Serving Success: ITC's Cloud Kitchen Sets a New Culinary Standard

Serving Success: ITC's Cloud Kitchen Sets a New Culinary Standard

By Author

Published on January 3, 2024

ITC, a name synonymous with diverse business ventures, is set to elevate its presence in the food-tech industry by expanding its cloud kitchen business. This innovative move comes as the conglomerate identifies food-tech as a key growth vector. Currently operating in Bengaluru and Chennai, ITC's cloud kitchens have become a preferred choice for North Indian daily and gourmet cuisines, as well as bakery products.

The company's foray into the cloud kitchen landscape is marked by three distinct brands: ITC Aashirvaad Soul Creations for daily comfort food, ITC Master Chef Creations for gourmet delights, and ITC Sunfeast Baked Creations for bakery treats. With 19 cloud kitchens in Bengaluru and four in Chennai, ITC has already achieved the milestone of breaking even in these locations.

Hemant Malik, Executive Director at ITC, shares insights into the success of the venture, citing a winning formula that includes established brands, cuisine expertise from ITC Hotels' chefs, and the backing of the packaged foods business. "The tech-learning needed for the business comes from our focus on digitalization," adds Malik.

The business model involves the establishment of a central kitchen and satellite kitchens in cities where ITC operates. This strategic layout aligns with the preferences of food delivery giants like Swiggy and Zomato, who prefer kitchens every 2.5-3 km. ITC aims to replicate its success in Bengaluru by becoming a market leader in the premium space in other cities.

"We are already the market leader in Bengaluru in the premium space within two years of operation and will now scale up in other cities," says Malik. The cloud kitchen central kitchen in Bengaluru has the capability to service both Chennai and Hyderabad, showcasing ITC's commitment to operational efficiency.

Going beyond its current offerings, ITC plans to diversify its cloud kitchen menu by evaluating the addition of breakfast and oriental cuisines. Malik emphasises the company's strategy to introduce new cuisines and meals alongside expanding its presence in metro cities.

Noteworthy is the fact that ITC's cloud kitchens boast an average order value of Rs 900, double that of the industry average. The key differentiators from ITC Hotels' kitchens include a 5% Goods and Services Tax (GST) compared to 18% for hotel restaurants, and a focus on quick service.

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In an investor presentation, ITC highlighted the institutional synergies between its cloud kitchen business and other segments, such as packaging solutions, digital-first approaches, and culinary expertise. With over one million orders already delivered, ITC aims to capitalise on the 10% market share occupied by cloud kitchens in the food delivery platform landscape.

However, the presentation also acknowledged challenges, particularly the scalability issues associated with North Indian cuisine due to its dependency on chef skills and the lack of standardisation. Nevertheless, ITC's strategic approach and commitment to innovation position it as a formidable player in the evolving landscape of the food-tech industry.


The Orchid Hotel Mumbai Curates a Monsoon Staycation with Dining, Wellness and Relaxation

The Orchid Hotel Mumbai Curates a Monsoon Staycation with Dining, Wellness and Relaxation

By Manu Vardhan Kannan

Published on August 2, 2026

This monsoon, The Orchid Hotel Mumbai is inviting guests to slow down and enjoy a refreshing staycation that combines comfortable accommodation, wellness experiences and signature dining under one roof.

Recognised as Asia's First Certified Ecotel Hotel, The Orchid Hotel Mumbai continues to offer sustainable hospitality while creating seasonal experiences that let guests unwind without leaving the city.

The staycation begins with elegantly designed rooms and suites that offer spacious interiors and modern comforts, making them ideal for relaxing as the city enjoys the monsoon rains. Guests can spend the day enjoying room service, reading a book or simply taking a break from their daily routine.

For those looking to relax further, the hotel's spa offers signature therapies along with steam and sauna facilities. Guests can also make use of the rooftop swimming pool and fitness centre for a complete wellness experience.

One of the highlights of the stay is breakfast at South of Vindhyas, the hotel's renowned South Indian restaurant. Inspired by the cuisines of Karnataka, Kerala, Tamil Nadu, Andhra Pradesh and Telangana, the breakfast menu features regional favourites including dosas, idlis, appams, paniyarams, traditional accompaniments and freshly brewed filter coffee.

As the rain sets in during the afternoon, The Gourmet Shop offers a classic monsoon combination of freshly brewed masala chai served with crispy pakoras and seasonal fritters, creating the perfect setting for relaxed conversations.

Evenings are best spent at Mostly Grills, the hotel's covered rooftop restaurant overlooking Mumbai's skyline and airport runway. Guests can enjoy live grills featuring premium meats, seafood and seasonal vegetables while taking in the rain-soaked city views.

