Two Decades of Connecting Thiruvananthapuram ...
Emirates, the world’s largest international airline, has mar...
KEFI Opens in Versova as an All-Day Café Focused on Comfort ...
KEFI has opened in Versova, Andheri, bringing a thoughtfully...
ELIVAAS Crosses 620 Villas, Targets Portfolio Expansion in 2026
Luxury villa hospitality platform ELIVAAS has scaled its ope...
Maize and Malt Unveils Valentine’s Menu for a Perfect Date N...
Maize and Malt, one of Bengaluru’s most loved date destinati...
By Hariharan U
Published on February 11, 2026
Red Bowl at Novotel Vijayawada Varun has been awarded Best Restaurant in Vijayawada at the 3rd South Edition of the Food Connoisseurs Awards, reinforcing its position as a leading culinary destination in the city. The recognition reflects the hotel’s ongoing efforts to enhance Vijayawada’s dining scene through thoughtfully curated and experience-led food concepts, with Red Bowl standing out for its contemporary Pan-Asian offering.
Known for bringing together the bold and diverse flavours of East and Southeast Asia, Red Bowl offers a refined yet accessible dining experience for local diners. One of its key highlights is the live teppanyaki counter, among the first of its kind in Vijayawada, which adds an interactive dimension to the meal. Designed to cater to both vegetarian and non-vegetarian preferences, the teppanyaki experience combines live culinary theatrics with balanced, flavour-forward dishes, making it a distinctive draw for guests looking for something beyond conventional dining.
Commenting on the achievement, Manish Pathak, Hotel Manager, Novotel Vijayawada Varun, said, “We are delighted to receive this recognition at the Food Connoisseurs India Convention. Over time, Red Bowl has become a preferred choice in Vijayawada for family celebrations, birthdays, casual gatherings, and even solo dining. At Novotel Vijayawada Varun, our focus remains on continuously evolving our food and beverage offerings in line with the city’s growing appetite for new experiences. Vijayawada’s dining culture is becoming increasingly experimental, and we are proud to contribute to this journey by introducing concepts that balance authenticity, innovation, and guest engagement.”
The award further strengthens Novotel Vijayawada Varun’s reputation as a prominent food and beverage hub in the city, underscoring its commitment to raising dining benchmarks and supporting Vijayawada’s emergence as a destination for diverse and experiential cuisine
By Manu Vardhan Kannan
This Valentine’s season, some of India’s most iconic luxury destinations are setting the stage for unforgettable romantic moments. From a regal rooftop evening in Jaisalmer to an indulgent dining experience in Kolkata and a leisurely brunch by the Goan coast, these thoughtfully curated celebrations invite couples to slow down, savour love, and create lasting memories.
Set against the dramatic backdrop of the glowing Jaisalmer Fort, Wyra at Jaisalmer Marriott Resort & Spa offers a truly timeless Valentine’s Day experience. The stunning rooftop transforms into an intimate haven with cosy two-seater tables, romantic décor, and the warm flicker of candlelight. As live music drifts through the desert breeze, couples can watch the sun melt into a star-filled sky, making it one of the most breathtaking sunset views in the city. Designed for those who cherish unhurried moments, the evening promises romance at its most elegant.
Venue: Wyra, Jaisalmer Marriott Resort & SpaDate: Saturday, 14th February 2026Time: 7:00 PM to 11:00 PM
JW Marriott Kolkata invites couples to celebrate love through a grand culinary journey at JW Kitchen. The specially curated Valentine’s dinner blends luxury with a lavish spread of global and regional flavours, offering everything from intimate candlelit moments to an expansive festive buffet. Designed to be the city’s most refined celebration of love, the experience brings together fine food, warm ambience, and the joy of sharing a memorable meal with someone special.
Venue: JW Kitchen, JW Marriott KolkataDate: Saturday, 14th February 2026Time: 7:00 PM to 11:00 PM
Extending the spirit of Valentine’s beyond a single day, Miri at The St. Regis Goa Resort hosts a thoughtfully curated Valentine’s Sunday brunch. Designed to be savoured and shared, the experience features live stations, crafted beverages, and live music, all set within Miri’s refined and elegant ambience. Ideal for couples, families, and friends, the brunch promises a leisurely afternoon that celebrates love in all its forms, encouraging guests to linger a little longer and enjoy the moment.
Venue: Miri, The St. Regis Goa ResortDate: Sunday, 15th February 2026Time: 1:00 PM to 4:00 PM
This Valentine’s Day, Ironhill Marathahalli is reimagining the idea of romance with “Solo-mates”, a thoughtfully curated experience created especially for singles who enjoy good conversations, great drinks and a lively social atmosphere. Moving away from the usual Valentine’s narrative, the evening focuses on genuine connections formed over craft brews and shared moments.
The concept brings together six men, six women and six signature brews, setting the stage for easy interactions in a vibrant and welcoming space. Adding to the mood are Valentine’s-special cocktails such as Shake My Heart, Espresso-O-More, Love on the Beach, True Kiss, and When We Met. These are paired with indulgent desserts including Chocolate Marquis and Jaggery Brûlée with Red Velvet & Cream Cheese, making the experience as flavourful as it is social.
Set within Ironhill’s energetic ambience, Solo-mates is designed to feel refreshing and pressure-free. The focus is on companionship, flavour and fun, allowing guests to be themselves while enjoying the spirit of the evening. It’s a celebration that proves Valentine’s Day can be just as exciting when shared with someone new.
With limited seats available, early bookings are encouraged for those looking to be part of this unique Valentine’s experience.
What: Ironhill Solo-mates for Singles Only
Where: Ironhill Marathalli, Sy no 90, 7 & 90/8, Marathahalli - Sarjapur Outer Ring Rd, beside Radisson Blu, Marathahalli, Bengaluru.
Stay up-to-date with the latest Hospitality news and trends in the Hospitality industry!
Subscribe to Hospitality news e-magazine for free and never miss an issue.
By clicking subscribe for free you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Advertise With Us
We have various options to advertise with us including Events, Advertorials, Banners, Mailers, etc.
A platform dedicated to showcase the skills and creativity of hospitality professionals. Share your articles, videos and other content related to the industry and get recognized for your unique perspective and expertise. By posting your content and gaining likes from your own community, we'll categorize your talents and expose them to the hospitality world. Join our community of passionate hospitality professionals and let your talent shine!.
Already have an account?Login
By clicking you agree to the Terms & Conditions and acknowledge our Privacy Policy.
Subscribe for ₹2,000 and receive our monthly magazine for one year (12 months) from the coming month and save 2 months cost.