The weekend experience continues at Boulevard, where the Sunday Social Brunch combines live music with an extensive buffet, while Merlin's 99 adds to the celebrations with Martini Month specials and lively karaoke evenings.

Designed around the charm of the season, the monsoon staycation brings together comforting food, wellness experiences and warm hospitality, offering guests a relaxing escape without travelling outside Mumbai.

Whether it's starting the day with an authentic South Indian breakfast, unwinding with a spa session, enjoying chai and pakoras during the rain or ending the evening with rooftop grills, The Orchid Hotel Mumbai offers a memorable monsoon retreat right in the heart of the city.


Nepal's Jimbu Thakali Makes India Debut with First Restaurant in Gurugram

Nepal's Jimbu Thakali Makes India Debut with First Restaurant in Gurugram

By Hariharan U

Published on August 1, 2026

Nepal's popular restaurant brand Jimbu Thakali has made its India debut with the opening of its first outlet in Gurugram, introducing authentic Thakali cuisine from Nepal's Himalayan Mustang region to Indian diners.

Following the success of four outlets across Kathmandu, the restaurant has opened at M3M 65th Avenue, Sector 65, offering a dining experience centred around the culinary traditions of the Thakali community.

The highlight of the menu is the Thakali Thali, a traditional platter featuring lentils infused with the Himalayan herb Jimbu, fragrant rice, seasonal vegetables, crispy potatoes, fermented gundruk, tangy radish pickle, tomato chutney, and a choice of chicken or mutton. The dishes are prepared using traditional family recipes that celebrate the balance of flavours and ingredients characteristic of Thakali cuisine.

Beyond the signature thali, guests can explore a selection of Himalayan specialities, including Buckwheat Fries, Mutton Momos, Chicken Choila Wings, Sukuti Sandheko, Timur Chicken, and Baked Buckwheat Nachos, showcasing the bold and comforting flavours of Nepal.

The restaurant places a strong emphasis on authentic Himalayan ingredients, including Timur, Nepal's distinctive pepper known for its citrus aroma and tingling finish, and Jimbu, a rare high-altitude herb valued for both its flavour and traditional medicinal properties.

Inspired by the historic salt trade routes connecting Nepal, Tibet, and India, Thakali cuisine reflects centuries of cultural exchange while preserving its Himalayan roots. This heritage is also reflected in the restaurant's interiors, which feature handcrafted Newari-style wooden windows inspired by the traditional homes of Mustang.

Alongside its signature Nepalese offerings, Jimbu Thakali also serves a curated selection of continental dishes, catering to a wider range of dining preferences.

Spread across 2,500 square feet with an 80-cover dining space, the restaurant aims to offer guests an immersive Himalayan dining experience complemented by warm Nepalese hospitality.

Restaurant Details

  • Venue: Jimbu Thakali, M3M 65th Avenue, Sector 65, Gurugram
  • Price for Two: ₹1,500 + GST

Celebrate Friendship Day with Craft Beer and Bold Flavours at Tropika Brewing Co.

Celebrate Friendship Day with Craft Beer and Bold Flavours at Tropika Brewing Co.

By Manu Vardhan Kannan

Published on August 1, 2026

Friendship Day is the perfect occasion to catch up with your favourite people over great food and freshly brewed craft beer, and Tropika Brewing Co. is making the celebration even more memorable with its newly launched Tropikal Treats menu.

Located in Marathahalli, Bengaluru, the brewery offers a lively setting where friends can come together for long conversations, shared plates and refreshing brews.

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The limited-edition menu features a variety of dishes that cater to every palate. Guests can begin with appetisers such as Peri Peri Corn Cob Ribs and Shawarma in Pita Pockets, before moving on to hearty specialities including Andhra Naatu Kodi Vepudu, Smoked Tandoori Chicken, Telangana Lamb Chops, and Ghee Roast Pomfret.

Seafood enthusiasts can also enjoy dishes like Hot & Spicy Prawns, Crab Cakes & Crackers, and the Kerala-inspired Meen Pollichathu Fillet, all paired with Tropika's freshly brewed craft beers.

Designed to bring people together over flavourful food and refreshing drinks, the Tropikal Treats menu offers the perfect setting for reunions, weekend catch-ups or spontaneous Friendship Day celebrations.

This Friendship Day, gather your gang, enjoy seasonal flavours and raise a toast to friendships that deserve to be celebrated.

  • Venue: Tropika Brewing Co., Marathahalli, Bengaluru.

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